Stories on 9th Jan '14

Marathi KBC's double gambit
ETV Marathi's Kon Hoeel Marathi Crorepati makes a quick comeback on the back of viewer demand and channel resurgence + Interview with Anuj Poddar, EVP & Business Head.
http://www.mxmindia.com/2014/01/marathi-kbcs-double-gambit/

Star Plus starts year with 647 mn viewers. Colors, Zee at #2 and #3
The headline is self-explanatory, but here’s it again: Star Plus started 2014 with 647 mn viewers. Colors and Zee are No 2 and 3 respectively
http://www.mxmindia.com/2014/01/star-plus-starts-year-with-647-mn-viewers-colors-zee-at-2-and-3/

Lukup Media & Warner Bros partner for India's first on-demand TV channel
The deal will see titles made available through the on-demand service from February 2014, as well as future new releases. Users will have access to more than 200 films and TV series from the Warner Bros. library.
http://www.mxmindia.com/2014/01/lukup-media-warner-bros-partner-for-indias-first-on-demand-tv-channel/

Ashutosh quits IBN7, Vinay Tewari to take additional charge of news channel
IBN7 Managing Editor Ashutosh is moving on and will be succeeded by Vinay Tewari, Managing Editor, CNN-IBN
http://www.mxmindia.com/2014/01/ashutosh-quits-ibn7-vinay-tewari-to-take-additional-charge-of-news-channel/

Zee is title sponsor of Jaipur Lit Fest
The Jaipur Literature Festival has announced Zee Entertainment as the new title sponsor for the 2014 edition that takes place next week - January 17-21. Over 20,000 people are expected to attend each day of the five-day fest
http://www.mxmindia.com/2014/01/zee-is-title-sponsor-of-jaipur-lit-fest/

FabFurnish appoints Bang in the Middle as creative agency
The online home store has appointed Bang in the Middle as its communication partner
http://www.mxmindia.com/2014/01/fabfurnish-appoints-bang-in-the-middle-as-creative-agency/

Online visit for looking up mobile phones registers 126% year-on-year growth: IAMAI
According to the latest Internet Economy Watch, published jointly by the Internet and Mobile Association of India (IAMAI) and IMRB, the user visit to various websites to look for mobile phones has gone up from 6.05 million in November 2012 to 13.65 million in November 2013 registering a year-on-year growth of 126%
http://www.mxmindia.com/2014/01/online-visit-for-looking-up-mobile-phones-registers-126-year-on-year-growth-iamai/

Stories on 11th Mar'13

MxM Mondays: Stakeholders' view on Phase II
Phase II of digitization is scheduled to take off on April 1. We ask stakeholders whether they expect it to happen on schedule
http://www.mxmindia.com/2013/03/mxm-mondays-stakeholders-view-on-phase-ii/


Havas Media to handle media duties of Aspiring Minds
The Aspiring Minds win is estimated at Rs 20 crore
http://www.mxmindia.com/2013/03/havas-media-to-handle-media-duties-of-aspiring-minds/


Over 3800 participate in DNA's women half-marathon
The three runs (21km, 10km and 5km) of the Stayfree Women For Change DNA I Can Women's Half Marathon saw over 3800 women participating
http://www.mxmindia.com/2013/03/over-3800-participate-in-dnas-women-half-marathon/


Star launches sixth sports channel - Star Sports 2
Star Sports 2 promises 'More Sports, More Action, More Excitement'
http://www.mxmindia.com/2013/03/star-launches-sixth-sports-channel-star-sports-2/


KBC is 'Kon Hoeel Marathi Crorepati' on ETV Marathi
The channel has secured the production and broadcast rights from format owner Sony Pictures Television and has partnered with Big Synergy to produce it for Marathi viewers
http://www.mxmindia.com/2013/03/kbc-is-kon-hoeel-marathi-crorepati-on-etv-marathi/


Anil Thakraney: Little Bitti Madness
The man's sudden disappearance into thin air presented an opportunity for the media to conduct a large-scale, nation-wide investigative story. This was not done for seven long years. So why all the chest-thumping now?
http://www.mxmindia.com/2013/03/anil-thakraney-little-bitti-madness/


Reviewing the Reviews: Saheb Biwi Aur Gangster Returns
Every week, Deepa Gahlot casts a critical eye over media reviews of Bollywood releases... in Reviewing the Reviews
http://www.mxmindia.com/2013/03/reviewing-the-reviews-saheb-biwi-aur-gangster-returns/


2013 PMAA Dragons of Asia opens for entries
The Promotion Marketing Awards of Asia has introduced two new categories this year: Public Relations and Mobile Marketing
http://www.mxmindia.com/2013/03/2013-pmaa-dragons-of-asia-opens-for-entries/


ANCHOR | ONE BIG IDEA: One Big Idea by Shashi Sinha: Cross-leveraging digital and print is essential
http://www.mxmindia.com/2013/03/one-big-idea-by-shashi-sinha-cross-leveraging-digital-and-print-is-essential/


ANCHOR | ONE BIG IDEA: One Big Idea by Veena Gidwani: Working together for a robust long-term industry growth
http://www.mxmindia.com/2013/03/one-big-idea-by-veena-gidwani-working-together-for-a-robust-long-term-industry-growth/