Stories on 16th Feb '15

& the countdown begins for Rajesh Iyer...
With just two weeks to go for launch, the &TV Business Head talks on the SRK show, how his channel will be different from others... & more!
http://www.mxmindia.com/2015/02/the-countdown-begins-for-rajesh-iyer/

Sudipto Roy to drive WPP's 'tenthavenue' as CEO, Emerging Markets
WPP-owned global communications company, Tenthavenue, has today announced the appointment of Sudipto Roy as the CEO of Emerging Markets, covering Asia, Africa, Middle East and Turkey
http://www.mxmindia.com/2015/02/sudipto-roy-to-drive-wpps-tenthavenue-as-ceo-emerging-markets/

Clean up time at India Today group. After shutting 3 regional print editions, inks pact with Times of India group to sell FM network 'Oye'
Last Thursday, the stock exchanges were informed of a "non-binding" MoU being signed between Entertainment Network (India) Ltd, a Bennett, Coleman and Company Limited-promoted company, and TV Today Network Limited, an India Today group-promoted company
http://www.mxmindia.com/2015/02/clean-up-time-at-india-today-group-after-shutting-3-regional-print-editions-inks-pact-with-times-of-india-group-to-sell-fm-network-oye/

Gillette salutes fans' passion for cricket in new TVC
Cricket icon & Gillette India Brand Ambassador Rahul Dravid seen with a cricket fan in a unique avatar
http://www.mxmindia.com/2015/02/gillette-salutes-fans-passion-for-cricket-in-new-tvc/

Lowe Lintas unveils new campaign for OneTouch
The campaign aims to touch the hearts of consumers with a smile and not fear
http://www.mxmindia.com/2015/02/lowe-lintas-unveils-new-campaign-for-onetouch/

Amith Prabhu: 30 under 30 and what they need to do
How many PR professionals across the below-30 and above-30 category innovate or do something remarkably outstanding, asks Amith Prabhu
http://www.mxmindia.com/2015/02/amith-prabhu-30-under-30-and-what-they-need-to-do/

RAM ratings for Week 5 (Jan 25-31, 2015)
Presenting RAM numbers for Week 5 - that's January 25-31, 2015
http://www.mxmindia.com/2015/02/ram-ratings-for-%e2%80%8b%e2%80%8bweek-%e2%80%8b%e2%80%8b5-jan-25-31-2015%e2%80%8b/

Srikant Malladi appointed Head of Programming at Zee Khana Khazana
Srikant Malladi comes with over 14 years of diverse media experience

http://www.mxmindia.com/2015/02/srikant-malladi-appointed-head-of-programming-at-zee-khana-khazana/

Stories on 18th Aug 14

The Rise & Shine of Ajay Bijli
On the rise and rise of the Rs 1,350-crore PVR group and what keeps the chairman and managing director's business ticking
http://www.mxmindia.com/2014/08/the-rise-shine-of-ajay-bijli/

Kumar Mangalam Birla may sell minority stake in India Today group
Several leading business groups now have investments in domestic media corporations and more are keen to get a foothold, making this an interesting opportunity
http://www.mxmindia.com/2014/08/kumar-mangalam-birla-may-sell-minority-stake-in-india-today-group/

In Jest | Sanjeev Kotnala: Sir Martin's Secret 7 Steps for Encounter with Arnab
MARTIN Vs ARNAB promises to be an interesting Reality Shadow Boxing Show, writes Sanjeev Kotnala
http://www.mxmindia.com/2014/08/in-jest-sanjeev-kotnala-sir-martin%e2%80%99s-secret-7-steps-for-encounter-with-arnab/

Lowe Lintas unveils campaign for Astral Pipes
Actor Salman Khan appointed brand ambassador
http://www.mxmindia.com/2014/08/lowe-lintas-unveils-campaign-for-astral-pipes/

Amith Prabhu: Why is Public Reputation Management widely misunderstood
Many clients find it hard to believe that Public Reputation Management is a science and not just an art of charming and buttering which may have been the case 20 years ago, writes Amith Prabhu
http://www.mxmindia.com/2014/08/amith-prabhu-why-is-public-reputation-management-widely-misunderstood/

What Ticks for Indian Consumers/ Children -Lara Balsara and Nabendu Bhattacharyya
Continuing with our extracts from the second edition of the MxMIndia Annual, we present contributions by Lara Balsara and Nabendu Bhattacharyya
http://www.mxmindia.com/2014/08/what-ticks-for-indian-consumers-children-lara-balsara-and-nabendu-bhattacharyya/

Day 8 | Salil Sadanandan: Indian consumers demand a Better Lifestyle
Young couples and nuclear families are increasingly looking up for home solutions which add a bit of zing to their home and thus their lifestyle, writes Salil Sadanandan, Managing Director, Kohler Kitchen and Bath India
http://www.mxmindia.com/2014/08/realty-check-day-8-salil-sadanandan-indian-consumers-demand-a-better-lifestyle/