Stories on 9th Jul '15

Exit: S Yesudas, Enter: Shripad Kulkarni
As Dentsu Aegis brings in the former Allied Media boss to head Vizeum, S Yesudas to focus on content and analytics, but could well exit group
http://www.mxmindia.com/2015/07/exit-s-yesudas-enter-shripad-kulkarni/

BTL Baatein: Deepali Naair, Mahindra Holidays... Powered by VISCOMM
A successful campaign is not necessarily one which is present across all platforms and vehicles and is seen everywhere, Deepali Naair, Chief Marketing Officer, Mahindra Holidays
http://www.mxmindia.com/2015/07/btl-baatein-deepali-naair-mahindra-holidays-powered-by-viscomm/

Contract bags Kelvinator account
The task for Contract will be to rejuvenate the brand in today's highly competitive context
http://www.mxmindia.com/2015/07/contract-bags-kelvinator-account/

English movies genre hots up with Star Movies Select HD
The channel will showcase movies never released in the country
http://www.mxmindia.com/2015/07/english-movies-genre-hots-up-with-star-movies-select-hd/

Lowe Lintas Delhi unveils an emotional tale for Havells Wires
The brand has leaned on an emotional tale to lend across its message to the general populace
http://www.mxmindia.com/2015/07/lowe-lintas-delhi-unveils-an-emotional-tale-for-havells-wires/

DGM India unveils new brand identity
DGM India is part of SVG Media, the largest Indian digital media network
http://www.mxmindia.com/2015/07/dgm-india-unveils-new-brand-identity/

Indigo Consulting appoints Navin Kansal as NCD
The move marks an important phase in the digital agency's journey of growth where the endevour is to ensure seamless integration of creativity and technology
http://www.mxmindia.com/2015/07/indigo-consulting-appoints-navin-kansal-as-ncd/

Hungama Digital elevates Kamal Amesur and Manesh Swamy
Manesh Swamy is a digital native who has over 15 years of experience in the digital space

http://www.mxmindia.com/2015/07/hungama-digital-elevates-kamal-amesur-and-manesh-swamy/

Stories on 28th November

Raising the Bar: Colvyn on JWT with Bobby
With Bobby Pawar at the helm, CEO Colvyn Harris hopes to see JWT India achieve greater creative focus
http://www.mxmindia.com/2011/11/raising-the-bar-colvyn-harris-on-jwt-with-bobby/

Binaca, Dalda, Moti... Kahaan Gaye Woh Brands!
From household names to forgotten history: Story of India's grand old brands such as Binaca, Dalda & Moti Soaps
http://www.mxmindia.com/2011/11/binaca-dalda-moti-kahaan-gaye-woh-brands/

The Pix plan for genre leadership
The challenges for Pix are on two grounds: one is to be No 1 in the category emphatically and convincingly, beating both Star Movies and Movies Now, and then to ensure profitability and growth quarter after quarter, year after year.
http://www.mxmindia.com/2011/11/the-pix-game-plan/

IKEA, Carrefour welcome FDI
The Government’s decision to allow FDI in retail has opened up possibilities for international retail giants who till now have been waiting in the sidelines.
http://www.mxmindia.com/2011/11/ikea-carrefour-welcome-fdi/

Anil Thakraney: Always the spectator. Never the player
As Vinod Mehta, the editor of Outlook mag says, in our profession we must always remain spectators, and never try to become players. However tempting it is to dive into the arena.
http://www.mxmindia.com/2011/11/hard-knocks-always-the-spectator-never-the-player/

Reviewing the Reviews: Desi Boyz
Every week, Deepa Gahlot  reviews the reviews that film critics subject us to in print and on the Web.
http://www.mxmindia.com/2011/11/reviewing-the-reviews-desi-boyz/

AdStrat: Tata Tea's Soch Badlo
Lowe Lintas celebrates Tata Tea attempt to wake up India with the Soch Badlo campaign
http://www.mxmindia.com/2011/11/adstrat-soch-badlo/

The Anchor: 9 variants of 'Why This Kolaveri' that have had YouTube afire!
If you think you've haven't had enough with the original, here are 9 variants of 'Why This Kolaveri' that's still a rage on You Tube and elsewhere.
http://www.mxmindia.com/2011/11/the-anchor-9-variants-of-why-this-kolaveri-that-have-had-youtube-afire/