Stories on 24th Mar '15

Soon Consumers will be Regulators...
... was the consensus at an ASCI seminar with John Hegarty, Marc Mathieu,Shantanu Khosla,Santosh Desai, Paritosh Joshi,Sanjeeb Chaudhari & Bobby Pawar in attendance
http://www.mxmindia.com/2015/03/soon-consumers-will-be-regulators/

Telling the truth in ads always works
Says BBH founder and creative whiz John Hegarty in an interview on the sidelines of the ASCI seminar last week
http://www.mxmindia.com/2015/03/telling-the-truth-in-ads-always-works/

Ranjona Banerji: When journos fried community believing cooked up claims
It was a rare journalist who questioned Ujjwal Nikam because in today’s India that can be akin to sedition, writes Ranjona Banerji
http://www.mxmindia.com/2015/03/ranjona-banerji-when-journos-fried-community-believing-cooked-up-claims/

GroupM India rules at the eMMies 2015
This year India shares 'Country of the Year' with GroupM Philippines
http://www.mxmindia.com/2015/03/groupm-india-rules-at-the-emmies-2015/

Zirca Digital offers advertising options on Skype in India
Engaged audiences and new ad formats open up new possibilities for brand advertisers on Skype
http://www.mxmindia.com/2015/03/zirca-digital-offers-advertising-options-on-skype-in-india/

Kasthuri TV unveils new logo as part of repositioning exercise
Apart from this, Kasthuri TV has lined up four new shows to be launched by mid-April this year
http://www.mxmindia.com/2015/03/kasthuri-tv-unveils-new-logo-as-part-of-repositioning-exercise/

Vishal Ahluwalia to head Bangalore office at GREY
He will be reporting to Sunil Lulla, Chairman and Managing Director GREY group India
http://www.mxmindia.com/2015/03/vishal-ahluwalia-to-head-bangalore-office-at-grey/

Deepak Mukarji appointed Group Advisor, Oil & Gas at Perfect Relations
In his role, he will provide sector expertise to all the Perfect Relations group companies
http://www.mxmindia.com/2015/03/deepak-mukarji-appointed-group-advisor-oil-gas-at-perfect-relations/

Viscomm wins RMAI Award
The event was held at Hotel Taj Vivanta in New Delhi on March 20, 2015. The Flame Awards is recognised as the Oscars for the Indian Rural Marketing business

http://www.mxmindia.com/2015/03/viscomm-wins-rmai-award/

Stories on 11th Feb '14

GroupM estimates: TV degrows, Digital, print grow
The  annual adspend estimates digital to grow 35% in the overall 11.6% growth in adspends
http://www.mxmindia.com/2014/02/groupm-estimates-tv-degrows-digital-print-grow/

A lot of change in world & media landscape is thanks to digital: CVL Srinivas
The GroupM CEO South Asia in conversation with Rishi Vora on growth areas for digital and how digital is at the centre of all business verticals
http://www.mxmindia.com/2014/02/a-lot-of-change-in-world-media-landscape-is-thanks-to-digital-cvl-srinivas/

Abhishek Bachchan to promote campaign on tropical diseases
The Global Network of Neglected Tropical Diseases has chosen the actor as brand ambassador of its campaign
http://www.mxmindia.com/2014/02/abhishek-bachchan-to-promote-campaign-on-tropical-diseases/

Mint celebrates 7th anniv with new campaign
HT Media unveils new multiple media campaign to promote Mint
http://www.mxmindia.com/2014/02/mint-celebrates-7th-anniv-with-new-campaign/

Ranjona Banerji: Don't support Modi and get damned!
The credibility crisis for the media has worsened after the revelations of the Niira Radia tapes and the conversations of Barkha Dutt and Vir Sanghvi with the lobbyist and PR person, writes Ranjona Banerji
http://www.mxmindia.com/2014/02/ranjona-banerji-dont-support-modi-and-get-damned/

Stories on 17th Oct '13

Sony Pix aims at rising with Skyfall
Saurabh Yagnik, EVP & Biz Head, Sony Pix is gung-ho as the MSM network’s English movie channel announces a slew of initiatives with its relaunch
http://www.mxmindia.com/2013/10/sony-pix-aims-at-rising-with-skyfall/

10 cultural trends that will define entertainment in future: Mindshare report
Media major Mindshare provides a peek into the future of Indian entertainment in a new report published to coincide with the 90th anniversary celebration of the Walt Disney Company
http://www.mxmindia.com/2013/10/sony-pix-aims-at-rising-with-skyfall/

Aaj Tak veteran QW Naqvi joins India TV as Editorial Director
The former head of the TV Today newsroom joins India TV as Editorial Director
http://www.mxmindia.com/2013/10/aaj-tak-veteran-qw-naqvi-joins-india-tv-as-editorial-director/

DS Group catches Everest as creative agency for dairy biz
Everest, the agency for DS Group's Catch Salt and spices business, wins the creative mandate for the group's dairy venture
http://www.mxmindia.com/2013/10/ds-group-catches-everest-as-creative-agency-for-its-dairy-business/

Big news for Datawallahs as India wins 8 Echo awards
Over 70 brands and their agencies from India competed to get to the coveted International Echo. Eight of 90 Indian entries won awards: OgilvyOne with five wins, M&C Saatchi with two and Netcore with one win
http://www.mxmindia.com/2013/10/big-news-for-datawallahs-as-india-wins-8-dma-international-echo-awards/

GroupM India wins Porter Prize for 'leveraging unique activities'
The Porter Prize is one of the most coveted awards in the field of strategy and competitiveness and is supported by the Institute for Competitiveness India
http://www.mxmindia.com/2013/10/groupm-india-wins-porter-prize-for-leveraging-unique-activities/

Dentsu Digital bags Honda & Indo-Nissin mandates
Dentsu Digital, a fully integrated digital marketing solutions company of the Dentsu India Group, has been awarded the businesses of Honda Motorcycles and Scooters India (HMSI) and Top Ramen instant noodles from Indo-Nissin
http://www.mxmindia.com/2013/10/dentsu-digital-bags-honda-indo-nissin-mandates/

Tesco gets closer to propah entry as Tata opens 'Star Daily' neighbourhood convenience store in Pune
The outlet will make use of UK firm Tesco's retail expertise and back-end support
http://www.mxmindia.com/2013/10/tesco-gets-closer-to-propah-entry-as-tata-opens-star-daily-neighbourhood-convenience-store-in-pune/