Stories on 24th July '13

Oh boy! How the entire British media went ballistic about the royal arrival
Special despatch from London and a review of the fare in the British print and television media by Ranjona Banerji
http://www.mxmindia.com/2013/07/oh-boy-how-the-entire-british-media-went-ballistic-about-the-royal-arrival/

Vijay Mukhi: Are Narendra Modi's Twitter followers fake? And what about Shashi Tharoor's?
In the second instalment of his fortnightly column 'PoliTech', Vijay Mukhi digs deep into Twitter data of Messrs Narendra Modi and Shashi Tharoor
http://www.mxmindia.com/2013/07/vijay-mukhi-are-narendra-modis-twitter-followers-fake-and-what-about-shashi-tharoors/

Epic gears up for August launch, appoints iContract, Madison, MSLGroup & Jack in the Box
In the run-up to the launch next month, Epic channels has signed on iContract, MSLGROUP, Jack in the Box and Madison Media for its launch and overall marketing strategy
http://www.mxmindia.com/2013/07/epic-gears-up-for-august-launch-appoints-icontract-madison-mslgroup-jack-in-the-box/

IAA webinar with SAP's Chief Storyteller Julie Roehm today
SAP's Chief Storyteller Julie Roehm will be live from her New York office for the IAA webinar today (July 24)
http://www.mxmindia.com/2013/07/iaa-webinar-with-saps-chief-storyteller-julie-roehm-today/

New affluents redefine luxury market segment
Tata Housing hosts roundtable discussion on dynamics of the growing market segment
http://www.mxmindia.com/2013/07/new-affluents-redefine-luxury-market-segment/

Max goes 360-degree for Aashiqui 2
The campaign for the movie which will air on July 27 entails the use of various tools like Television, Print, Outdoor, Digital, DTH and Cinema
http://www.mxmindia.com/2013/07/max-goes-360-degree-for/

HomeShop18 appoints Vikrant Khanna as CMO
Mr Khanna will lead a 360-degree role which includes marketing and communication, CRM, B2B Sales and Alliances
http://www.mxmindia.com/2013/07/homeshop18-appoints-vikrant-khanna-as-cmo/

LinOpinion PR announces 16 new business wins
LinOpinion Public Relations has announced several new business wins across the education, real estate and retail sectors amongst others
http://www.mxmindia.com/2013/07/linopinion-pr-announces-16-new-business-wins/

Anil Thakraney: Is the urban bias finally disappearing?
The pressure must go on till we see real change, not just when it comes to the food-safety of kids in Chhapra, but all over India, writes Anil Thakraney
http://www.mxmindia.com/2013/07/anil-thakraney-is-the-urban-bias-finally-disappearing/

Hathway ties up with D-Link to offer routers
Hathway Broadband launches high-speed 'Wi‐Fi Broadband Homes' with free D-Link wi-fi routers
http://www.mxmindia.com/2013/07/hathway-ties-up-with-d-link-to-offer-routers/

Stories on 20th October

First on MxMIndia: NDTV elevates Barkha Dutt and Sonia Singh

Barkha Dutt is elevated to Group Editor and President of the Editorial Board. Sonia Singh is Editorial Director and President of Ethics Committee

http://www.mxmindia.com/2011/10/first-on-mxmindia-barkha-dutt-elevated-to-group-editor-prez-of-edit-board-sonia-singh-edit-dir-prez-of-ethics-committee/

Express’s excellent expose of Kiran Bedi’s inflated bills

In Freaking News, Ranjona Banerji reviews the fare on nightly news and in the morning papers

http://www.mxmindia.com/2011/10/express%E2%80%99s-excellent-expose-of-kiran-bedi%E2%80%99s-inflated-bills/

The Anchor: 7 ads that star sports and sportsmen

In no particular order - from the dancing girl on the cricket field to Sehwag’s Ma - there’s something about Indian ads and sports that hits the spot.

http://www.mxmindia.com/2011/10/the-anchor-7-ads-that-star-sports-and-sportsmen/

Jigsee enables video streaming on common mobiles

The application provides 2,50,000 minutes of free of cost content in 12 Indian languages

http://www.mxmindia.com/2011/10/jigsee-enables-video-streaming-on-common-mobiles/

PIX brings you Dynamite Diwali

The line-up has a collection of enthralling, nerve wrecking and entertaining movies this October

http://www.mxmindia.com/2011/10/pix-brings-you-dynamite-diwali/

Happy Anniversary, Shaadi.com!

Indian matrimonial industry pioneer Shaadi.com turns 15, celebrates World Matrimonial Week.

http://www.mxmindia.com/2011/10/happy-anniversary-shaadi-com/

Diwali fun on Star Plus

A week of surprises and a Diwali extravaganza airs from October 17 to October 21 at 6:30pm on Star Plus

http://www.mxmindia.com/2011/10/diwali-fun-on-star-plus/

WB to light up TV screens this Diwali

Viewers will see Hollywood’s best in four special themes from October 3 to October 27 at 9pm

http://www.mxmindia.com/2011/10/wb-to-light-up-tv-screens-this-diwali/

Anil Thakraney’s Debrief: Wacky and effective!

For a new online shopping portal, it’s critical to come up with a clutter-breaker, which Yebhi has done.

http://www.mxmindia.com/2011/10/anil-thakraney%E2%80%99s-debrief-wacky-and-effective/

Phaneesh Murthy gives second Guru Mantra lecture

Entrepreneur Mag flags off second season of Guru Mantra with Phaneesh Murthy.

http://www.mxmindia.com/2011/10/phaneesh-murthy-gives-second-guru-mantra-lecture/

BBC Good Food whets appetites

Extensive marketing plans for BBC Good Food as it launches on Oct 21

http://www.mxmindia.com/2011/10/bbc-good-food-whets-appetites/

MTR eyes Rs 500 crore by 2012

MTR, which is known for its South Indian instant food mixes and spices, is entering the South Indian snacks category, one that is growing at a rate of more than 40 percent a year.

http://www.mxmindia.com/2011/10/mtr-eyes-rs-500-crore-by-2012/

Marketers up self-image reinforcement

Corporate image advertising up 40%; Maruti, Adidas, M&M among the top advertisers

http://www.mxmindia.com/2011/10/marketers-up-self-image-reinforcement/

Leo Burnett wins Mahindra creative mandates

Mahindra First Choice awards its creative duties to Leo Burnett India.

http://www.mxmindia.com/2011/10/leo-burnett-wins-mahindra-creative-mandates/