Stories on 12th Oct '15

Gearing up for the Big Sales
Etailers like Flipkart, Amazon, Snapdeal, Pepperfry and others have geared up ahead of festive season and the big sales this week
http://www.mxmindia.com/2015/10/gearing-up-for-the-big-sales/

Kuch Meetha Ho Jai for Carat India as Mondelez comes calling
The mandate, which includes traditional and digital media, in the region of Rs 500 crore, making it a big catch for Carat India
http://www.mxmindia.com/2015/10/kuch-meetha-ho-jai-for-carat-india-as-mondelez-comes-calling/

IAA gets set for maiden IndIAA Awards and 'Conversations' with Subhash Chandra
The theme of Dr Subhash Chandra's discussion will be 'News Neutrality'
http://www.mxmindia.com/2015/10/iaa-gets-set-for-maiden-indiaa-awards-and-conversations-with-subhash-chandra/

Pepsi has no plans to change IPL sponsorship contract
PepsiCo has asserted that it's not seeking to renegotiate the terms of its contract for title sponsorship of the Indian Premier League
http://www.mxmindia.com/2015/10/pepsi-has-no-plans-to-change-ipl-sponsorship-contract-2/

MediaSENse by Indrani Sen: To cap it all
The  I&B Ministry and TRAI should consider the scope of adopting the Australian model with variable options across different time bands including additional allowance during Central and State elections, writes Indrani Sen
http://www.mxmindia.com/2015/10/mediasense-by-indrani-sen-to-cap-it-all/

BARC Data for Week 39 (Sept 26-Oct 2, 2015)
Here's BARC data for Week 39 (Sept 26-Oct 2, 2015)... for the GECs and the rest
http://www.mxmindia.com/2015/10/barc-data-for-week-39-sept-26-oct-2-2015%e2%80%8b/

Amith Prabhu: The Pirate's Manifesto
I hope each of us will be embrace it with passion and make it our individual war cry and code, writes Amith Prabhu on a manifesto for communications professionals

http://www.mxmindia.com/2015/10/amith-prabhu-the-pirates-manifesto/

Stories on 19th Nov '13

Social Media finds its use in corporate HR
The firewalls have been broken as HR functions realise how social media can be a great ally to attract talent, connect with teams
http://www.mxmindia.com/2013/11/social-media-finds-its-use-in-corporate-hr/

Pre-poll sop? I&B ministry grants interim 19% hike in DAVP rates of print media
The Ministry of Information and Broadcasting has granted an interim hike of 19 percent in DAVP rates for the print media with effect from October 15, 2013, pending the receipt and acceptance of recommendations of the 7th Rate Structure Committee
http://www.mxmindia.com/2013/11/pre-poll-sop-ib-ministry-grants-interim-19-hike-in-davp-rates-of-print-media/

Jaldi 5 with Akash Chawla: Extreme reactions on digital is name of the game
Q&A with the Marketing Head (National Channels) at Zee Entertainment on why he’s betting big on the &pictures airing even after the film doing so well on Zee
http://www.mxmindia.com/2013/11/jaldi-5-with-akash-chawla-extreme-reactions-on-digital-is-name-of-the-game/

Luxury market takes a hit but likely to regain its bling next year: CII-IMRB report
'The Changing Face of Luxury in India' report by industry chamber Confederation of Indian Industry (CII) and market research firm IMRB International pegs the luxury industry in the country at $7.58 billion, or about Rs 47,127 crore, in 2012
http://www.mxmindia.com/2013/11/luxury-market-takes-a-hit-but-likely-to-regain-its-bling-next-year-cii-imrb-report/

Malcolm Mistry joins dna as CEO
The former India Today Publishing Director has joined the English daily dna has s appointed Malcolm Mistry as CEO
http://www.mxmindia.com/2013/11/malcolm-mistry-joins-dna-as-ceo/

Corporate ownership of media is an inescapable reality as is surrogate political ownership: Manish Tewari
Text of the speech delivered by I&B Manish Tewari on the occasion of National Press Day media and public interest
http://www.mxmindia.com/2013/11/corporate-ownership-of-media-is-an-inescapable-reality-as-is-surrogate-political-ownership-manish-tewari/

Ranjona Banerji: Do news channel panellists know how awful they look and sound?
Do the people who come on television news channel discussion ever watch themselves on re-runs, asks Ranjona Banerji
http://www.mxmindia.com/2013/11/ranjona-banerji-do-news-channel-panellists-know-how-awful-they-look-and-sound/

I&B consultative committee discusses Leveson Report and implications for India
I&B minister convenes meeting of Consultative Committee of Information & Broadcasting  and discusses implications of the Leveson Report in India
http://www.mxmindia.com/2013/11/ib-consultative-committee-discusses-leveson-report-and-implications-for-india/

Stories on 3rd July '13

Mediaah! Report Card on Uday Kumar Varma's tenure as I&B Secretary: 7/10
The former MIB secretary Varma presided over the effecting of the first two phases of digitization
http://www.mxmindia.com/2013/07/mediaah-report-card-on-uday-varmas-tenure-as-ib-secretary-710/

Umesh Shrikhande joins Taproot as CEO
Former Contract India captain joins Taproot India as CEO today
http://www.mxmindia.com/2013/07/umesh-shrikhande-joins-taproot-as-ceo/

Tata group forms panel to ascertain facts behind sr journalist and PR pro Charudatta Deshpande's suicide
The committee will convey its findings to the Tata Steel Board within two months
http://www.mxmindia.com/2013/07/tata-group-forms-panel-to-ascertain-facts-behind-sr-journalist-and-pr-pro-charudatta-deshpandes-suicide/

MTS connects entire brand mandate to Creativeland
Creativeland Asia continues its expansion in New Delhi with second brand-partnership win
http://www.mxmindia.com/2013/07/mts-connects-entire-brand-mandate-to-creativeland/

Aidem to handle Dangal TV adsales
Recently launched Hindi and Bhojpuri regional channel Dangal TV assigns its advertising sales duties to Aidem Ventures
http://www.mxmindia.com/2013/07/aidem-to-handle-dangal-tv-adsales/

Anil Thakraney: Are reporters adequately trained?
Media companies must never forget one hard truth: If your staffer behaves shoddily, it directly damages your brand's name, writes Anil Thakraney
http://www.mxmindia.com/2013/07/anil-thakraney-are-reporters-adequately-trained/

Time Out's Top 100 apps that makes life simpler
Time Out India's annual tech cover story comes with a curated list of 100 apps that make one's life simpler

http://www.mxmindia.com/2013/07/time-outs-top-100-apps-that-makes-life-simpler/