Tuesday 11 February 2014

Stories on 11th Feb '14

GroupM estimates: TV degrows, Digital, print grow
The  annual adspend estimates digital to grow 35% in the overall 11.6% growth in adspends
http://www.mxmindia.com/2014/02/groupm-estimates-tv-degrows-digital-print-grow/

A lot of change in world & media landscape is thanks to digital: CVL Srinivas
The GroupM CEO South Asia in conversation with Rishi Vora on growth areas for digital and how digital is at the centre of all business verticals
http://www.mxmindia.com/2014/02/a-lot-of-change-in-world-media-landscape-is-thanks-to-digital-cvl-srinivas/

Abhishek Bachchan to promote campaign on tropical diseases
The Global Network of Neglected Tropical Diseases has chosen the actor as brand ambassador of its campaign
http://www.mxmindia.com/2014/02/abhishek-bachchan-to-promote-campaign-on-tropical-diseases/

Mint celebrates 7th anniv with new campaign
HT Media unveils new multiple media campaign to promote Mint
http://www.mxmindia.com/2014/02/mint-celebrates-7th-anniv-with-new-campaign/

Ranjona Banerji: Don't support Modi and get damned!
The credibility crisis for the media has worsened after the revelations of the Niira Radia tapes and the conversations of Barkha Dutt and Vir Sanghvi with the lobbyist and PR person, writes Ranjona Banerji
http://www.mxmindia.com/2014/02/ranjona-banerji-dont-support-modi-and-get-damned/