We are five. Thank you for the faith!
It's been a good five years since September 9, 2011. We had resolved to be different from the rest. We were B2B, but we weren't going to be like many other B2B publications... No compromising on credibility. Read more
Shailesh Kapoor: Naamkaran: A campaign that bucks the trend
Whether the show goes on to be a success will only be known with time but at a campaign level, Naamkaran's launch has been one of the best fiction campaigns in a long time, writes Shailesh Kapoor. Read more
Nikhil Rangnekar joins Lodestar as Media Consultant
Rangnekar is based out of Lodestar UM Mumbai and reports into Nandini Dias, CEO, Lodestar UM. Read more
Pradeep Dwivedi quits Dainik Bhaskar, may join Sakal
He has confirmed his exit to MxMIndia, though has indicated that he will indicate his next assignment in a week. Read more
Ranjona Banerji: Time for TV journos to 'reset' their idea of news
Is there nothing else in life except BJP versus Congress versus AAP, asks Ranjona Banerji. Read more
BTL Baatein: Malay Dikshit, Tata Sky... Powered by VISCOMM
Both ATL and BTL co-exist together with specific roles. Yes, it is an important leg of our brand planning says Malay Dikshit, Chief Communications Officer, Tata Sky in this edition of 'BTL Baatein' series that is powered by VISCOMM. Read more
Havas Media unveils new office in Punjab
Announces the launch of its office in Ludhiana. Read more
Dell celebrates the versatility of young Indians in new festive TVC
Featuring its newly launched Inspiron 2-in-1 laptops that balance work and play. Read more
#ThankYouTohBol campaign creates high buzz on social
The #FarmDost community is perhaps the largest farmer-cause community in India. Read more
Vuclip appoints Nish Bhutani as Global Product Head
Brings diverse experience across internet and mobile commerce, film and TV digital distribution and consumer software to enhance product offerings. Read more
WorkApps releases product for the M&E frat
This innovation aims to fulfill each need of the creative and media teams. Read more
Adfactors PR appoints Roger Darashah as COO
Darashah brings over 23 years of international communications experience to Adfactors PR. Read more
