Stories on 3rd Dec '12

India ad revenues grew 2.6% in 2012: Magna Global. Forecast for 2013: 8.7%
The internet grow at 31.2% in Inda, notes Magna Global's annual ad forecast for the year 2013
http://www.mxmindia.com/2012/12/india-ad-revenues-grew-2-6-in-2012-magna-global-forecast-for-2013-8-7/

Brand Impact of Facebook's EdgeRank Algorithm Change: GroupM Next
Facebook implemented significant changes to its EdgeRank algorithm earlier this fall. Analyses conducted across the Facebook pages of 25 brands by the GroupM Next Predictive Insights team in conjunction with M80, a GroupM-owned social media and community activation agency, reveals interesting results
http://www.mxmindia.com/2012/12/brand-impact-of-facebooks-edgerank-algorithm-change-groupm-next/

Colors to air Japanese 'anime' remake from Dec 23
Suraj: The Rising Star is a story of a 16-year-old boy, Suraj, who sets out on a journey to be trained as a young cricketer. It's a remake of popular Japanese manga show 'Kyojin no Hoshi'
http://www.mxmindia.com/2012/12/colors-to-air-japanese-anime-remake-from-dec-23/

Gautam Gambhir face of HT's 'You Read, They Learn' Initiative
YRTL is an ongoing initiative from Hindustan Times to help educate underprivileged children
http://www.mxmindia.com/2012/12/india-ad-revenues-grew-2-6-in-2012-magna-global-forecast-for-2013-8-7/

Reviewing the Reviews: Talaash
Every week, Deepa Gahlot casts a critical eye over media reviews of Bollywood releases... in Reviewing the Reviews
http://www.mxmindia.com/2012/12/reviewing-the-reviews-talaash/

Maya Digital awards Eggfirst creative duties for in-studio traning prog
The Mumbai-based agency bags Rs 6 crore account for print and radio advertising
http://www.mxmindia.com/2012/12/maya-digital-awards-eggfirst-creative-duties-for-in-studio-traning-prog/

The Anchor: 5 ways PR agencies can employ social media for clients
Navneet Anand lists five not-so-talked about ways in which PR agencies can deploy social media tools for their clients
http://www.mxmindia.com/2012/12/the-anchor-5-ways-pr-agencies-can-employ-social-media-for-clients/

Anil Thakraney: Decoding 66A. (And losing my head!)
The problem is the three key words in 66A. They are so broad-based, William Shakespeare would have found it impossible to decode them in terms of intended criminality. These words are Offensive, Annoyance and Inconvenience

http://www.mxmindia.com/2012/12/anil-thakraney-decoding-66a-and-losing-my-head/

Stories on 20th December

Don 2 marketing on overdrive
From 3D glasses to bobbleheads and a shooter game, Don 2 makers deploy a 360-deg plan to draw people to watch the SRK starrer
http://www.mxmindia.com/2011/12/how-many-are-chasing-don-2/

When Indian TV woke up late
Ranjona Banerji presents her take on nightly news and the fare in the morning papers
http://www.mxmindia.com/2011/12/when-indian-tv-woke-up-late/

NDTV Good Times Food Awards celebrate the best in the food industry
India’s most prestigious food platform honours the finest in the culinary world, Delhi NCR voted as the 'Best Foodie City' of the country
http://www.mxmindia.com/2011/12/ndtv-good-times-food-awards-celebrate-the-best-in-the-food-industry/

Curb online voices? No way, Mr Sibal
In the new world, where lines between traditional and social media are blurred, censorship as proposed by the Information Technology Minister is simply not feasible, finds forum.
http://www.mxmindia.com/2011/12/curb-online-voices-no-way-mr-sibal/

Aidem Ventures to handle advertising sales for KBS World (South Korea)
Will now handle the media sales function for KBS World, the international TV channel from South Korea
http://www.mxmindia.com/2011/12/aidem-ventures-to-handle-advertising-sales-for-kbs-world-south-korea/

Big B tweets about his BIG Star wins
Bachchan won the Best Actor in Social role for Aarakshan, a first of its kind and another award for being a complete performer
http://www.mxmindia.com/2011/12/big-b-tweets-about-his-big-star-wins/

The Anchor: 6 wishes for Santa Claus from the radio industry
Monica Nayyar Patnaik's end-of-year wish list for FM - players and listeners too.
http://www.mxmindia.com/2011/12/the-anchor-6-wishes-for-santa-claus-from-the-radio-industry/

Debrief: HTC: Fingering around
HTC has come up with some really silly stuff for their new handset called 'Explorer'
http://www.mxmindia.com/2011/12/debrief-htc-fingering-around/

Accel Partners invests in digital media firm Trivone
The slowdown chill notwithstanding, vc firm Accel Partners has announcement an investment in Trivone Digital Services
http://www.mxmindia.com/2011/12/accel-partners-invests-in-digital-media-firm-trivone/

Mukesh Ambani in talks to buy Network 18: WSJ
The Wall Street Journal reports that the Reliance Industries chairman is in talk to buy Network 18
http://www.mxmindia.com/2011/12/mukesh-ambani-in-talks-to-buy-network-18-wsj/