Stories on 8th Aug '13

It's 50-50 music & masti with Maiboli
After the success of Mastiii, Dabang and Dhamaal, Sri Adhikari Brothers launches a Marathi entertainment channel with a mix of music & comedy
http://www.mxmindia.com/2013/08/its-50-50-music-masti-with-maiboli/

What our columnists say on Bezos' buy of WaPo
Comments from Ranjona Banerji, Anil Thakraney on Jeff Bezoz buying the Washington Post
http://www.mxmindia.com/2013/08/what-our-columnists-say-on-bezos-buy-of-wapo/

Star Sports gets Dhoni to endorse football
The sports channel ropes in Mahendra Singh Dhoni as brand ambassador to endorse football
http://www.mxmindia.com/2013/08/star-sports-gets-dhoni-to-endorse-football/

Skybags appoints Law & Kenneth as creative agency
The VIP Industries luggage and backpack brand has retained L&K for its creative advertising
http://www.mxmindia.com/2013/08/skybags-appoints-law-kenneth-as-creative-agency/

Utpal Das appointed Chief Commercial Officer at Viacom18
He joins the Viacom18 leadership team and will build efficiencies and drive synergies in the system
http://www.mxmindia.com/2013/08/utpal-das-appointed-chief-commercial-officer-at-viacom18/

Shailesh Kapoor: Chennai Express: On A TV Near You
When a Shah Rukh Khan comes to a reality show, you have, what an Executive Producer will call, a "rocking episode", writes Shailesh Kapoor
http://www.mxmindia.com/2013/08/shailesh-kapoor-chennai-express-on-a-tv-near-you/

Ritu Midha: The price paid for inflation
If one looks at year-on-year growth, which as per AC Nielsen, saw a growth of 18.5% (2012 over 2011) the picture for the FMCG does not look that dismal, notes Ritu Midha
http://www.mxmindia.com/2013/08/ritu-midha-the-price-paid-for-inflation/

Ranjona Banerji: Hysteria and hypocrisy rule news media
The lack of distinction between yellow and sensationalist journalism and more serious or at any rate thoughtful journalism in India is beginning to hurt us now, writes Ranjona Banerji
http://www.mxmindia.com/2013/08/ranjona-banerji-hysteria-and-hypocrisy-rule-news-media/

Debrief: Tata Nano: Awesomely poor
Shoving the word 'Kickassness' in the ad doesn't make you kickass. It's a nonsense ad, and contains the same stuff we have watched umpteenth number of times, writes Anil Thakraney
http://www.mxmindia.com/2013/08/debrief-tata-nano-awesomely-poor/

Eid Mubarak. No edition tomorrow + Aug holidays
No edition on August 9 and 15. Special edition on August 16
http://www.mxmindia.com/2013/08/notice-on-august-holidays/

Stories on 26th October

The Anchor: 8 pointers on why a brand needs parenting

http://www.mxmindia.com/2011/10/the-anchor-8-pointers-on-why-a-brand-needs-parenting/

MxMIndia wishes you a Delightful Diwali!

It’s the time to celebrate and even though the chips may be down, a cross-section of media folk think it’s good to be in the trade.

http://www.mxmindia.com/2011/10/mxmindia-wishes-you-a-delightful-diwali/

Goa journo's sting to expose paid news. No wrongdoing, says Herald editor

The Press Council has laid down guidelines and has recommended that the media should be strict when dealing with paid news.

http://www.mxmindia.com/2011/10/press-council-cracks-down-on-paid-news/

New column by Gouri Dange: Most art reviews leave us feeling weak & witless

Introducing Naming no Names, an all-new mid-week column by well-known novelist, columnist and counsellor, Gouri Dange.

http://www.mxmindia.com/2011/10/most-art-reviews-leave-us-feeling-weak-and-witless/

Ajaz Memon: It’s a time for happy choosing

These last few months of the year are a good time to be in the Out-of-Home industry for reasons other than the ballooning sales and all-time high occupancy of Outdoor sites.

http://www.mxmindia.com/2011/10/ajaz-memon-it%E2%80%99s-a-time-for-happy-choosing/

Anil Thakraney: It’s changed my life. No, really

My life has changed totally after I moved from advertising to journalism. For the better, of course.

http://www.mxmindia.com/2011/10/anil-thakraney-it%E2%80%99s-changed-my-life-no-really/

Karthi Marshan: An age of delight

We just have to reach deeper into the recesses of our memories, look deeper within our souls and remember the fundamentals of how communication works.

http://www.mxmindia.com/2011/10/karthi-marshan-an-age-of-delight/

Lakshmi Narasimhan: The icing on the cake

From a growth standpoint, this Diwali is looking very, very promising. The fact that there is tremendous traction from the consumer’s end, monetization becomes that much easier.

http://www.mxmindia.com/2011/10/lakshmi-narasimhan-the-icing-on-the-cake/

Markand Adhikari: It’s growth and growth

The next five years are going to be a golden period for the broadcast industry.

http://www.mxmindia.com/2011/10/markand-adhikari-it%E2%80%99s-growth-and-growth/

Prathap Suthan: It’s great to be in the creative business

http://www.mxmindia.com/2011/10/it%E2%80%99s-great-to-be-in-the-creative-business/

Ranjona Banerji: Giving with a twist

The top giver this year has to be Team Anna. Every day, all the members, former and current, work so hard to gift the media something substantial so that juicy stories and screaming debates can be organised.

http://www.mxmindia.com/2011/10/ranjona-banerji-giving-with-a-twist/

Prashant Panday: 'Coz radio is sexy!

http://www.mxmindia.com/2011/10/radio-is-sexy/

Sudeep Narayan: A world of many hats

Marketing is neither for the coldhearted nor is it for the overconfident

http://www.mxmindia.com/2011/10/sudeep-narayan-a-world-of-many-hats/

Herald editor refutes ‘paid news’ charge

Mr Sujay Gupta meets the allegations head-on, saying his newspaper is clean and will remain so.

http://www.mxmindia.com/2011/10/herald-editor-refutes-%E2%80%98paid-news%E2%80%99-charge/

Sukumar Ranganathan: Journos and media exec in a unique position

To resort to a cliche, there's never a dull moment and that suits most journalists very well.

http://www.mxmindia.com/2011/10/sukumar-ranganathan/