AGGGR-odrej!
After decades of being a conservative player, Godrej has become more aggressive
http://www.mxmindia.com/2015/09/agggr-odrej/
Akshay Mathur appointed Senior VP of Komli Media
He was most recently the Senior Director of Sales at Komli Media, leading up to Komli’s merger with SVG Media last month
http://www.mxmindia.com/2015/09/akshay-mathur-appointed-senior-vp-of-komli-media/
Sanjeev Kotnala: CSR: the marketing tool to leverage internal force with a brand synergistic act
CSR idea should be one of the core elements of the organisation, that no incoming CMO can change it easily like they do with the brand, writes Sanjeev Kotnala
http://www.mxmindia.com/2015/09/sanjeev-kotnala-csr-the-marketing-tool-to-leverage-internal-force-with-a-brand-synergistic-act/
Razorfish India appoints Dinesh Swamy as Senior CD
A digital player, over the last 15 years, Swamy has embraced the organic nature of interactive creativity
http://www.mxmindia.com/2015/09/razorfish-india-appoints-dinesh-swamy-as-senior-cd/
Polycab sticks to 'Connection Zindagi Ka' proposition in new campaign
The campaign establishes connect with the consumers and presents a modern brand image for Polycab which helps to build a cohesive brand recall amongst the masses
http://www.mxmindia.com/2015/09/polycab-sticks-to-connection-zindagi-ka-proposition-in-new-campaign/
After decades of being a conservative player, Godrej has become more aggressive
http://www.mxmindia.com/2015/09/agggr-odrej/
Akshay Mathur appointed Senior VP of Komli Media
He was most recently the Senior Director of Sales at Komli Media, leading up to Komli’s merger with SVG Media last month
http://www.mxmindia.com/2015/09/akshay-mathur-appointed-senior-vp-of-komli-media/
Sanjeev Kotnala: CSR: the marketing tool to leverage internal force with a brand synergistic act
CSR idea should be one of the core elements of the organisation, that no incoming CMO can change it easily like they do with the brand, writes Sanjeev Kotnala
http://www.mxmindia.com/2015/09/sanjeev-kotnala-csr-the-marketing-tool-to-leverage-internal-force-with-a-brand-synergistic-act/
Razorfish India appoints Dinesh Swamy as Senior CD
A digital player, over the last 15 years, Swamy has embraced the organic nature of interactive creativity
http://www.mxmindia.com/2015/09/razorfish-india-appoints-dinesh-swamy-as-senior-cd/
Polycab sticks to 'Connection Zindagi Ka' proposition in new campaign
The campaign establishes connect with the consumers and presents a modern brand image for Polycab which helps to build a cohesive brand recall amongst the masses
http://www.mxmindia.com/2015/09/polycab-sticks-to-connection-zindagi-ka-proposition-in-new-campaign/
