Showing posts with label The Social Street. Show all posts
Showing posts with label The Social Street. Show all posts

Wednesday, 2 March 2016

Stories on 2nd May '16

How radio can grow: FICCI
Here are policy recommendations for the growth of radio broadcast sector in India, as per FICCI
http://www.mxmindia.com/?p=87152

Sanjeev Kotnala: IMAGERY DEADLINES
Unmet deadlines in our work, political system and every sphere of life are a malice that has been holding the nation back, rues Sanjeev Kotnala
http://www.mxmindia.com/?p=87177

WARC rates MullenLowe Group India top creative agency, again
The WARC 100 study focuses on marketing that makes a difference, driving business performance or changing consumer behaviour, and the rankings are compiled from over 2,200 winning campaigns from 87 different global competitions
http://www.mxmindia.com/?p=87117

Madison BMB wins Angel Broking biz
The agency has won the mandate to do the advertising, strategy and creative
http://www.mxmindia.com/?p=87123

Komli Media renews partnership with Twitter Inc. in India
Under the renewed agreement, Komli will continue to help Twitter expand its Promoted Products suite of advertising products
http://www.mxmindia.com/?p=87124

Sandeep Khosla joins Mid-day as CEO
In his new role, he will report into Apurva Purohit - President, Jagran Group & Shailesh Gupta - Director, Jagran Group
http://www.mxmindia.com/?p=87119

Dentsu promotes Tanvi Jain to senior SVP - Delhi
As part of her new mandate, Tanvi will be responsible for acquiring new clients apart from taking the lead in servicing the existing clients
http://www.mxmindia.com/?p=87122

Samyak Chakrabarty makes it to Forbes Asia's Top 30 Under 30
Only Indian from the Advertising & Marketing industry to feature in the list
http://www.mxmindia.com/?p=87118

Mahindra unveils new campaign for its latest 'Blazo' range
Mahindra launched this new range of trucks after an intense research on trucks and Indian transport

Thursday, 7 January 2016

Stories on 7th Jan '16

It's here! Netflix arrives, will storm screens!
The leading on-demand video service now in India with a month's free trial + Interview with Netflix spokesperson
http://www.mxmindia.com/2016/01/its-here-netflix-arrives-will-storm-screens/

Dear MxM by Jaisurya Das: The salary offered doesn't allow me a decent home in Mumbai... so why work?
Senior media professional and Contributing Editor, MxMIndia Jaisurya Das responds to reader queries on career and personal issues
http://www.mxmindia.com/2016/01/dear-mxm-by-jaisurya-das-the-salary-offered-doesnt-allow-me-a-decent-home-in-mumbai-so-why-work/

Mindshare appoints Kevin Rooney as Chief Growth Officer
Rooney's new role will have him overseeing all aspects of growth across the agency, and he will work closely with Mindshare’s leadership team to optimize their product development, business plans, and create new revenue streams
http://www.mxmindia.com/2016/01/mindshare-fulcrum-gets-hul-yrf-for-indias-first-transgender-band/

Happ Post launched for 'sunshine' take on news
Happ Post is available as a native app for iOS and Android devices downloadable at http://onelink.to/bbuvww and as a web offering on www.happpost.com
http://www.mxmindia.com/2016/01/happ-post-launched-for-sunshine-take-on-news/

Deepak Singh appointed Chief Creative Officer at The Social Street
Deepak brings a wealth of experience, spanning 15 years, having worked with advertising firms like Leo Burnett, Grey Worldwide, McCann Erickson, DDB Mudra and Dentsu
http://www.mxmindia.com/2016/01/deepak-singh-appointed-chief-creative-officer-at-the-social-street/

Mindshare appoints Kevin Rooney as Chief Growth Officer
Rooney's new role will have him overseeing all aspects of growth across the agency, and he will work closely with Mindshare’s leadership team to optimize their product development, business plans, and create new revenue streams
http://www.mxmindia.com/2016/01/mindshare-appoints-kevin-rooney-as-chief-growth-officer/

5th edition of Facebook Awards announced
The 2015 Awards represented the biggest and most inspiring creative collection for Facebook as it reviewed over 2,700 submissions from 160 countries that offered a snapshot of the state of creativity and innovation across Facebook, Instagram and the entire industry
http://www.mxmindia.com/2016/01/5th-edition-of-facebook-awards-announced/

Balaji Telefilms hands over sales mandate of Box Cricket League to Aidem Ventures
Box Cricket League will air its second season on India's leading Hindi GEC, Colors & Colors HD from Feb 28th 2016

Tuesday, 30 June 2015

Stories on 30th Jun '15

Thinking Big with The Social Street
Pratap Bose takes on to the with multiple types of businesses, several offices and many big-ticket clients, all within a few months
http://www.mxmindia.com/2015/06/thinking-big-with-the-social-street/

Mindshare is #1 as per latest RECMA ratings
Mindshare scored high on Vitality and Structure. All GroupM agencies made it to the list of the Top 10 agencies in India
http://www.mxmindia.com/2015/06/mindshare-is-1-as-per-latest-recma-ratings/

Can CNN-IBN survive (and thrive) minus CNN?
The simple answer is YES. It can surely. Although it still hasn’t got a worthy replacement for Rajdeep Sardesai who left last year
http://www.mxmindia.com/2015/06/can-cnn-ibn-survive-and-thrive-minus-cnn/

Ranjona Banerji: Fair, upright, always objective, never biased columnists to the PM's rescue
From Indian Express to New Indian Express to firstpost.com to The Times of India and more, they tell us how Lalit Modi is misunderstood and misjudged, writes Ranjona Banerji
http://www.mxmindia.com/2015/06/ranjona-banerji-fair-upright-always-objective-never-biased-columnists-to-the-pms-rescue/

Piyush is not a grumpy old man. Neither am I. WPP chief Martin Sorrell on retirement plans for the Ogilvy India boss and himself
"We have succession plans across the top 200 employees, but I’m not going to discuss that with you," said Sir Sorrell
http://www.mxmindia.com/2015/06/piyush-is-not-a-grumpy-old-man-neither-am-i-wpp-chief-martin-sorrell-on-retirements-for-the-ogilvy-india-boss-and-himself/

Payment startup Oxigen to sponsor SA's T20 cricket team
With the sponsorship, Oxigen joins a spate of Indian start-ups such as Snapdeal, Paytm, YepMe  and CarTrade who have either advertised in international cricket matches or sponsored global teams
http://www.mxmindia.com/2015/06/payment-startup-oxigen-to-sponsor-sas-t20-cricket-team/

Maxus unveils proprietary tool 'Maxus T2D'
The increase in viewership levels is majorly because of increase in TSV levels, as per analysis conducted by S-Group, the analytical arm of TAM Media Research
http://www.mxmindia.com/2015/06/maxus-unveils-proprietary-tool-maxus-t2d/

Havas Media wins digital mandate of Turtle
Turtle has a pan India presence with its own Turtle Stores as well as TurtleOnline.com
http://www.mxmindia.com/2015/06/havas-media-wins-digital-mandate-of-turtle/

Eeksaurus bags award at Annecy IAFF 2015
It won the Annecy Cristal Award for their film on child labour for Rotary International
http://www.mxmindia.com/2015/06/eeksaurus-bags-award-at-annecy-iaff-2015/

AdStrat: DDB Mudra executes a new campaign for Vento
Post its launch in 2010, the Volkswagen Vento has earned a reputation of being a premium sedan that delivers style with substance. With the launch of New Vento, Volkswagen aims to raise the bar for product superiority and style
http://www.mxmindia.com/2015/06/adstrat-ddb-mudra-executes-a-new-campaign-for-vento/