Stories on 8th May '15

Ruling it with the Game of Thrones
Monica Tata, MD, HBO South Asia on the simulcast of the mega-show and how its ad-free simulcast is helping pull people out of the pirated stuff
http://www.mxmindia.com/2015/05/ruling-it-with-the-game-of-thrones/

Shailesh Kapoor: Salman Verdict: If GECs won't entertain you, News Channels will
There is no such entity as "the Indian media". It is a mere collection of individual businesses, engaged in cut-throat competition, often taking jibes at each other, through promos and readership claims and counter-claim ads, writes Shailesh Kapoor
http://www.mxmindia.com/2015/05/shailesh-kapoor-salman-verdict-if-gecs-wont-entertain-you-news-channels-will/

Reliance Broadcast Network integrates leadership team across Radio & TV. Lavneesh Gupta quits
Reliance Broadcast Network Limited has announced an integration of its senior management tea to work across its radio and television divisions
http://www.mxmindia.com/2015/05/reliance-broadcast-network-integrates-leadership-team-as-lavneesh-gupta-quits/

Rajasthan Patrika to launch Catch News with Shoma Chaudhury at helm
Catch will be based out of New Delhi and will be run by former Tehelka grande dame Shoma Chaudhury. Catch's team of astute, experienced journalists and hardcore digital natives are a perfect reflection of its intriguing duality, the announcement says
http://www.mxmindia.com/2015/05/rajasthan-patrika-to-launch-catch-news-with-shoma-chaudhury-at-helm/

Hindi GEC pecking order same as last week as TAM releases Week 18 individual & household data
TAM has released data for Week 18 (April 26 to May 2) for CS Households and Individuals for HSM and All-India, offering a comparison between Week 18 and Week 17
http://www.mxmindia.com/2015/05/hindi-gec-pecking-order-same-as-last-week-as-tam-releases-week-18-individual-household-data/

Culture Machine unveils tech solutions for data analysis
A new technology solution that combines Big Data and Content, across platforms, to glean incredible new insights into audiences, content and brands
http://www.mxmindia.com/2015/05/culture-machine-unveils-tech-solutions-for-data-analysis/

Boutique agency Naidu & Punjabi launched in Mumbai
Keshav was voted by Clio as one of the Top 12 Global Creative Directors under 30 and Kahini is a second generation art director
http://www.mxmindia.com/2015/05/boutique-agency-naidu-punjabi-launched-in-mumbai/

LinkedIn crosses 30-million member mark in India
Members from diverse backgrounds are building their professional brand on LinkedIn
http://www.mxmindia.com/2015/05/linkedin-crosses-30-million-member-mark-in-india/

B Natural highlights 'taste' factor in new TVC
The new B Natural commercial conceptualized by GREY group India 2015 is being aired across all popular south and selective northern channels and has a strong regional presence

http://www.mxmindia.com/2015/05/b-natural-highlights-taste-factor-in-new-tvc/

Stories on 2nd Feb '15

It's PK as the new Mindshare South Asia boss!
Mindshare appoints Prasanth Kumar as CEO, South Asia to take over Ravi Rao who is rumoured to be moving to sandier pastures
http://www.mxmindia.com/2015/02/its-pk-as-the-new-mindshare-south-asia-boss/

Mirum to drive business transformation for JWT
The company will unite 11 independent agencies with 40 offices in 17 countries
http://www.mxmindia.com/2015/02/mirum-to-drive-business-transformation-for-jwt/

Times Now unveils campaign focusing on new positioning
The channel has launched a series of hard-hitting, issue-based films to reiterate its repositioning
http://www.mxmindia.com/2015/02/times-now-unveils-campaign-focusing-on-new-positioning/

India leads in Global Confidence Index, notes Nielsen study
The Consumer confidence in urban India rose to a score of 129 in Q4 2014
http://www.mxmindia.com/2015/02/india-leads-in-global-confidence-index-notes-nielsen-study/

Eggfirst bags the creative duties of Volkswagen Finance
The agency is currently involved in re-crafting the brand's entire online and social media presence
http://www.mxmindia.com/2015/02/eggfirst-bags-the-creative-duties-of-volkswagen-finance/

Amith Prabhu: The PR Business in India needs a school of its own
Quality, affordable post-graduate education for a career in strategic communications is the need of the hour, writes Amith Prabhu
http://www.mxmindia.com/2015/02/amith-prabhu-the-pr-business-in-india-needs-a-school-of-its-own/

Big Magic now available on Tata Sky
This move helps Big Magic to gradually fortify its space in the comedy genre in India with original differentiated content

http://www.mxmindia.com/2015/02/big-magic-now-available-on-tata-sky/

Stories on 12th Jan '15

First Leader,First Mover Advantage with Retro
Kicking off a series with players who did well in the media last year, we have a quick chat with Tarun Katial, CEO of RBNL. on how Big FM's switch to retro in some stations worked for him
http://www.mxmindia.com/2015/01/first-leader-first-mover-advantage-with-retro/

Deepak Lamba to take charge of WWM as Tarun Rai moves on
The head of Times Conferences and TimesPro  will take charge as Tarun Rai moves on after a seven-year stint
http://www.mxmindia.com/2015/01/deepak-lamba-to-take-charge-of-wwm-as-tarun-rai-moves-on/

ZO appoints Saswati Sinha as talent head
The ZenithOptimedia Group announced the appointment of Saswati Sinha as Head Of Talent and Human Resources, India
http://www.mxmindia.com/2015/01/zo-appoints-saswati-sinha-as-talent-head/

Simmi Karna joins Sakal as Content Head, Saam TV
At Sakal, she will be responsible for the overall content strategy for Saam TV and will be actively supporting the marketing and sales initiatives for the same
http://www.mxmindia.com/2015/01/simmi-karna-joins-sakal-as-content-head-saam-tv/

RAM ratings for Week 52 (+Top Shows of the Week)
Presenting RAM numbers for Week 52 - that's December 21 to 27, 2014
http://www.mxmindia.com/2015/01/ram-ratings-for-week-%e2%80%8b52-top-shows-of-the-week/

Sony Six acquires the rights for the Africa Cup of Nations
The upcoming edition of the tournament will be played in Equatorial Guinea from 17th January to 8th February 2015
http://www.mxmindia.com/2015/01/sony-six-acquires-the-rights-for-the-africa-cup-of-nations/

Amith Prabhu: 15 things we need to see in a PR Institute in 2015
India is seeing a greater demand for good talent than ever before. We need to see good institutes for Public Relations education in India, writes Amith Prabhu
http://www.mxmindia.com/2015/01/amith-prabhu-15-things-we-need-to-see-in-a-pr-institute-in-2015/

Tata Sky launches India's first 4K set-top box
Experience the world's largest Cricket tournament in 4K clarity at home
http://www.mxmindia.com/2015/01/tata-sky-launches-indias-first-4k-set-top-box/

Autocar India Awards honours achievers in Indian auto
The awards saw a fierce competition amongst the most reputed names in the auto sector

http://www.mxmindia.com/2015/01/autocar-india-awards-honours-achievers-in-indian-auto/

Stories on 5th Jan '15

Astro Forecast 2015: What the Stars Foretell for Media & Marketing Professionals
The first of a two-part forecast by Ganeshaspeaks.com, India's #1 astro services provider. Exclusively for MxMIndia readers
http://www.mxmindia.com/2015/01/astro-forecast-2015-what-the-stars-foretell-for-media-marketing-professionals/

TAM numbers for Hindi GECS in Week 52
Presenting TAM data for Week 52 (December 21-27, 2014) for Hindi General Entertainment Channels in select India markets
http://www.mxmindia.com/2015/01/tam-numbers-for-hindi-%e2%80%8bgecs-in-week-52/

Quick to Quickest: In next 6 months, Flipkart may deliver your packages in just 3 hours
The country's largest online retailer is figuring out how it can get goods to the customer's doorstep in as little as three hours
http://www.mxmindia.com/2015/01/quick-to-quickest-in-next-6-months-flipkart-may-deliver-your-packages-in-just-3-hours/

DSC dedicates show to young entrepreneurs
Interacts with over 200 young entrepreneurs and management students at Welingkar Institute of Management Development & Research, Mumbai
http://www.mxmindia.com/2015/01/dsc-dedicates-show-to-young-entrepreneurs/

Bloomberg TV India Autocar India Awards to be held on 9th January
Awards to be given across multiple categories in the two and four wheeler segments
http://www.mxmindia.com/2015/01/bloomberg-tv-india-autocar-india-awards-to-be-held-on-9th-january/

Amith Prabhu: Public Communications and Public Reputation - Perspectives for 2015
Starting now on, more CEOs will embrace social media to use it as a tool to communicate with stakeholders with Twitter being the preferred social network of corporate leaders, writes Amith Prabhu
http://www.mxmindia.com/2015/01/amith-prabhu-public-communications-and-public-reputation-perspectives-for-2015/

Stories on 14th Aug 14

I-Day Eve Feel-Good: Meet the Flipkart Crorepatis
Flipkart's growing valuation helps staff create enormous wealth in less than a decade
http://www.mxmindia.com/2014/08/i-day-eve-feel-good-meet-the-flipkart-crorepatis/

Big Magic Bihar and Jharkhand to be called 'Big Magic Ganga'
Big Magic Bihar and Jharkhand, the flagship entertainment channel from RBNL will be called 'Big Magic Ganga' from tomorrow
http://www.mxmindia.com/2014/08/big-magic-bihar-and-jharkhand-to-be-called-big-magic-ganga/

Jai Hind and Happy Independence Day! Since you're closed, we too are!!!
Since you are taking a day off (except if you are working in the electronic and digital media or other essential services), we are doing that too. We aren't happy about it, but there's no point producing editorial content for very few readers
http://www.mxmindia.com/2014/08/jai-hind-and-happy-independence-day-since-youre-closed-we-too-are/

Ajit Anjum appointed Managing Editor at India TV
A veteran of 25 years, Anjum has joined India TV's newsroom as Managing Editor
http://www.mxmindia.com/2014/08/ajit-anjum-appointed-md-at-india-tv/

O&M unveils latest campaign for Fevistik
The campaign shows a fake hero trying hard to impress the shopkeeper by somersaulting his way into a stationery shop but ends up banging his head on the wall
http://www.mxmindia.com/2014/08/om-unveils-latest-campaign-for-fevistik/

Ranjona Banerji: No checks, no balance on News TV
It is truly a wondrous aspect of the human condition that we are able to manage so much anger over so little on primetime TV, writes Ranjona Banerji
http://www.mxmindia.com/2014/08/ranjona-banerji-no-checks-no-balance-on-news-tv/

Kellogg's Special K takes 'No More Excuses' positioning in latest TVC
The campaign aims to instill confidence in women for everyday weight management
http://www.mxmindia.com/2014/08/kelloggs-special-k-takes-no-more-excuses-positioning-in-latest-tvc/

What Ticks for Indian Consumers/Teens: Anupriya Acharya and Lavneesh Gupta
Continuing with our extracts from the second edition of the MxMIndia Annual, we present contributions by Anupriya Acharya and Lavneesh Gupta
http://www.mxmindia.com/2014/08/what-ticks-for-indian-consumersteens-anupriya-acharya-and-lavneesh-gupta/

Realty Check | Day 7 | Adhil Shetty: Real Estate Sector is Buzzing with Positivity
The lack of a real estate watchdog remains a primary concern for both domestic and NRI investors, writes Adhil Shetty, CEO, BankBazaar.com
http://www.mxmindia.com/2014/08/realty-check-day-7-adhil-shetty-real-estate-sector-is-buzzing-with-positivity/

Stories on 4th Aug 14

In ecom-land, it's Bezos v/s Bansals
As Flipkart and Amazon battle it out for control in the marketplace, it's customers who will profit most
http://www.mxmindia.com/2014/08/in-ecom-land-its-bezos-vs-bansals/

Rajesh Gangwani, Himanshu Saxena, Joy Chauhan new heads of JWT Mumbai, Bengaluru & Colombo offices
In a communiqué issued this morning, JWT South Asia CEO Colvyn Harris announced leadership changes across the creative agency's key offices in Mumbai, Bengaluru and Sri Lanka
http://www.mxmindia.com/2014/08/rajesh-gangwani-himanshu-saxena-joy-chauhan-new-heads-of-jwt-mumbai-bengaluru-colombo-offices/

IAA Young Turks Forum to host Mahesh Bhatt and Stuart Sender
The forum will be held on August 6 at 4 pm at the International Convention Hall, Bombay Stock Exchange, Mumbai
http://www.mxmindia.com/2014/08/iaa-young-turks-forum-to-host-mahesh-bhatt-and-stuart-sender/

News18 India announces entry into US market
News18 India will be available to all viewers on the International base pack, English News pack and Hindi Mega pack
http://www.mxmindia.com/2014/08/news18-india-announces-entry-into-us-market/

Amith Prabhu: The art of Public Relations - it is about practising what we preach
PR should no longer stand for Public Relations but the 'R' should stand for Reputation, writes Amith Prabhu
http://www.mxmindia.com/2014/08/amith-prabhu-the-art-of-public-relations-it-is-about-practising-what-we-preach/

BIG Magic Bihar announces season 3 of Police Files
The new season revolves around the core thought 'Soch Badlo Samaj Badlega'
http://www.mxmindia.com/2014/08/big-magic-bihar-announces-season-3-of-police-files/

New Clean & Clear campaign inspires teens to reveal true self
Leading youth skincare brand launches its 'See the Real Me' campaign

http://www.mxmindia.com/wp-admin/edit.php#

Stories on 1st Aug 14

Lord of the Big Screen
How PVR is innovating to stay ahead and scaling up with the 15-screen 'Superplex' in Noida
http://www.mxmindia.com/2014/08/lord-of-the-big-screen/

Shailesh Kapoor: Too Much Oxytocin on TV? Try Adrenaline
Is there a correlation of hormones with television and film content? Shailesh Kapoor digs deep and comes up with some interesting insights
http://www.mxmindia.com/2014/08/shailesh-kapoor-too-much-oxytocin-on-tv-try-adrenaline/

Ranjona Banerji: The Curious Tweets of Gaurav Sawant
These tweets led to massive outrage from what is called the "secular" brigade on social media, writes Ranjona Banerji
http://www.mxmindia.com/2014/08/ranjona-banerji-the-curious-tweets-of-gaurav-sawant/

Shaju Ignatius announces collaboration with Event Capital
In his new role, Ignatius will explore the Events IP space for fruitful collaborations for the venture
http://www.mxmindia.com/2014/08/shaju-ignatius-announces-collaboration-with-event-capital/

Sony unveils Project Resound campaign
Season 2 saw four new generation artists creating musical masterpieces that unveiled the many faces of pure music
http://www.mxmindia.com/2014/08/sony-unveils-project-resound-campaign/

ShopClues.com unveils new media campaign
It is ready with a full-fledged branding and mass communication campaign to further its penetration and recall in broader geographies and demographics
http://www.mxmindia.com/2014/08/shopclues-com-unveils-new-media-campaign/

RBNL gets a new Sales head in Gurudutt
Gurudutt will work closely with the COO Lavneesh Gupta in streamlining and structuring the Government business
http://www.mxmindia.com/2014/08/rbnl-gets-a-new-sales-head-in-gurudutt/

BIG Magic appoints Uditanshu Mehta as CD
Will be responsible for all the on-air programming elements on BIG Magic ensuring engaging comedy content for audiences
http://www.mxmindia.com/2014/08/big-magic-appoints-uditanshu-mehta-as-cd/