Stories on 22nd Jul '15

'Is Anyone Listening?' @ Media Review 2015
The evening saw Shashi Sinha, Meenakshi Menon, Pradeep Dwivedi & Punitha Arumugam speak on combating the challenge of continuous partial attention of audiences
http://www.mxmindia.com/2015/07/is-anyone-listening-media-review-2015/

The Curious Case of Amitabh's Kisan Channel endorsement fee
Approved, then disapproved: Amitabh Bachchan's ad firm on DD Kisan's endorsement fee
http://www.mxmindia.com/2015/07/the-curious-case-of-amitabhs-kisan-channel-endorsement-fee/

Colors Infinity to launch on July 31
The launch line-up of the channel includes fare like Better Call Saul, The Flash, Orange Is The New Black, Fargo, TheBig C and My Kitchen Rules amongst others
http://www.mxmindia.com/2015/07/colors-infinity-to-launch-on-july-31/

Ogilvy Gurgaon strengthens leadership team
As part of this exercise, Alok Sinha has been brought in as President, Planning
http://www.mxmindia.com/2015/07/ogilvy-gurgaon-strengthens-leadership-team/

B4U to transform content delivery and playout operations with Amagi
The popular Indian GEC will use Amagi’s state-of-the-art Cloudport 2.0 to drive increased flexibility and cost savings
http://www.mxmindia.com/2015/07/b4u-to-transform-content-delivery-and-playout-operations-with-amagi/

Parryware unveils new brand image
The new brand identity reflects the company's constant endeavor to innovate and redefine the bathroom products segment
http://www.mxmindia.com/2015/07/parryware-unveils-new-brand-image/

Media agencies battle it out at the BBC World News Football Connect 2015
Second annual tournament a hit as 18 teams battled to win 5-a-side championship
http://www.mxmindia.com/2015/07/media-agencies-battle-it-out-at-the-bbc-world-news-football-connect-2015/

Big Magic Ganga announces Season 6 of BIG Memsaab
Provides the largest platform for women of Bihar, Jharkhand & Eastern UP to show their talent on TV

http://www.mxmindia.com/2015/07/big-magic-ganga-announces-season-6-of-big-memsaab/

Stories on 2nd Jan '15

Top 5 Gamechangers on Hindi GECs in 2014
While some high-profile shows failed to make an impact, a few did influence the category. Shailesh Kapoor picks the Top 5
http://www.mxmindia.com/2015/01/top-5-gamechangers-on-hindi-gecs-in-2014/

Jwalant Swaroop joins Sakal as CEO
The former Lokmat group COO takes complete charge of the group's print and digital media businesses
http://www.mxmindia.com/2015/01/jwalant-swaroop-joins-sakal-as-ceo/

Ranjona Banerji: Should editors learn to handle owners, managers & staff?
How many editors and senior journalists do we all know that have turned into management lackeys because they didn't have the courage to stand up for themselves, asks Ranjona Banerji
http://www.mxmindia.com/2015/01/ranjona-banerji-should-editors-learn-to-handle-owners-managers-staff/

Amazon India may start offering music, movie and video streaming services in India
Amazon India may start offering music, movie and video streaming services later this year besides debuting its Prime subscription service as it looks to expand offerings in the country
http://www.mxmindia.com/2015/01/amazon-india-may-start-offering-music-movie-and-video-streaming-services-in-india/

DD set to combat GECS with big-bang shows
2015 to see public broadcaster hosting new TV dramas from big production houses. One of the concerns though is private TV channels are Mumbai-headquartered and hence uplinking shows for Delhi-based DD is more expensive
http://www.mxmindia.com/2015/01/dd-set-to-combat-gecs-with-big-bang-shows/

BookMyShow owner Big Tree Entertainment looks to expand into content space
The expansion comes after BookMyShow, the do-it-yourself ticketing platform, has built a dominant market share in the online entertainment-ticketing space

http://www.mxmindia.com/2015/01/bookmyshow-owner-big-tree-entertainment-looks-to-expand-into-content-space/