Stories on 5th Nov '15

Shoppers haven't stopped shopping at brick-and-mortar outlets
Future Group, Shoppers Stop, Puma report double-digit growth in same-store sales despite online discount bonanza
http://www.mxmindia.com/2015/11/shoppers-havent-stopped-shopping-at-brick-and-mortar-outlets/

GoDaddy appoints TBWA its global marketing agency
The agency pitch was led by TBWA New York, with contributions from their network teams in Brazil, Mexico, U.K, Turkey, Asia, Canada, India and Australia
http://www.mxmindia.com/2015/11/godaddy-appoints-tbwa-its-global-marketing-agency/

Rajiv Khurana joins Motivator as National Head, Business Development and Partnerships
He has also been appointed as the General Manager for Motivator, North
http://www.mxmindia.com/2015/11/rajiv-khurana-joins-motivator-as-national-head-business-development-and-partnerships/

Leo Burnett partners Sterlite Technologies
The move will redefine the company's brand purpose in line with its ambition and in keeping with changing market landscape and incredible opportunities in its field of operation
http://www.mxmindia.com/2015/11/leo-burnett-partners-sterlite-technologies/

Siddhartha Mukherjee: PR Awards: Push for Effectiveness over Creativity
To maintain our image, we must ensure that these award sessions should not end up being perceived as self-gratification platforms for PR agencies, writes Siddhartha Mukherjee
http://www.mxmindia.com/2015/11/siddhartha-mukherjee-pr-awards-push-for-effectiveness-over-creativity/

Dear MxM by Jaisurya Das: It's Diwali next week, and I'm feeling quite down in the dumps!
Senior media professional and Contributing Editor, MxMIndia Jaisurya Das responds to reader queries on career and personal issues

http://www.mxmindia.com/2015/11/dear-mxm-by-jaisurya-das-its-diwali-next-week-and-im-feeling-quite-down-in-the-dumps/

Stories on 3rd November

Video Report: The new rules of engagement

A cross-section of biggies respond to a question much-asked on Day 2: how do you engage consumers in a fast-changing world?

http://www.mxmindia.com/2011/11/video-report-the-new-rules-of-engagement/

Anil Thakraney’s Debrief: Nice idea

I like the idea of taking a quiet break from life, of taking some time off on a hurried day. And a nice, delightful dessert goes well in that situation.

http://www.mxmindia.com/2011/11/anil-thakraney%E2%80%99s-debrief-nice-idea/

Dear MxM: Moving and shaking

A brand new set of questions and advisory from our mentor, Jaisurya Das.

http://www.mxmindia.com/2011/11/dear-mxm-moving-and-shaking/

From bat to cat: Yuvraj is Puma ambassador

Ace Cricketer Yuvraj Singh is now Puma’s Brand Ambassador

http://www.mxmindia.com/2011/11/from-bat-to-cat-yuvraj-is-puma-ambassador/

VF Corporation’s joint venture in India

VF Corporation’s subsidiary VF Mauritius , has acquired full ownership of VF Arvind Brands Private Limited

http://www.mxmindia.com/2011/11/vf-corporation%E2%80%99s-joint-venture-in-india/

Uddalak Gupta is Grey’s ECD, Joint Creative Head

Grey strengthens its creative team with the appointment of Uddalak Gupta as Executive Creative Director (Copy) and Joint Creative Head at Delhi.

http://www.mxmindia.com/2011/11/uddalak-gupta-is-grey%E2%80%99s-ecd-joint-creative-head/

BS elevates Shyamal Majumdar to Exec Ed

In addition to heading the newspaper's editorial team in Mumbai, Mr Majumdar will also be responsible for the editorial administration of the Web, Magazines and Books editorial teams.

http://www.mxmindia.com/2011/11/bs-elevates-shyamal-majumdar-to-exec-ed/

AdAsia: Experiencing India

For foreign delegates its networking, business, Indian cuisine and a visit to the Taj.

http://www.mxmindia.com/2011/11/adasia-experiencing-india/

AdAsia | Day 2 - Exec Summary: Food for thought, and plenty

Conversation, exchange of ideas, networking and business as usual was the order of the day at AdAsia, Day 2.

http://www.mxmindia.com/2011/11/adasia-food-for-thought-and-plenty/

AdAsia: India gets Contagious

Contagious comes to India along with its acclaimed magazine, hailed as a Bible among many in the industry.

http://www.mxmindia.com/2011/11/adasia-india-gets-contagious/

AdAsia: Brand-building in a trust deficit world

How important is trust for a brand, and how can one build trust? These are some of the compelling questions that were discussed in AdAsia 2011.

http://www.mxmindia.com/2011/11/adasia-brand-building-in-a-trust-deficit-world/

The Anchor: 6 reasons why you can’t do without attending AdAsia 2011

AdAsia a waste of time? Not, says this reader, emphatically.

http://www.mxmindia.com/2011/11/the-anchor-6-reasons-why-you-can%E2%80%99t-do-without-attending-adasia-2011/