Thursday 20 December 2012

Stories on 20th Dec '12


How safe are women in news media?
Uncertain hours & tough work conditions - women in the news media don't have it easy. How safe is the work life for them? The first of MxMIndia two-part report. Plus: the women in the MxMIndia team talk of their experience
http://www.mxmindia.com/2012/12/how-safe-are-women-in-news-media/

Coke vs Pepsi wars to spill over cricketing pitch in IPL 6
The cola wars are likely to spill over the cricketing pitch in the sixth edition of the Indian Premier League next month
http://www.mxmindia.com/2012/12/coke-vs-pepsi-wars-to-spill-over-cricketing-pitch-in-ipl-6/

Paritosh Joshi: Eternal Vigilance - The Price of Freedom
With shockers in the news every second day, the question arises - does media feed the frenzy? Paritosh Joshi takes a closer look
http://www.mxmindia.com/2012/12/paritosh-joshi-eternal-vigilance-the-price-of-freedom/

Shailesh Kapoor: It's All About Hindi Vindi
Shailesh Kapoor on the 'mother-in-law research' and the tendency to generalize personal experiences to a larger TG
http://www.mxmindia.com/2012/12/shailesh-kapoor-its-all-about-hindi-vindi/

Jaldi 5 with Ajay Trigunayat: 'The aim is to set new benchmarks in 2013'
Ajay Trigunayat, CEO, English Entertainment Channels, Times Television Network tells MxMIndia what the year held for the network and plans for 2013
http://www.mxmindia.com/2012/12/jaldi-5-with-ajay-trigunayat-the-aim-is-to-set-new-benchmarks-in-2013/

Debrief: Nokia Lumia 510: The boring kiss
I have noticed many advertisers forget that entertainment should be at the heart of television advertising, especially when the strategy is weak. And 'trendify'??? It sounds like a slogan Nokia's board members would coin
http://www.mxmindia.com/2012/12/debrief-nokia-lumia-510-the-boring-kiss/

Bloomberg TV announces Season 3 of Assignment
This season Bloomberg TV India will take one corporate executive every week and give them a chance to live their Dream Job, mentored by an expert from the field
http://www.mxmindia.com/2012/12/bloomberg-tv-announces-season-3-of-assignment/

Aaj Tak launches on Cogeco Cable, Canada
Hindi news channel Aaj Tak, part of the TV Today network, has launched on Cogeco Cable Inc, a major Canadian cable telecommunications company
http://www.mxmindia.com/2012/12/aaj-tak-launches-on-cogeco-cable-canada/

The Anchor: Amul topical ads on Pak cricket
It's going to be an India-Pakistan series after a while, and we bring you select Amul ads on Pakistan cricket
http://www.mxmindia.com/2012/12/the-anchor-amul-topical-ads-on-pak-cricket/