Tuesday, 16 April 2013

Stories on 16th Apr'13

Is there room for DNA in Delhi and Mail Today in Mumbai?
That's the question many are asking as the capital gets set for DNA's in May and Mumbai for Mail Today soon
 http://www.mxmindia.com/?p=45981

These 11 members of the Creative Abby 'superjury' could decide the future of Indian advertising!
The Goafest 2013 Awards Governing Council decides to set up a 'superjury' comprising the chairpersons of the 11 Creative Abby categories
http://www.mxmindia.com/?p=46031

Mahindra makes people 'ask'
As part of Mahindra Reva's Ask campaign, Strawberry Frog conceptualised an innovative marketing strategy clubbing the digital platform and OOH media
 http://www.mxmindia.com/?p=45980

Data reporting is complex as of now: Neeraj Vyas
Despite the underreported numbers, IPL is a brilliant mix of cricket and entertainment and has seen an excellent start, says Neeraj Vyas of SET Max
 http://www.mxmindia.com/?p=45977

Shaadi.com strikes a match with Havas for media
The account will be handled by the agency's Mumbai office
 http://www.mxmindia.com/?p=46002

Nickelodeon targets Rs 250cr from merchandising this year
To mark the new episodes of Teenage Mutant Ninja Turtles, Nickelodeon has partnered with Toy Triangle to bring in an exclusive toy range targeted towards boys
 http://www.mxmindia.com/?p=45979

Meenu Handa joins Amazon, logs out from Microsoft
Ms Handa quit Microsoft after a 7.5+-year stint as Director-Corporate Communications at Microsoft India
 http://www.mxmindia.com/?p=45998

IPAN H+K elevates Radhika Shapoorjee as Prez-S Asia, brings Sara Gourlay as COO-India
IPAN Hill+Knowlton Strategies has promoted Radhika Shapoorjee to President - South Asia, and Sara Gourlay is appointed Chief Operating officer - India
 http://www.mxmindia.com/?p=46000

Ranjona Banerji: Disturbing account, but a pleasure to watch
Headlines Today's investigative report into the Gujarat riots of 2002 based on police wireless reports, impresses Ranjona Banerji
 http://www.mxmindia.com/?p=46003

Debrief: Vodafone: Zoozoos don't make you LOL
The zoozoos are still cute, but the situations can do with more laughs. The new crop of TVCs bring a little smile to your face, but they aren't hilarious
 http://www.mxmindia.com/?p=45976

NDTV honours Indians of the Year
As NDTV celebrates its Silver Jubilee, it announced the winners of 'Indian of the Year'
 http://www.mxmindia.com/?p=45978


ANCHOR | One Big Idea by Peter Mukerjea
3 ways to make money from a TV channel
http://www.mxmindia.com/?p=45975