Stories on 21st Jun '13

Coke's 'Small World Machines' a rage at Cannes
Coca-Cola's heartwarming attempt to bring India and Pakistan together is hit at Cannes Lions 2013
http://www.mxmindia.com/2013/06/cokes-small-world-machines-a-rage-at-cannes/

CMOs believe digital marketing is way forward
Digital marketing was the theme of the 9th Marketing Conclave organized by the Internet Mobile Association of India (IAMAI).
http://www.mxmindia.com/2013/06/cmos-believe-digital-marketing-is-way-forward/

Internet influences hair, skincare and beauty buys: Study
The Google India 'Women & Web' study has found that the digital influence is highest for skincare, baby care and hair care products.
http://www.mxmindia.com/2013/06/internet-influences-hair-skincare-and-beauty-buys-study/

Max Bupa signs on customers via Facebook
The health insurance company has launched 'Get Help' functionality on Facebook to address customers' health insurance needs.
http://www.mxmindia.com/2013/06/internet-influences-hair-skincare-and-beauty-buys-study/

Vijay Koshy to head Big RTL
Mr Koshy will be responsible for driving revenues along with profitability growth for the channel, while being responsible for the overall operations in India.
http://www.mxmindia.com/2013/06/vijay-koshy-to-head-big-rtl/

The Cannes Lions 2013 India Tally (updated Fri, June 21, 2pm)
http://www.mxmindia.com/2013/06/the-cannes-lions-2013-india-tally-updated-fri-june-21-6am/

Shailesh Kapoor: 2008-2013: The Great Indian Dance Revolution
Bollywood may not admit it, but the dance revolution started by television has impacted it too. Viewers are looking at dance steps with a critical eye, expecting the next level, writes Shailesh Kapoor
http://www.mxmindia.com/2013/06/shailesh-kapoor-2008-2013-the-great-indian-dance-revolution/

Anil Thakraney: Uttarakhand disaster: TV anchors screw-up yet again
As the disaster strikes and the aftermath plays out, television journos must do one and only one thing: Focus on the 3Rs... rescue, relief and rehabilitation operations. And only discuss the whodunit and the whydunit after some amount of normalcy has been restored.
http://www.mxmindia.com/2013/06/anil-thakraney-uttarakhand-disaster-tv-anchors-screw-up-yet-again/

ABP News launches #AakhriTaar campaign
ABP News has launched a campaign to keep alive memories of the telegram, and has asked people to share their stories about sending and receiving telegrams and using the telegraph service.
http://www.mxmindia.com/2013/06/abp-news-launches-aakhritaar-campaign/

9X Media launches catchy tune on World Music Day
The song 'Tung Tucking Ting' is the music network's way to connect with music and the younger generation.
http://www.mxmindia.com/2013/06/9x-media-launches-catchy-tune-on-world-music-day/

Stories on 20th Jun '13

Committed to quality journalism: Sambit Bal
As ESPNcricinfo celebrates 20 years, Editor Sambit Bal says it’s incorrect to say his site is only about statistics and scores.
 http://www.mxmindia.com/?p=50067

It's raining metals for India@Cannes2013
On Day 4 of Cannes Lions 2013, 12 metals in Design and 11 in Press of which 6 were Golds
The Cannes Lions 2013 India Tally (updated Thu, June 20)
http://www.mxmindia.com/?p=50031

Zee unveils new corporate brand identity
The media network has launches a new brand positioning, 'Vasudhaiva Kutumbakam' or 'The World is my Family'
http://www.mxmindia.com/?p=50001


Turner restructures APAC ops, trims staff by 30%
Turner International Asia Pacific has announced a restructure of operations, with more decentralization
http://www.mxmindia.com/?p=50004


Cheil India hires creative talent, raises bar for 'Ideas that Move'
The agency has brought in Anupama Ramaswamy and Simran Sahni as Group Creative Directors, and a slew of other new creative talent has joined too
http://www.mxmindia.com/?p=49998


PG, Sundar Swamy elected IAA World Board VPs
Pradeep Guha gets another term as Vice President and Area Director Asia-Pacific region and Srinivasan Swamy, President IAA India Chapter takes charge as Vice President Development Asia-Pacific
http://www.mxmindia.com/?p=50002


Marketing outlook healthy despite Europe budget dip
According to the latest Warc Global Marketing Index, headline GMI has been positive for the seventh consecutive month, and budgets are rising in the Americas and Asia Pacific
http://www.mxmindia.com/?p=49996


Ritu Midha: The second screen... or is it the first?
In Loud & Clear, Ritu Midha laments the lag in mobile marketing, which has not evolved in tune with the promises it heralded
http://www.mxmindia.com/?p=49999


Debrief: IndusInd Bank: Offbeat approach works
Full marks to IndusInd Bank for thinking out of the box. However, the below average execution doesn't do justice to the unusual promise
http://www.mxmindia.com/?p=50000


Four Asianet channels launch exclusively on Dish in US
Pay TV provider Dish has announced the launch of Asianet, Asianet Plus, Asianet News and Asianet Movies in its lineup in the US
http://www.mxmindia.com/?p=49997


Eros Now ties up with Tappp for prepaid cards
Online movie streaming service Eros Now (www.erosnow.com) has tied up with digital payment platform Tappp (www.tappp.com) to launch Eros Now Prepaid Cards that will enable cash purchase of Bollywood movies on Eros Now
http://www.mxmindia.com/?p=50003

Stories on 19th Jun '13

Taproot leads India with twin golds
Golds finally happen on Day 3 for India@Cannes2013. Plus 3 bronzes in Outdoor. And 19 Design shortlists
http://www.mxmindia.com/2013/06/taproot-leads-india-with-twin-golds/

The Cannes Lions 2013 India Tally (updated Wed, June 19, 9am)
http://www.mxmindia.com/2013/06/the-cannes-lions-2013-india-tally-updated-wed-june-19-9am/

New look for Discovery Science
The science channel also gets a new logo, Morphy, as part of its younger on-air packaging
http://www.mxmindia.com/2013/06/new-look-for-discovery-science/

Kyoorius Awards jury announced
Jury members will gather for an on-ground and open-conversation jury session where they will discuss and decide the winners via private voting
http://www.mxmindia.com/2013/06/kyoorius-awards-jury-announced/

Radio City bags gold at NY festival
FM network Radio City 91.1 FM has won a 'Gold' in the 'Best Sound' category for 'Radio City A Capella Jingle', at the recently held New York Festival
http://www.mxmindia.com/2013/06/radio-city-bags-gold-at-ny-festival/

Firstpost launches promo for YouSpeak
The interactive video-views platform is also available on Android phones
http://www.mxmindia.com/2013/06/firstpost-launches-promo-for-youspeak/

Big launch for 'Under The Dome' by RBNL
The 13-episode series, based on author Stephen King's best-selling novel of the same name, will launch simultaneously in several countries within the week, and premieres in India on June 28
http://www.mxmindia.com/2013/06/big-launch-for-under-the-dome-by-rbnl/

Anil Thakraney: Tehelka's award for courage is a good idea
Such an award will help shift the focus back to real journalism. The reason why many of us opted for this profession in the first place. But got disillusioned along the way when we discovered that a healthy financial bottom-line seems to matter more than a healthy nation in the corporatized Indian media
http://www.mxmindia.com/2013/06/anil-thakraney-tehelkas-award-for-courage-is-a-good-idea/

Narendra Modi is most mentioned political leader on social media: Blogworks study
A Blogworks study of the top 20 political leaders by online mentions shows Narendra Modi leading with more than three times the overall mentions of runner-up Rahul Gandhi
http://www.mxmindia.com/2013/06/narendra-modi-is-most-mentioned-political-leader-on-social-media-blogworks-study/

Stories on 18th Jun '13

Poised for a content-led assault: M K Anand
The Managing Director - Media Networks @ Disney-UTV talks about life after integration, his focus on content and staying ahead in the numbers game
 http://www.mxmindia.com/?p=49886

Mixed Day 2 for India@Cannes2013: 3 PR wins, 1 Direct; 82 shortlists
In the PR category, there were 1 Silvers and 2 Bronzes and in Direct a Bronze. Among the shortlists: 43 in Outdoor, 37 in Print and 2 in Media
The Cannes Lions 2013 India Tally (updated Tuesday, June 18, 9am)
http://www.mxmindia.com/?p=49885

Multi Screen Media forays into film production with MSM Motion Pictures
Bajaate Raho is first of four films to be released this year by Multi Screen Media's all-new film production venture
http://www.mxmindia.com/?p=49827

Bloomberg, India TV join Star, Zee, 5 others in TAM boycott. DD to stay
As India TV and Bloomberg TV India unsubscribed from TAM ratings service, public broadcaster Prasar Bharati said it will not discontinue its subscription
 http://www.mxmindia.com/?p=49828

Hathway to carry NatGeo other Fox Int Channels in HD
Premier cable co will pipe National Geographic Channel, Fox Traveller, Nat Geo Wild, Nat Geo Adventure, Nat Geo Music & Baby TV in HD initially in Bengaluru & Hyderabad.
 http://www.mxmindia.com/?p=49824

Sandeep Dahiya quits Viacom18
The Viacom 18 Senior Vice President - Consumer Products and Communications has put in his paper
 http://www.mxmindia.com/?p=49835

Ranjona Banerji: No Sunday R&R for journalists
Stalwarts who fight through battling panellist on weeknights have had to repeat the exercise on Sat and Sun afternoons, rues Ranjona Banerji
 http://www.mxmindia.com/?p=49861

Debrief: Axe Blast: The chick scorecard
Even an otherwise confident brand like Axe has fallen for the Indian celebrity circus. However, the cool thing they have done is that Ranbir gets beaten by a non-celeb
http://www.mxmindia.com/?p=49825