Showing posts with label Yahoo India. Show all posts
Showing posts with label Yahoo India. Show all posts

Wednesday, 12 February 2014

Stories on 12th Feb '14

Nokia engages with consumers, the digital way
We kick off a new series of interviews with CMOs on their digital marketing initiatives. First off: Viral Oza of Nokia India
http://www.mxmindia.com/2014/02/nokia-engages-with-consumers-the-digital-way/

Reprieve for TAM as Kantar gets stay on govt’s crossholding guidelines.
TAM co-owner Kantar Market Research Services petition to the Delhi High Court asking for a stay on the the government's guidelines on TV measurements has had a favourable response from the High Court
http://www.mxmindia.com/2014/02/reprieve-for-tam-as-kantar-gets-stay-on-govt%E2%80%99s-crossholding-guidelines/

Goafest blues continue. Nakul Chopra steps down as chairman, org committee
The delays in holding Goafest meant much time away from the high pressure work as CEO - South Asia of Publicis Worlwide
http://www.mxmindia.com/2014/02/goafest-blues-continue-nakul-chopra-steps-down-as-chairman-org-committee/

Gurmit Singh quits Forbes India as CEO to join Yahoo as India MD
Mr Singh takes on the position left vacant after Arun Tadanki quit Yahoo last year
http://www.mxmindia.com/2014/02/gurmit-singh-quits-forbes-india-as-ceo-to-join-yahoo-as-india-md/

Damodar Mall to helm Reliance's supermarket biz
The retail business veteran will take over from Rob Cissell as CEO of the Mukesh Ambani group's supermarket and hypermarket division
http://www.mxmindia.com/2014/02/damodar-mall-to-helm-reliances-supermarket-biz/

Josy & Aggie to present Ad Club Creative Review, event kicks off Club's Diamond Jubilee
The Advertising Club, which completes 60 years of existence this year, has planned a series of new activities
http://www.mxmindia.com/2014/02/josy-aggie-to-present-ad-club-creative-review-event-kicks-off-clubs-diamond-jubilee/

Prasoon Pandey to head film craft jury at Dubai Lynx
Senior ad film director Prasoon Pandey will head the Film Craft jury at the Dubai Lynx International Festival of Creativity to be held in Dubai from March 9 to 11.
http://www.mxmindia.com/2014/02/prasoon-pandey-to-head-film-craft-jury-at-dubai-lynx/

Indian car buyer act very rationally: Deloitte report
Service quality, product reliability, and re-sale value continue to be pertinent factors in determining brand choice
http://www.mxmindia.com/2014/02/indian-car-buyer-act-very-rationally-deloitte-report/

Tuesday, 3 December 2013

Stories on 3rd Dec '13

Kyoorius about Digital & D&AD
Upclose with Laura Jordan Bambach and Tim Lindsay who were in for Kyoorius FYIdays and to evangelise the D&AD awards
http://www.mxmindia.com/2013/12/kyoorius-about-digital-dad/

MK Anand quits Disney UTV, replacement to be announced soon
M K Anand, Managing Director, Media Networks at Disney UTV has resigned. His last day at work is December 31. A restructuring of the entertainment major’s broadcast business is on and a replacement will be announced in a couple of days
http://www.mxmindia.com/2013/12/mk-anand-quits-disney-utv-replacement-to-be-announced-soon/

MS Dhoni set to make Rs 25 crore from bat sponsorship deal
Indian cricket captain MS Dhoni is poised to run up a hefty score with his new bat sponsorship deals
http://www.mxmindia.com/2013/12/ms-dhoni-set-to-make-rs-25-crore-from-bat-sponsorship-deal/

Not a good idea. Yahoo's Nitin Mathur on Big Idea Chair Awards India 2013 jury
Yahoo's Big Idea Chair Awards India 2013 has marketing boss Nitin Mathur on the jury panel. We think it's a cause of concern given doubts being raised on a possible conflict for the coveted awards
http://www.mxmindia.com/2013/12/not-a-good-idea-yahoos-nitin-mathur-on-big-idea-chair-awards-india-2013-jury/

Ranjona Banerji: When journalists turn media barons
Caravan magazine's long and detailed story into the running of Network18 talks of how founder Raghav Bahl has tilted to the political right, writes Ranjona Banerji
http://www.mxmindia.com/2013/12/ranjona-banerji-when-journalists-turn-media-barons/

Blackberry's Fall/Winter collection goes aggressive on OOH
Blackberry's Fall-Winter collection has unveiled a campaign across premium sites in malls, airports and other upmarket locations of Mumbai, Delhi, Hyderabad, Ahmedabad and Bengaluru
http://www.mxmindia.com/2013/12/blackberrys-fallwinter-collection-goes-aggressive-on-ooh/

Monday, 11 November 2013

Stories on 11th Nov '13

Star's new sporting highs
Six channels. One website. Rs 20,000 cr investment. Gayatri Yadav, Star India's EVP Marketing and Communications, take us through what is the network's most ambitious launch offensive
http://www.mxmindia.com/2013/11/stars-new-sporting-highs/

In Google & Facebook-dominated world, Yahoo invites entries for Big Idea Chair Awards India 2013
The fourth edition of the digital advertising and planning awards in India are now open for submissions
http://www.mxmindia.com/2013/11/in-google-facebook-dominated-world-yahoo-invites-entries-for-big-idea-chair-awards-india-2013/

Three cheers! PlanetRadiocity lights up lives with 'Deep Jyoti'
Radio City's web radio destination PlanetRadiocity.com has embarked on a crowd-funded initiative of rural electrification in association with the solar power company, Sunkalp Energy. We think initiatives like these deserve all the encouragement and accolades
http://www.mxmindia.com/2013/11/three-cheers-planetradiocity-lights-up-lives-with-deep-jyoti/

ZeeQ completes a year of 'edutaining' kids
The channel will be launching a new locally made show called 'Engineer This'
http://www.mxmindia.com/2013/11/zeeq-completes-a-year-of-edutaining-kids/

Reviewing The Reviews: A max of 2.5 stars for Satya 2 if the critic was generous
Most reviewers, were not as scathing as they were sorrowful that a filmmaker of RGV's early potential has just lost it and created such an unmitigated disaster
http://www.mxmindia.com/2013/11/zeeq-completes-a-year-of-edutaining-kids/

Amith Prabhu: What’s with the friction between Journalists and PR professionals?
The friction between PR executives and journalists - both reporters and editors will continue as long as the PR fraternity does not invest in immersions and training. But the question that hovers in my mind is how often we see PR pros tweeting about a typo by a journalist or some reporter not keeping an appointment they made, asks Amith Prabhu
http://www.mxmindia.com/2013/11/amith-prabhu-what%e2%80%99s-with-the-friction-between-journalists-and-pr-professionals/

Godrej Eon is title sponsor of Tour De India
Godrej Eon has associated with the India leg of the iconic Tour De France as presenting sponsor
http://www.mxmindia.com/2013/11/godrej-eon-is-title-sponsor-of-tour-de-india/

Magic! Season 2 of 'Jai Ma Vindhyavasini' is romcom 'Love Dosti Dua!'
Season 2 of 'Jai Ma Vindhyavasini' will air as 'Love Dosti Dua' on Big Magic, the Reliance Broadcast Network GEC
http://www.mxmindia.com/2013/11/godrej-eon-is-title-sponsor-of-tour-de-india/