Stories on 4th Oct '17

Dentsu Aegis Network rejigs top deck

Kartik Iyer to head media biz. Rajni Menon to helm Carat, Joydeep Raha is CEO Carat Context & Himanka Das as CEO, Vizeum as Shripad Kulkarni moves on. Read more

BiggBoss Season 11: Watch it for your advanced learning & entertainment

Looking from the managerial point of view, BiggBoss is a great learning workshop, writes Sanjeev Kotnala. Read more

Royal Enfield hands over upcoming creative project to DDB Mudra

The relationship will be run by DDB Mudra's Delhi office. Read more

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Alia Bhatt romances Caprese bags in new film

The campaign will witness a 360 degree marketing approach across all mediums of print, radio, television and social media. Read more

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SPN unveils coverage plans of FIFA U-17 World Cup 2017 India

The tournament will be live telecast with three language feeds - English, Hindi and Bengali. Read more

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Adidas unveils campaign around the FIFA U-17 World Cup

The campaign showcases how football has caught the imagination of young India both on and off the pitch. Read more

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India TV to hold election conclave in Ahmedabad

India TV Chairman & Editor-in-Chief Rajat Sharma will lead the charge to set the agenda of the Conclave to be held on October 15. Read more

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Red FM enters Jammu & Kashmir

RED FM started its test transmission in Jammu on 25th Sept. Read more

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&pictures announces rollout of 'Fusion Flicks'

The two-week film festival will kick off on October 9. Read more

Stories on 1st Jul '15

Who's Afraid of ASCI?
Not brand managers, writes Sanjeev Kotnala, as the maximum penalty for a misleading ad is just withdrawl
http://www.mxmindia.com/2015/07/whos-afraid-of-asci/

Times Network launches MN+, an HD-only English movie channel
The channel is a complete rebranding of Movies Now Plus, which will cease to exist post this launch
http://www.mxmindia.com/2015/07/times-network-launches-mn-an-hd-only-english-movie-channel/

Discussion on emergence of Twitter in storytelling
Held in Mumbai on Tuesday (June 30), the event saw a cross-section of mediapersons and well-known personalities talking on the rise of the platform
http://www.mxmindia.com/2015/07/discussion-on-emergence-of-twitter-in-storytelling/

MTV's Splitsvilla will uncover what women want
Season 8 of the reality show will be back with hosts Sunny Leone and Rannvijay
http://www.mxmindia.com/2015/07/mtvs-splitsvilla-will-uncover-what-women-want/

HolidayIQ.com launches mobile-only holidays marketplace
Over 1000+ curated activity-based travel packages listed, across all regions of India

http://www.mxmindia.com/2015/07/holidayiq-com-launches-mobile-only-holidays-marketplace/

Stories on 30th Jul 14

Flipkart: Billion-dollar Baby
A $100-billion entity, Flipkart raises $1 bn in funds. Co may be valued at $7 bn. What next for the Bansals?
http://www.mxmindia.com/2014/07/flipkart-billion-dollar-baby/

Quasar wins digital mandate for Philips TV
The account will be handled by the Quasar Mumbai office
http://www.mxmindia.com/2014/07/quasar-wins-digital-mandate-for-philips-tv/

FCB Ulka conceptualises new TVC for Hero Pleasure
Alia Bhatt is the new face of the brand and the TVC portrays her in her fun loving, confident and adventurous avatar
http://www.mxmindia.com/2014/07/fcb-ulka-conceptualises-new-tvc-for-hero-pleasure/

Make everyday a day of love, urges Bluestone through new TVC
The TVC provides a fresh take on gifting and explores new jewellery buying trends
http://www.mxmindia.com/2014/07/make-everyday-a-day-of-love-urges-bluestone-through-new-tvc/

IAA Conversations to feature Sir Martin Sorrell and Arnab Goswami
The event will be held at the ITC Grand Central Hotel in Parel, Mumbai from 3.30 pm to 5 pm
http://www.mxmindia.com/2014/07/iaa-conversations-to-feature-sir-martin-sorrell-and-arnab-goswami/

Ranjona Banerji: Neil Harman's tale of 'unattributed' content
The story of Neil Harman, much respected tennis writer for The London Times, is a cautionary tale for all journalists, writes Ranjona Banerji
http://www.mxmindia.com/2014/07/ranjona-banerji-neil-harmans-tale-of-unattributed-content/

BARC India spruces up logo, brand identity
The BARC India team has taken inspiration from a Rubik's Cube to solve the puzzle uniquely, vibrantly and transparently
http://www.mxmindia.com/2014/07/barc-india-spruces-up-logo-brand-identity/

Dainik Bhaskar hosts Unmetro event in Bengaluru
The conference was attended by over 170 delegates comprising leading noteworthy professionals from media, marketing and advertising

http://www.mxmindia.com/2014/07/dainik-bhaskar-hosts-unmetro-event-in-bengaluru/