Stories on 26th Mar '15

We are the fittest: Yannick Bollore on Havas
We have the ideal scale and our size is the key to our current success, says the Havas Chairman & CEO
http://www.mxmindia.com/2015/03/we-are-the-fittest-yannick-bollore-on-havas/

Suman Srivastava joins FCB Ulka as Chief Strategy Officer
Suman is not just a master strategist; he is also an author, a trainer and a marathon runner
http://www.mxmindia.com/2015/03/suman-srivastava-joins-fcb-ulka-as-chief-strategy-officer/

Maxus partners Wizcraft for 'Farah ki Daawat'
Maxus ESP has partnered with Wizcraft for 'Farah Ki Dawaat' and devised a complete and robust marketing plan
http://www.mxmindia.com/2015/03/maxus-partners-wizcraft-for-farah-ki-daawat/

Charulata Ravi Kumar: 7 Reasons why Brands can do without Digital
Or at least they think they can, writes Charulata Ravi Kumar, CEO, Razorfish India
http://www.mxmindia.com/2015/03/charulata-ravi-kumar-7-reasons-why-brands-can-do-without-digital/

Cheil India appoints Vaarunya Bhalla as Senior Brand Manager
Creating a position unique amongst communication agencies in the country, Cheil India has appointed Vaarunya Bhalla as Senior Brand Manager
http://www.mxmindia.com/2015/03/cheil-india-appoints-vaarunya-bhalla-as-senior-brand-manager/

iTV Network seeks to 'Connect Dots' via new identity
Themed as 'Connecting Dots...', this new brand campaign will replicate the channel's vision and editorial ethos
http://www.mxmindia.com/2015/03/itv-network-seeks-to-connect-dots-via-new-identity-2/

Stage set for Olive Crown Awards in Mumbai on March 27
The event will be hosted at the Palladium Hotel Mumbai on 27th March at 7pm

http://www.mxmindia.com/2015/03/stage-set-for-olive-crown-awards-in-mumbai-on-march-27/

Stories on 1st Dec 14

Storytelling in the age of Digital
Straight talk on technology with Gaston Legorburu, ED and Worldwide CCO at Sapient Nitro
http://www.mxmindia.com/2014/12/storytelling-in-the-age-of-digital/

mid-day bids goodbye to Pune edition
Mumbai daily mid-day has stopped publishing from Pune. Friday, November 28 was the last day of the Pune edition
http://www.mxmindia.com/2014/12/mid-day-bids-goodbye-to-pune-edition/

With 18k vacancies, DD officials blame gaffes on 'adhocism'
Doordarshan has over 18,000 vacancies, which has led to the disintegration of the programming section, say officials at Prasar Bharti
http://www.mxmindia.com/2014/12/with-18000-vacancies-dd-officials-blame-gaffes-on-adhocism/

RAM ratings for Week 46
Presenting RAM numbers for Week 46- that's November 9 to 15, 2014
http://www.mxmindia.com/2014/12/ram-ratings-for-week-4%e2%80%8b6/

TAM numbers for Hindi & Regional Channels in Week 47
Presenting TAM data for Week 47 for various Hindi and Regional Entertainment Channels in select India markets
http://www.mxmindia.com/2014/12/tam-numbers-for-hindi-regional-channels-in-week-47/

iTV network appoints MSL for its PR
News network iTV has appointed MSLGroup to handle the PR mandate for the entire network. MSL will continue to manage the PR mandate of IBN though with a different team
http://www.mxmindia.com/2014/12/itv-network-appoints-msl-for-its-pr/

Vijay Sankaran appointed Director, Digital Strategy at Genesis Burson-Marsteller
Yu Yu Din, currently Head of Digital, is relocating to her home country
http://www.mxmindia.com/2014/12/vijay-sankaran-appointed-director-digital-strategy-at-genesis-burson-marsteller/

Amith Prabhu: My PR Person of the Year
The way Narendra Modi has managed the perception of his six months in power is a case study as much as his campaign is a case study, writes Amith Prabhu
http://www.mxmindia.com/2014/12/amith-prabhu-my-pr-person-of-the-year/

Taproot to get Dentsu identity. Exec Chairman Rohit Ohri eyes PR, Activation & regional creative shops for acquisition
"We're working on the nomenclature. Taproot has a very unique culture and we didn't want to destroy that," said Rohit Ohri, Executive Chairman, Dentsu India

http://www.mxmindia.com/2014/12/taproot-to-get-dentsu-identity-exec-chairman-rohit-ohri-eyes-pr-activation-regional-creative-shops-for-acquisition/