Say Cheers! Madison predicts 16.8% adspend growth in 2014
If the 11.1% bucked the estimates of last year, Sam Balsara's forecast for 2014 sure has everyone raising a toast
http://www.mxmindia.com/2014/02/say-cheers-madison-predicts-16-8-adspend-growth-in-2014/
Jaldi 5 with Sam Balsara: Industry's cautious approach could be replaced by buoyant
Elections will be the single biggest thing to take place in 2014, says the Madison World CMD, with Rs 5000 crore being the estimate of revenues that the polls will generate
http://www.mxmindia.com/2014/02/jaldi-5-with-sam-balsara-industrys-cautious-approach-could-be-replaced-by-buoyant/
Rahul Welde is Jury Prez at Asian Marketing Effectiveness and Strategy Awards
The Effectiveness and Media Strategy juries of the The Asian Marketing Effectiveness & Strategy Awards were announced
http://www.mxmindia.com/2014/02/rahul-welde-is-jury-prez-at-asian-marketing-effectiveness-and-strategy-awards/
IRS 2013 in abeyance till March 31, 2014. Numbers to be revalidated [updated]
The much disputed Indian Readership Survey 2013 has been temporarily suspended. The findings have been put in abeyance till March 31, 2014.
http://www.mxmindia.com/2014/02/irs-2013-in-abeyance-till-march-31-2014-numbers-to-be-revalidated/
InMobi report finds 15% increase in m-commerce
Two out of three users have already purchased something via a mobile
http://www.mxmindia.com/2014/02/inmobi-report-finds-15-increase-in-m-commerce/
Online user visit for mobile phones witnessed 162% growth: IAMAI
According to the latest Internet Economy Watch, published jointly by the Internet and Mobile Association of India (IAMAI) and IMRB, the user visit to various websites to look for mobile phones has gone up from 5.26 million in December 2012 to 13.79 million in December 2013
http://www.mxmindia.com/2014/02/online-user-visit-for-mobile-phones-witnessed-162-growth-iamai/
Game4u evangelises gaming with parties
The first PlayPad Night took place on February 15
http://www.mxmindia.com/2014/02/game4u-evangelises-gaming-with-parties/
94.3 My FM introduces 'Jiyo Dil Se Heroes'
Celebrities from various walks of life will be profiled every month in a two-hour radio show across all 17 stations
http://www.mxmindia.com/2014/02/94-3-my-fm-introduces-jiyo-dil-se-heroes/
If the 11.1% bucked the estimates of last year, Sam Balsara's forecast for 2014 sure has everyone raising a toast
http://www.mxmindia.com/2014/02/say-cheers-madison-predicts-16-8-adspend-growth-in-2014/
Jaldi 5 with Sam Balsara: Industry's cautious approach could be replaced by buoyant
Elections will be the single biggest thing to take place in 2014, says the Madison World CMD, with Rs 5000 crore being the estimate of revenues that the polls will generate
http://www.mxmindia.com/2014/02/jaldi-5-with-sam-balsara-industrys-cautious-approach-could-be-replaced-by-buoyant/
Rahul Welde is Jury Prez at Asian Marketing Effectiveness and Strategy Awards
The Effectiveness and Media Strategy juries of the The Asian Marketing Effectiveness & Strategy Awards were announced
http://www.mxmindia.com/2014/02/rahul-welde-is-jury-prez-at-asian-marketing-effectiveness-and-strategy-awards/
IRS 2013 in abeyance till March 31, 2014. Numbers to be revalidated [updated]
The much disputed Indian Readership Survey 2013 has been temporarily suspended. The findings have been put in abeyance till March 31, 2014.
http://www.mxmindia.com/2014/02/irs-2013-in-abeyance-till-march-31-2014-numbers-to-be-revalidated/
InMobi report finds 15% increase in m-commerce
Two out of three users have already purchased something via a mobile
http://www.mxmindia.com/2014/02/inmobi-report-finds-15-increase-in-m-commerce/
Online user visit for mobile phones witnessed 162% growth: IAMAI
According to the latest Internet Economy Watch, published jointly by the Internet and Mobile Association of India (IAMAI) and IMRB, the user visit to various websites to look for mobile phones has gone up from 5.26 million in December 2012 to 13.79 million in December 2013
http://www.mxmindia.com/2014/02/online-user-visit-for-mobile-phones-witnessed-162-growth-iamai/
Game4u evangelises gaming with parties
The first PlayPad Night took place on February 15
http://www.mxmindia.com/2014/02/game4u-evangelises-gaming-with-parties/
94.3 My FM introduces 'Jiyo Dil Se Heroes'
Celebrities from various walks of life will be profiled every month in a two-hour radio show across all 17 stations
http://www.mxmindia.com/2014/02/94-3-my-fm-introduces-jiyo-dil-se-heroes/
