Stories on 24th January

Why the PR industry needs some PR
MSLGroup's white paper on the Indian PR industry underlines potentially growth-limiting challenges the trade faces
http://www.mxmindia.com/2012/01/why-the-pr-industry-needs-some-pr/

3 Executive Directors quit in 1.5 years... all well at Hindustan Unilever?
What ails HUL? Strategic changes by CEO Paul Polman 'upset' Indian executives
http://www.mxmindia.com/2012/01/3-exec-directors-quit-in-1-5-years-all-well-at-hindustan-unilever/

Komli Media launches Komli Labs to research digital advtg (and hence offer innovations)
Komli Labs will be primarily focused on driving innovation in digital advertising through applied research and big data analytics
http://www.mxmindia.com/2012/01/komli-media-launches-komli-labs-srinivasan-h-sengamedu-to-lead-the-team/

Full-service mobile offering for Mindshare India
Mindshare cashes in on early strengths, firms up Mobile Marketing agenda for India.
http://www.mxmindia.com/2012/01/full-service-mobile-offering-for-mindshare-india/

Walt Disney India MD Mahesh Samat resigns
Walt Disney India managing director Mahesh Samat resigns as his company is in the process of buying out UTV
http://www.mxmindia.com/2012/01/walt-disney-india-md-mahesh-samat-resigns/

Venkat Mallik to head Tribal DDB & RAPP in India
With his background in advertising, brand marketing, Data & Digital communication, Venkat Mallik brings a unique combination of skills needed to build Tribal DDB, as well as RAPP, feels Madhukar Kamath
http://www.mxmindia.com/2012/01/venkat-mallik-to-head-tribal-ddb-rapp-in-india/

Suresh Mohankumar is National Planning Head @ Dentsu
Suresh has the right combination of passion, talent and commitment to partner our creative and account management teams to take our creative product to the next level, says Rohit Ohri, Executive Chairman, DentsuIndia
http://www.mxmindia.com/2012/01/suresh-mohankumar-is-national-planning-head-dentsu/

Vivek Malhotra joins TV Today as VP - Marketing
Mr Malhotra will be responsible for developing the brand and communication strategy for leading media brands under TVTN
http://www.mxmindia.com/2012/01/vivek-malhotra-moves-to-tv-today-as-head-of-marketing-research/

Swati Mohan is VP - Prog & Ops for Fox, NGC India
Ms Mohan will be responsible for programming and operations for the bouquet of channels under the company in India.
http://www.mxmindia.com/2012/01/swati-mohan-is-vp-programming-ops-for-fox-ngc-india/

Social Wavelength wins 2 Biggies at WAT Awards, 2012
Mr. Sanjay Mehta and Mr Hareesh Tibrewala, co-founders of Social Wavelength, were awarded 'Social Media Entrepreneurs Of The Year 2012'
http://www.mxmindia.com/2012/01/social-wavelength-wins-2-biggies-at-wat-awards-2012/

What's-On-India launchesTV streetmaps
The maps will be used to monitor TV channel distribution and connectivity
http://www.mxmindia.com/2012/01/whats-on-india-launchestv-streetmaps/

Singham voted as the Best Film of 2011: Ormax Media
The ranking of the top 10 favourite Bollywood films of 2011 was derived basis the ‘Word of Mouth’ (WOM) score of the film, using data collected through consumer research throughout the year
http://www.mxmindia.com/2012/01/singham-voted-as-the-best-film-of-2011-ormax-media/

92.7 BIG FM presents BIG Music Parade this Republic Day
The parade has been conceptualized as an acoustic reminder for the audiences of the extravagant floats and pageantry which are displayed each year in Delhi
http://www.mxmindia.com/2012/01/92-7-big-fm-presents-big-music-parade-this-republic-day/

Future Media takes its partnership with banks to regional level for 'Sabse Saste 5 Din'
UCO Bank is the Banking Partner forMaharashtraand Madhya Pradesh, Dena Bank would be the partner forGujaratand Rajasthan and Corporation Bank for Karnataka
http://www.mxmindia.com/2012/01/future-media-takes-its-partnership-with-banks-to-regional-level-for-sabse-saste-5-din/

6 reasons why wall graffiti advertising attracts brands
The simplest medium is often the most effective – and right under our noses, writes Mihir Mody.
http://www.mxmindia.com/2012/01/the-anchor-6-reasons-why-wall-graffiti-advertising-attracts-brands/

Debrief: Titan Raga: Great attitude
Katrina looks glam and the situation is endearing. Mother and daughter living it up together warms the heart. Simple idea, zippy execution.
http://www.mxmindia.com/2012/01/debrief-titan-raga-great-attitude/

Some clarity on Rushdie, please!
In Freaking News, Ranjona Banerji reviews the fare on primetime news and in the papers
http://www.mxmindia.com/2012/01/some-clarity-on-rushdie-please/

Stories on 8th December

Remembering David Ogilvy
As the Ogilvy India Alumni celebrates the great adman's 100th year this evening, former Ogilvyian Sumit Roy pays a tribute
http://www.mxmindia.com/2011/12/remembering-david-ogilvy/

Announcing MxMIndia's Print Avatar
Happy to announce that the refreshing feel of MxMIndia.com will soon be seen in print
http://www.mxmindia.com/2011/12/announcing-mxmindias-print-avatar/

Govt approves Walt Disney's shareholding in UTV to 100%
The Cabinet Committee on Economic Affairs has approved the proposal of Walt Disney Company to up its shareholding in UTV to 100%
http://www.mxmindia.com/2011/12/walt-disney-se-proposes-to-increases-its-utv-shareholding/

As the $ rises, pay more for FMCGs & white goods
FMCG, consumer durables prices rise on rupee volatility
http://www.mxmindia.com/2011/12/as-the-rises-pay-more-for-fmcgs-white-goods/

Mediaah!: Oh MiD-Day, my MiD-Day!
Pradyuman Maheshwari on the mess at Mid-Day, Minister Sibal's plans to screen the Net, credible awards and the Mediaah! take on who's a worthy Impact Person of the Year
http://www.mxmindia.com/2011/12/mediaah-oh-mid-day-my-mid-day/

Your fill of Dev Anand on Shemaroo
Shemaroo Entertainment pays fulsome tribute to the evergreen hero of Hindi cinema, Dev Anand, with dedicated YouTube channels showcasing the songs picturised on him.
http://www.mxmindia.com/2011/12/your-fill-of-dev-anand-on-shemaroo/

The Anchor: 7 reasons why taking risks in ideas works
Rahul Mathew on why not taking a risk is sometimes more hazardous.
http://www.mxmindia.com/2011/12/the-anchor-7-reasons-why-taking-risks-in-ideas-works/

Saregama, UTV Bindass tie up for music talent show
Saregama ties up with UTV Bindass to revive mainstream popular music
http://www.mxmindia.com/2011/12/saregama-utv-bindass-tie-up-for-music-talent-show/

PR Grid wins global 'effective communication' award
Ajay Garkal, Principal Associate of PR Grid, received the 'Most Effective Media Communication' award at the Global Awards for Brand Excellence during the recently concluded World Brand Congress 2011 in Mumbai.
http://www.mxmindia.com/2011/12/pr-grid-wins-global-effective-communication-award/

Digitization will boost TV industry: MPA report
Digital mandate to benefit the industry and the consumer: Media Partners Asia
http://www.mxmindia.com/2011/12/digitization-will-boost-tv-industry-mpa-report/

Much admiration for glam add-ons
In Freaking News, Ranjona Banerji reviews the fare on primetime news and the morning papers
http://www.mxmindia.com/2011/12/much-admiration-for-glam-add-ons/