Showing posts with label Future Group. Show all posts
Showing posts with label Future Group. Show all posts

Thursday, 5 November 2015

Stories on 5th Nov '15

Shoppers haven't stopped shopping at brick-and-mortar outlets
Future Group, Shoppers Stop, Puma report double-digit growth in same-store sales despite online discount bonanza
http://www.mxmindia.com/2015/11/shoppers-havent-stopped-shopping-at-brick-and-mortar-outlets/

GoDaddy appoints TBWA its global marketing agency
The agency pitch was led by TBWA New York, with contributions from their network teams in Brazil, Mexico, U.K, Turkey, Asia, Canada, India and Australia
http://www.mxmindia.com/2015/11/godaddy-appoints-tbwa-its-global-marketing-agency/

Rajiv Khurana joins Motivator as National Head, Business Development and Partnerships
He has also been appointed as the General Manager for Motivator, North
http://www.mxmindia.com/2015/11/rajiv-khurana-joins-motivator-as-national-head-business-development-and-partnerships/

Leo Burnett partners Sterlite Technologies
The move will redefine the company's brand purpose in line with its ambition and in keeping with changing market landscape and incredible opportunities in its field of operation
http://www.mxmindia.com/2015/11/leo-burnett-partners-sterlite-technologies/

Siddhartha Mukherjee: PR Awards: Push for Effectiveness over Creativity
To maintain our image, we must ensure that these award sessions should not end up being perceived as self-gratification platforms for PR agencies, writes Siddhartha Mukherjee
http://www.mxmindia.com/2015/11/siddhartha-mukherjee-pr-awards-push-for-effectiveness-over-creativity/

Dear MxM by Jaisurya Das: It's Diwali next week, and I'm feeling quite down in the dumps!
Senior media professional and Contributing Editor, MxMIndia Jaisurya Das responds to reader queries on career and personal issues

Friday, 6 June 2014

Stories on 6th Jun 14

Ole Ola...  less than a week to go for FIFA World Cup 2014
... and Sony sits pretty on ad inventory as it inks deals with Hero Moto, Xolo, Microsoft, Havells et al
http://www.mxmindia.com/2014/06/ole-ola-less-than-a-week-to-go-for-fifa-world-cup-2014/

After much decline, now Retail awaits 'achche din'
Sector growth declines to 8% in 2013 from 32% in 2012, now awaits revival
http://www.mxmindia.com/2014/06/after-much-decline-now-retail-awaits-achche-din/

Ranjona Banerji: Media going from left to right?
Ranjona Banerji on politicians getting aggro with the media, the hysteria about Narendra Modi and how the legal wrangle between Tata Sky and Neo has cost tennis fans dearly
http://www.mxmindia.com/2014/06/ranjona-banerji-media-going-from-left-to-right/

Shailesh Kapoor: Male Characters Set To Rule Hindi GECs?
While the stronghold of the women on the remote continues, the dominance of female fiction characters on television has been challenged, writes Shailesh Kapoor
http://www.mxmindia.com/2014/06/shailesh-kapoor-male-characters-set-to-rule-hindi-gecs/

Bates CHI&Partners to acquire Temple Advtg. Temple co-founders to manage Bates
Like in the case of the Publicis Groupe’s acquisition of Law & Kenneth, and the L&K taking management control of Saatchi & Saatchi, Temple co-founders will manage WPP’s Bates CHI&Partners

Friday, 2 May 2014

Stories on 2nd May 14

Summer Blues: Sales dip for retailers, FMCGs
Future Group, Arvind Brands, Adidas to cut offer days, discounts as sales dip substantially. FMCG sales down too in JFM 2014
http://www.mxmindia.com/2014/05/summer-blues-sales-dip-for-retailers-fmcgs/

Ranjona Banerji: How irresponsible! Dorab Sopariwalla makes a 'wishy-washy' remark on women & lower income groups on NDTV 24x7
On NDTV 24x7 on Thursday night, the NDTV elections expert said: Women vote for the Congress because it is "wishy-washy" and lower income groups also prefer the "wishy-washy"
http://www.mxmindia.com/2014/05/ranjona-banerji-when-dorab-sopariwalla-made-a-wishy-washy-irresponsible-remark-on-women-and-lower-income-groups/

Hari Bhoomi launches edition in Bhopal, second in MP
This is the Hindi daily's second edition from the state and its sixth across the country
http://www.mxmindia.com/2014/05/hari-bhoomi-launches-edition-in-bhopal-second-in-mp/

PRCAI elects new committee; Sharif Rangnekar continues term as President
The association re-elected Sharif D Rangnekar, CEO & Director, Integral PR, for the post of President
http://www.mxmindia.com/2014/05/prcai-elects-new-committee-sharif-rangnekar-continues-term-as-president/

Oxolloxo ropes in Bang in the Middle on debut
Oxolloxo offers a complete range of fashion for women, men and kids including choices for beach wear, maternity wear and plus size wear for women
http://www.mxmindia.com/2014/05/oxolloxo-ropes-in-bang-in-the-middle-on-debut/

Simon says, play it Simple
The idea of Simple Simon was born with one key intent - to hit the market with a 'Simple Stick'
http://www.mxmindia.com/2014/05/simon-says-play-it-simple/

Jabong to target young e-shoppers with 'The Juice'
The new publication by Jabong is targeted at young Indian e-shoppers who are looking for a guide that fulfils their aspirations, making fashion accessible, affordable and attainable
http://www.mxmindia.com/2014/05/jabong-to-target-young-e-shoppers-with-the-juice/

Zee CEO Punit Goenka recipient of  ET's 40 under Forty' awards initiative
Punit Goenka, MD & CEO, ZEEL, received the The Economic Times '40 under Forty' - India's Hottest Business Leaders Award 2014 at a function in Mumbai
http://www.mxmindia.com/2014/05/zee-ceo-punit-goenka-recipient-of-ets-40-under-forty-awards-initiative/

DD Sahyadri to telecast 'Prerna Puraskar 2014'
The show will be a special awards function showcasing the unique bonding between mother-daughter

Monday, 11 June 2012

Stories on 11th Jun


India's Most Influential
By Invitation: Mahesh Murthy on the Pinstom list of the most influential Indian individuals and brands in the social media
http://www.mxmindia.com/2012/06/indias-new-most-influential/

Kishore Biyani not to sell stake in Big Bazaar & Food Bazaar chains
In recent weeks, the retail industry has been abuzz with speculation that the Future Group was in talks with India's richest man Mukesh Ambani to sell stake in its flagship Big Bazaar hypermarket network
http://www.mxmindia.com/2012/06/kishore-biyani-not-to-sell-stake-in-big-bazaar-food-bazaar-chains/

Decision on digitization deferred to June 15
From Friday: I & B Minister lends a patient ear to industry stakeholders’ issues with meeting the digitization sunset date of June 30 for Phase I; timelines to be discussed at the June 15 taskforce meet
http://www.mxmindia.com/2012/06/creativeland-asia-to-revamp-cinthol/

BBC Knowledge launches brand campaign that speaks directly to parents
This is the first BBC Knowledge campaign targeted at parents; the campaign will run across mainstream dailies, magazines, outdoors and digital
http://www.mxmindia.com/2012/06/bbc-knowledge-launches-brand-campaign-that-speaks-directly-to-parents/

FMCGs saved on advertising cost in the March quarter
For 24 FMCG companies, the selling expenses as a proportion of net sales stood at 12.1 per cent - the lowest in at least the last ten quarters
http://www.mxmindia.com/2012/06/fmcgs-saved-on-advertising-cost-in-the-march-quarter/

Creativeland Asia to revamp Cinthol
Creativeland Asia has been mandated to revamp the advertising of Cinthol
http://www.mxmindia.com/2012/06/creativeland-asia-to-revamp-cinthol/

Brandlogist wins two new mandates
Wins the digital mandate for RC Cola & social media mandate for Zee TV's 'Phir Subah Hogi'
http://www.mxmindia.com/2012/06/brandlogist-wins-two-new-mandates/

Reviewing the Reviews: Shanghai
Every week, Deepa Gahlot casts a critical eye over media reviews of Bollywood releases... in Reviewing the Reviews
http://www.mxmindia.com/2012/06/reviewing-the-reviews-shanghai/

Innovation is the key to enhance online travel & tourism industry
With internet users inIndiaat around 121 million, focus is now to create a solution for travellers to plan travel online
http://www.mxmindia.com/2012/06/innovation-is-the-key-to-enhance-online-travel-tourism-industry/

92.7 BIG FM announces BIG Tamil Melody Awards 2012
An exclusive platform which will honor singers and musicians in various categories who crafted the year's super hit numbers
http://www.mxmindia.com/2012/06/92-7-big-fm-announces-big-tamil-melody-awards-2012/

Airtel bags exclusive video rights on mobile platform for UEFA Euro 2012
With this, Airtel mobile customers acrossIndiacan enjoy exclusive access to mobile and video content of soccer matches during UEFA Euro 2012
http://www.mxmindia.com/2012/06/airtel-bags-exclusive-video-rights-on-mobile-platform-for-uefa-euro-2012/

AdStrat: Fox Movies subtitle campaign
Behind every great commercial is super strategy. Every week, MxMIndia will bring you the brief and the strat as given by the client and whatever else that went into creating a winning ad. AdStrat is compiled by Shubhangi Mehta
http://www.mxmindia.com/2012/06/adstrat-fox-movies-subtitle-campaign/

The Anchor: Ruby Bana on 6 reasons FMCGs need to look beyond TV
The older and better established a FMCG brand becomes, the lesser and lesser must it rely on TV, says Ruby Bana
http://www.mxmindia.com/2012/06/the-anchor-ruba-bana-on-6-reasons-fmcgs-need-to-look-beyond-tv/

Anil Thakraney: You can't curb the Net, Mr Minister!
The sooner the fossil ministers of India accept that technology has outsmarted them, the better, writes Anil Thakraney
http://www.mxmindia.com/2012/06/anil-thakraney-you-cant-curb-the-net-mr-minister/

Ranjona Banerji: Cartoons as weapons of mass destruction!
Cartoons have caused incalculable damage in the recent past, writes Ranjona Banerji in 'Noosemaker'
http://www.mxmindia.com/2012/06/ranjona-banerji-cartoons-as-weapons-of-mass-destruction/

Wednesday, 25 April 2012

Stories on 25th April


McDonald's innovates with menu to get numbers
Frequent changes in its menu and innovations are part of the fast food giant's gambit for growth
http://www.mxmindia.com/2012/04/mcdonalds-innovates-with-menu-to-get-numbers/

Infosys & WPP's Fabric unveil cloud-based platform for digital marketing
Infosys and WPP firm Fabric have unveiled a first-of-its-kind cloud-based platform for simplifying digital marketing
http://www.mxmindia.com/2012/04/infosys-wpps-fabric-unveil-cloud-based-platform-for-digital-marketing/

Amul to sponsor India at London Olympics
To leverage this association, GCMMF has created a TVC which shows a girl made of milk performing the sports which are part of Olympics
http://www.mxmindia.com/2012/04/amul-to-sponsor-indian-contingent-at-2012-olympics/

Paritosh Joshi turns entrepreneur, quits Star CJ
Veteran mediaperson and Star CJ CEO Paritosh Joshi has put in his papers. He proposes to turn entrepreneur, he told MxMIndia confirming the news
http://www.mxmindia.com/2012/04/paritosh-joshi-quits-star-cj-turns-entrepreneur/

TV Today's Gulab Makhija joins India TV as CFO
As part of its aggressive growth strategy, India TV also announced several key appointments, many of them coming from TV Today
http://www.mxmindia.com/2012/04/tv-todays-gulab-makhija-joins-india-tv-as-cfo/

Publicis acquires Indigo, to run as Leo Burnett unit
The Publicis group has announced the acquisition of leading digital agency Indigo Consulting which will now run as a unit within Leo Burnett in India
http://www.mxmindia.com/2012/04/publicis-acquires-indigo-to-run-as-a-leo-burnett-unit/

Draftfcb Ulka lights up with Neon Brand PR
The addition of Neon Brand PR will further strengthen Draftfcb Ulka's portfolio of services and provide seamless inputs for their branding assignments
http://www.mxmindia.com/2012/04/draftfcb-ulka-lights-up-with-neon-brand-pr/

Amith Prabhu: PR frat needs a Goafest-like event
There should be a PR award that enables entries to compete in the global arena. There is a major vacuum that needs to be filled and no one can help us on this but ourselves
http://www.mxmindia.com/2012/04/amith-prabhu-pr-frat-needs-a-goafest-like-event/

Vibgyor Brand Services gets future-ready
Vibgyor started out as a generic event management services company and has transformed into one of the top activation agencies in the country with a pan-India presence
http://www.mxmindia.com/2012/04/vibgyor-brand-services-gets-future-ready/

Promart Retail ties up with Snapdeal.com
Promart will offer its customers an additional 10 per cent discount on purchases of Rs2,500 and above by members who log in to Snapdeal.com and pay Rs30 for this special deal
http://www.mxmindia.com/2012/04/promart-retail-ties-up-with-snapdeal-com/

Hyundai signs multi-level global sponsorship deal with CNN
Significant deal includes CNN flagship shows 'Amanpour' and 'Piers Morgan Tonight'
http://www.mxmindia.com/2012/04/hyundai-signs-multi-level-global-sponsorship-deal-with-cnn/

TBWA\India wins creative mandate for Peninsula Land
For TBWA, the win comes on the back of a multi-agency pitch that was held in Mumbai
http://www.mxmindia.com/2012/04/tbwaindia-wins-creative-mandate-for-peninsula-land/

MSL Asia ranks 3rd in M&A leage
MSLGROUP is Publicis Groupe's flagship strategic communications and engagement company and the largest public relations and social media network in Greater China and India
http://www.mxmindia.com/2012/04/msl-asia-ranks-3rd-in-ma-leage/

Vserv.mobi Strengthens South East Asia Focus
Appoints Vikas Gulati as Vice President - Business Development for the region
http://www.mxmindia.com/2012/04/vserv-mobi-strengthenssouth-east-asiafocus/

Dipankar Chakraborty is COO at Kettle Communications
In his new role, he will be responsible for aligning and strengthening the firm’s operations
http://www.mxmindia.com/2012/04/dipankar-chakraborty-is-coo-at-kettle-communications/

Brands like Mountain Dew, Airtel, ITC and others bypass celebrities for their campaigns
Many now prefer young, unknown faces in their campaigns
http://www.mxmindia.com/2012/04/brands-like-mountain-dew-airtel-itc-and-others-bypass-celebrities-for-their-campaigns/

Promart Retail ties up with Snapdeal.com
Promart will offer its customers an additional 10 per cent discount on purchases of Rs2,500 and above by members who log in to Snapdeal.com and pay Rs30 for this special deal
http://www.mxmindia.com/2012/04/promart-retail-ties-up-with-snapdeal-com/

The Anchor: Madhu Trehan on 5 things on TV that must be washed out quick
No more political propaganda, saas-bahu rona dhona, and flash warnings which vanish in a flash says Madhu Trehan
http://www.mxmindia.com/2012/04/the-anchor-5-things-on-television-that-need-to-be-washed-out-immediately/

Anil Thakraney: Dirty Picture, Dirty Mess
But the point I am making is that while I have no love lost for the politicians, the enraged filmi types must also examine the channel’s role in this mess
http://www.mxmindia.com/2012/04/anil-thakraney-dirty-picture-dirty-mess/

[MJR] 40 is new 60 in media
Every Thursday, Ranjona Banerji will write about a grouse. Either spewing venom or tongue-in-cheek
http://www.mxmindia.com/2012/04/mjr-its-all-about-how-the-media-operates/

Wednesday, 4 April 2012

Stories on 4th April

Will IPL 5 ratings match those of earlier seasons?
As IPL 5's opening encounter happens tonight, we asked media experts for their forecast
http://www.mxmindia.com/2012/04/will-ipl-5-ratings-match-those-of-earlier-seasons/

Brand IPL needs to play innings of its life: MSL Group report
As the Indian Premier League begins today, the MSL Group has taken a step back and given the game, the quickie format and the hype around it a good, hard look.
http://www.mxmindia.com/2012/04/brands-focussed-on-men-now-wooing-women-customers/

TIL brings a bigger and better IPL season 5
TIL's dedicated IPL site, ipl.indiatimes.com, now offers interactive scorecards, high-definition streaming of IPL matches, DVR features, online radio commentary, video-on-demand facility, and ‘Battleground’ section
http://www.mxmindia.com/2012/04/til-brings-a-bigger-and-better-ipl-season-5/

Anil Thakraney: Why I shall duck the IPL
It’s actually one huge outdoor party, where the Page 3 types and other minor celebs get to shake a leg in front of cheering masses. Not my idea of a relaxed evening. I’d prefer to watch Crime Patrol and Balika Vadhu.
http://www.mxmindia.com/2012/04/anil-thakraney-why-i-shall-duck-the-ipl/

Brands focussed on men now wooing women customers
This shift could mark the way forward for marketers in a world in which gender lines are merging
http://www.mxmindia.com/2012/04/brand-ipl-needs-to-play-the-innings-of-its-life/

Can flavoured & frozen yogurt replace the good ol' dahi?
Flavoured and frozen yogurt is a new food category to India. The market for yoghurt of all types is pegged at almost Rs2,500 crore
http://www.mxmindia.com/2012/04/can-flavoured-frozen-yogurt-replace-the-good-ol-dahi/

Monetising big ticket movies isn't easy: Hemal Jhaveri, Star Gold
Hemal Jhaveri, Business Head of Star Gold, on acquisition strategies, cost versus profitability, and more.
http://www.mxmindia.com/2012/04/monetising-big-ticket-movies-is-not-easy-star-golds-hemal-jhaveri/

Sleepwell appoints MPG as its media AOR
The account, worth upwards of Rs20 Crores, will be handled by MPG Delhi
http://www.mxmindia.com/2012/04/sleepwell-appoints-mpg-as-its-media-aor/

Max ropes in Vibha Paul Rishi for brand building & HR ops
Ms Rishi will join Max India as executive director, brand and human capital. She will report to Max India MD Rahul Khosla
http://www.mxmindia.com/2012/04/max-india-ropes-in-vibha-paul-rishi-for-brand-building-hr-ops/

Mindshare wins media mandate for Jabong
In a multi agency pitch, Jabong.com has awarded its Media Mandates to Mindshare North
http://www.mxmindia.com/2012/04/mindshare-wins-media-mandate-for-jabong/

Rohit Nair is COO of C2W
Contests2win.com is one of the oldest and most recognized Internet Brands of India
http://www.mxmindia.com/2012/04/rohit-nair-is-coo-of-c2w/

Twitter goes 'laplap" for Center Fruit
Starting early evening before the show was supposed to premier on Colors prime time, a video was seeded through Twitter medium. The campaign took the help of celebrities to seed in the video as a teaser
http://www.mxmindia.com/2012/04/twitter-goes-laplap-for-center-fruit/

The Anchor: Monica Tata on 6 reasons why running a kids' channel is no child's play
It is a competitive market where players need to have the ability to constantly create content that is engaging and innovative. They need to be adept at technological evolution and have the foresight to adapt content over multiple and mobile platforms.
http://www.mxmindia.com/2012/04/the-anchor-monica-tata-on-6-reasons-why-running-a-kids-channel-is-no-childs-play/

[MJR] Breakfast with Bollywood and other abominations
Every Thursday, Ranjona Banerji will write about a grouse. Either spewing venom or tongue-in-cheek
http://www.mxmindia.com/2012/04/mjr-breakfast-with-bollywood-and-other-abominations/

Tuesday, 31 January 2012

Stories on 31st January


Exclusive: Mindshare forecasts 12% media spends growth in 2012; it was 13% in 2011
It's all in 'The Mindshare Indian Media Forecast 2012′ presented by UTV Bindass, published by MxM India
http://www.mxmindia.com/2012/01/exclusive-mindshare-forecasts-12-media-spends-growth-in-2012-it-was-13-in-2011/

R-Day discounts see shoppers flock to malls
Future Group, Lifestyle and Woodland clock record sales as Republic Day discounts help retailers bounce back
http://www.mxmindia.com/2012/01/r-day-discounts-see-shoppers-flock-to-malls/

Rural market is the new siren call for OOH
Though rural markets have seen a drastic increase in the standard of living and purchasing power, it is very fragmented with little or no transparency
http://www.mxmindia.com/2012/01/rural-market-is-the-new-siren-call-for-ooh/

Soon you'll be able to get your favourite Starbucks Espresso in India
Starbucks in equal jv joint venture with Tata Global; to open cafe in India soon
http://www.mxmindia.com/2012/01/soon-youll-be-able-to-get-your-favourite-starbucks-espresso-in-india/

Publicis Healthware launches India presence at Health 2.0
The agency will focus on improving communications across the health & wellness community, with a strong eHealth and information technology focus
http://www.mxmindia.com/2012/01/publicis-healthware-launches-india-presence-at-health-2-0/

DDB Mudra confirms Sonal Dabral entry as Chairman & CCO, will also be on global & regional creative councils
'We are thrilled to welcome a truly exceptional talent, an excellent creative leader and a wonderful person like Sonal to the DDB Mudra Group,' said Group  CEO and MD Madhukar Kamath.
http://www.mxmindia.com/2012/01/its-official-sonal-dabral-to-join-ddb-mudra-as-chairman-cco/

The Anchor: 5 things to follow when pitching for a new biz
Rajesh Gangwani lists what is absolutely crucial before, during and after making a pitch to the client
http://www.mxmindia.com/2012/01/the-anchor-5-things-to-follow-when-pitching-for-a-new-biz/

Debrief: Repositioning The Times
I think The Hindu is on the right track. And the ads have quickly gone viral because the content is super fun. Great work.
http://www.mxmindia.com/2012/01/debrief-repositioning-the-times/

Media gets it wrong on Republic Day
In Freaking News, Ranjona Banerji reviews the fare on primetime news and in the papers
http://www.mxmindia.com/2012/01/making-fun-of-page-3-culture/

Tuesday, 15 November 2011

Stories on 15th November

Vinod Mehta: I just want to fade away quietly

Outlook Editor-in-Chief Vinod Mehta talks exclusively to MxMIndia about his recently launched memoirs and more (Text & Video Interview)

http://www.mxmindia.com/2011/11/vinod-mehta-%E2%80%98i-just-want-to-fade-away-quietly%E2%80%99/


The Anchor: 7 points to learn from being in business

It has an unbeatable thrill, the sort you get when you are playing a game and want to achieve higher scores.

For the 5th Grand Kerala Shopping Festival which opens on December 1, the State has planned unique and innovative events on a massive scale for shopping enthusiasts.

Maruti Suzuki has trained over 10 lakh people in safe driving in the last decade in its ‘National Road Safety Mission’ which attains the 500,000 mark, and the company targets to double Maruti Driving Schools in next three years.

Mudra India has announced the appointment of Sharmila Malekar as the Senior Vice-President at Mudra West.

After quitting Grey, Bindu Sethi will be now working as the National Head Planning for JWT India.

The investment will be for new infrastructure, partnerships, brand building and sustainability programmes.

If a trainee copywriter came to me with such a script, I would recommend the chap to a psychiatrist.

Tiger Balm has provided its creative mandates to Quadrant Communications.

Editor Vinod Mehta’s book is a good nostalgia trip for those who are familiar with the place and time and will remember names and incidents. It is also a good lesson for those starting in the profession.

Two new agencies, Euro RSCG Design & Mosaik Communication, join HAVAS DESIGN+ community