Showing posts with label Fiat. Show all posts
Showing posts with label Fiat. Show all posts

Tuesday, 7 October 2014

Stories on 7th Oct 14

The Big Sale: Hit or Flop?
Backlash on social media even as Flipkart claims of sales of over $100 million in 10 hours
http://www.mxmindia.com/2014/10/the-big-sale-hit-or-flop/

Maxus ESP executes new content campaign for Fiat
Maxus ESP executes an innovative and integrated consumer campaign for FIAT Avventura
http://www.mxmindia.com/2014/10/maxus-esp-executes-new-content-campaign-for-fiat/

Ranjona Banerji: When Evil will not be Seen nor Heard nor Spoken
My little crystal ball tells me this is not going to happen any time soon. For the foreseeable future, India's best-known journalists are going to behave like Mohandas Karamchand Gandhi's three monkeys, writes Ranjona Banerji
http://www.mxmindia.com/2014/10/ranjona-banerji-when-evil-will-not-be-seen-nor-heard-nor-spoken/

See it all - Zee Studio's new brand new ideology
Undergoes rebranding and emerges with a young, edgy look and a blockbuster movie library
http://www.mxmindia.com/2014/10/see-it-all-zee-studios-new-brand-new-ideology/

Epic gears for a significant India launch
It is the first segmented channel in Indian television
http://www.mxmindia.com/2014/10/epic-gears-for-a-significant-india-launch/

dna executes innovative campaigns for clients
In less than 60 days, dna has managed to bag and execute three innovations that has been the talking point for its clients
http://www.mxmindia.com/2014/10/dna-executes-innovative-campaigns-for-clients/

Raymond ventures into e-tailing with RaymondNext.com
Invests in state-of-the-art warehousing facility to service a single product to a single consumer anywhere in the country
http://www.mxmindia.com/2014/10/raymond-ventures-into-e-tailing-with-raymondnext-com/

IAA to host 'Let's get real' seminar in Mumbai
The Knowledge Seminar will be held on 9th October, 2014, at Taj Lands End, Mumbai
http://www.mxmindia.com/2014/10/iaa-to-host-lets-get-real-seminar-in-mumbai/

What Ticks for Indian Consumers/ Women- Monica Patnaik and Josy Paul
Continuing with our extracts from the second edition of the MxMIndia Annual, we present contributions by Monica Patnaik and Josy Paul
http://www.mxmindia.com/2014/10/what-ticks-for-indian-consumers-women-monica-patnaik-and-josy-paul/

Young Globals Student Competition & Internship Program unveiled
The Young Globals is the only college/portfolio school competition for healthcare advertising that offers students an opportunity to submit their creative work

Friday, 22 August 2014

Stories on 22nd Aug 14

Lunch with MxM: Partho Dasgupta, CEO, BARC
An IRS 2013-like won’t happen when the new TV measurement data is released given enough checks and validation, he insists
http://www.mxmindia.com/2014/08/lunch-with-mxm-partho-dasgupta-ceo-barc/

REALTY CHECK: Day 12 | Sachin Kulkarni: Sustainable, multi-pronged strategy needed for Affordable Housing
There cannot be one single solution with the government for promoting affordable housing... it has to be a sustainable, multi-pronged strategy, writes Sachin Kulkarni Managing Director, Vastushodh Projects
http://www.mxmindia.com/2014/08/realty-check-day-12-sachin-kulkarni-sustainable-multi-pronged-strategy-needed-for-affordable-housing/

Dish TV opts for MEC India as its media partner
With digitalization phase 3 & 4 on the anvil, the brand is planning for significant growth acquisition volumes as well as, retention initiatives
http://www.mxmindia.com/2014/08/dish-tv-opts-for-mec-india-as-its-media-partner/

Shailesh Kapoor: Same Day. Same Slot. Three Launches. It Happens Only In India!
Three big channels launching new properties on the same day in the same slot has to be a first in the nearly 25 years history of Hindi GECs, writes Shailesh Kapoor
http://www.mxmindia.com/2014/08/shailesh-kapoor-same-day-same-slot-three-launches-it-happens-only-in-india/

Ranjona Banerji: Sensitivity in dealing with closure is not in their DNA
Once more you see a media organisation getting away with sacking staff at short notice with no severance package and no fight from senior staff, rues Ranjona Banerji
http://www.mxmindia.com/2014/08/ranjona-banerji-sensitivity-in-dealing-with-closure-is-not-in-their-dna/

ENIL strengthens leadership team
As part of the new team structure, Hitesh Sharma, erstwhile COO, has been promoted to Executive President
http://www.mxmindia.com/2014/08/enil-strengthens-leadership-team/

'Camel crayons se hoga fun', says new campaign by RK Swamy BBDO
The TVC features many fun-filled situations using different kinds of crayons offered by Camel
http://www.mxmindia.com/2014/08/camel-crayons-se-hoga-fun-says-new-campaign-by-rk-swamy-bbdo/

Seven3Sports bags digital rights of Bundesliga
Through Bundesliga, Seven3Sports aims to bring about a surge in the Football viewership within the country
http://www.mxmindia.com/2014/08/seven3sports-bags-digital-rights-of-bundesliga/

What Ticks for Indian Consumers/ Teens - Geetanjali Bhattacharji and Ritu Gupta
Continuing with our extracts from the second edition of the MxMIndia Annual, we present contributions by Geetanjali Bhattacharji and Ritu Gupta