Perfect Relations set to be gobbled up by Dentsu Aegis
With this acquisition, Dentsu Aegis Network's suite of offerings in India gets more complete. And not to forget the monies, helping it get closer to its stated ambition of being the second-largest marketing services network in the country by next year. Read more
Shailesh Kapoor: Need focus on content development for stable growth
The year 2016 is set to be one of the toughest years in the history of the Indian entertainment business. And that's true for all sectors of the business, barring radio, writes Shailesh Kapoor. Read more
Sunil Kataria is new Indian Society of Advertisers chairman
Sunil Kataria, Business Head - India and SAARC, Godrej Consumer Products Limited, has been elected Chairman of the ISA on Wednesday. Read more
Badminton Assoc awards PBL mandate to Sportzlive
Awards long-term rights for Premier Badminton League.Read more
Ranjona Banerji: A question of national interest on Kashmir
The media does not need to find answers; it needs to expose the problem and it needs to ask the questions, writes Ranjona Banerji. Read more
BTL Baatein: Samar Singh Sheikhawat, United Breweries Ltd... Powered by VISCOMM
Historically, the BTL part of our business has been an extremely important part, whether it is at Point of Sale or Point of Consumption, or whether it is displays, shop frontage, all consumer activations and promotions, sponsorships, events, associations etc. are very critical to our business, says Samar Singh Sheikhawat, Senior Vice President - Marketing, United Breweries Limited in this edition of 'BTL Baatein' series that is powered by VISCOMM. Read more
Chrome study on HD TV reveals interesting trends
Findings based on the report ‘Now Playing: HD’ by Chrome Data Analytics and Media. Read more
Record-breaking entries received for Spikes Asia
No Indian entry featured in the Innovation category shortlist that was released today (Sep 16). Read more
Red FM hosts Malayalam Music Awards in Cochin
Red FM Malayalam Music Awards was initiated to honour artistic excellence in the Mollywood Music industry. Awards were given in ten different music categories. Read more
Sony Pictures draws attention to pothole menace with unique painting
Sony Pictures painted select potholes in Mumbai with a 3D image of a ferocious shark ready to launch an attack.Read more
Audi and Razorfish celebrate T-Rex's comeback
Highly automated driving puts the dinosaur back in life's fast line. Read more
Equitas Small Finance Bank TVC takes social media by surprise
The commercial by Equitas is a connotation for 'Change Your Approach'. Read more
