25 and a huge force to reckon with!
Starting a week-long series coinciding with Zee TV’s completion of a quarter century. Read more
Shailesh Kapoor: Bollywood's Star Crisis: How soon can the youth take over?
For seven years now, the same five male stars have consistently taken the Top 5 positions: Salman, Akshay, Shah Rukh, Aamir and Hrithik Roshan, writes Shailesh Kapoor. Read more
Ramesh Narayan? elected? President of IAA India Chapter
Narayan is currently Vice President, IAA Global (Internal Communications) and a member of the Executive Committee of the Asian Federation of Advertising Associations (AFAA). Read more
Ranjona Banerji: Is my life in danger, Ravish Kumar asks PM
It is highly likely that someone from the BJP will provide some cock and bull explanation which blames Ravish Kumar for being threatened by BJP fans and members, writes Ranjona Banerji. Read more
DDB Mudra West crafts 'All Work, All Play' for fbb's latest Chinos Collection
The campaign puts forth the idea of seamless fit that the clothing enables, coupled with a wide versatility in style. Read more
Hooq aims to 'reignite' VOD market in India
Shifts its focus to Hollywood aiming to curate one of the largest repository of Hollywood content for the Indian audience. Read more
WeWork assigns digital marketing mandate to iProspect India
The account will be serviced from Bangalore. Read more
Sony rolls out Bravia marketing campaign
360-degree marketing campaign showcasing incredible picture and sound quality of Sony’s new range of Bravia TVs. Read more
Fossil announces Varun Dhawan & Shruti Haasan as brand ambassadors
The celebrity duo to feature in Fossil’s first ever multimedia campaign in India - FossilFirsts. Read more
Metro Shoes ropes in Katrina Kaif and Siddharth Malhotra as brand ambassadors
Metro Shoes will be running a print, digital and outdoor campaigns featuring Katrina and Siddharth. Read more
