Stories on 23rd Sep '16

More efficiency & productivity with Kantar First

Up, close with Preeti Reddy, CEO of Kantar South Asia- Insights, who leads Kantar's India & South Asia operations (+Video). Read more

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Ranjona Banerji: Why is war like a children’s game for our news channels?

"If there ever was a divide between print and TV journalism, it is most evident now. Matters of war and international relations are serious. The complete lack of depth in our public discourse since TV is the dominant media is now proving to be dangerous. This is not the usual complaint of glamour and frivolity getting more attention than "serious" news. It is far worse. This is "serious" news being treated like it was a Hollywood or Bollywood action blockbuster," writes Ranjona Banerji. Read more

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Kelly Clark is new Global CEO at GroupM

He has been working with the WPP group since 1988. Read more

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Lodestar UM bags Tourism Australia account

This follows a global media review with media agency conglomerate IPG Mediabrands bagging the entire media mandate including digital for Tourism Australia in India.Read more

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Ashok Ventatramani is NBA president

Ashish Bagga will be Vice President while M K Anand will be the Treasurer. Read more

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iProspect bags multiple new biz wins

Elevates MuddassarMemon to AVP - Creative & Social.Read more

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PNB Housing Finance unveils new multimedia campaign

The multimedia campaign includes an array of innovative creative across all mediums of TV, Print, OOH and Digital. Read more

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Interem appoints Flags Communications as its communications partner

Flags Communications will cover end to end communication solution pertaining to marketing, creative, digital & PR services. Read more

Stories on 3rd November

Video Report: The new rules of engagement

A cross-section of biggies respond to a question much-asked on Day 2: how do you engage consumers in a fast-changing world?

http://www.mxmindia.com/2011/11/video-report-the-new-rules-of-engagement/

Anil Thakraney’s Debrief: Nice idea

I like the idea of taking a quiet break from life, of taking some time off on a hurried day. And a nice, delightful dessert goes well in that situation.

http://www.mxmindia.com/2011/11/anil-thakraney%E2%80%99s-debrief-nice-idea/

Dear MxM: Moving and shaking

A brand new set of questions and advisory from our mentor, Jaisurya Das.

http://www.mxmindia.com/2011/11/dear-mxm-moving-and-shaking/

From bat to cat: Yuvraj is Puma ambassador

Ace Cricketer Yuvraj Singh is now Puma’s Brand Ambassador

http://www.mxmindia.com/2011/11/from-bat-to-cat-yuvraj-is-puma-ambassador/

VF Corporation’s joint venture in India

VF Corporation’s subsidiary VF Mauritius , has acquired full ownership of VF Arvind Brands Private Limited

http://www.mxmindia.com/2011/11/vf-corporation%E2%80%99s-joint-venture-in-india/

Uddalak Gupta is Grey’s ECD, Joint Creative Head

Grey strengthens its creative team with the appointment of Uddalak Gupta as Executive Creative Director (Copy) and Joint Creative Head at Delhi.

http://www.mxmindia.com/2011/11/uddalak-gupta-is-grey%E2%80%99s-ecd-joint-creative-head/

BS elevates Shyamal Majumdar to Exec Ed

In addition to heading the newspaper's editorial team in Mumbai, Mr Majumdar will also be responsible for the editorial administration of the Web, Magazines and Books editorial teams.

http://www.mxmindia.com/2011/11/bs-elevates-shyamal-majumdar-to-exec-ed/

AdAsia: Experiencing India

For foreign delegates its networking, business, Indian cuisine and a visit to the Taj.

http://www.mxmindia.com/2011/11/adasia-experiencing-india/

AdAsia | Day 2 - Exec Summary: Food for thought, and plenty

Conversation, exchange of ideas, networking and business as usual was the order of the day at AdAsia, Day 2.

http://www.mxmindia.com/2011/11/adasia-food-for-thought-and-plenty/

AdAsia: India gets Contagious

Contagious comes to India along with its acclaimed magazine, hailed as a Bible among many in the industry.

http://www.mxmindia.com/2011/11/adasia-india-gets-contagious/

AdAsia: Brand-building in a trust deficit world

How important is trust for a brand, and how can one build trust? These are some of the compelling questions that were discussed in AdAsia 2011.

http://www.mxmindia.com/2011/11/adasia-brand-building-in-a-trust-deficit-world/

The Anchor: 6 reasons why you can’t do without attending AdAsia 2011

AdAsia a waste of time? Not, says this reader, emphatically.

http://www.mxmindia.com/2011/11/the-anchor-6-reasons-why-you-can%E2%80%99t-do-without-attending-adasia-2011/