Stories on 11th Mar'14

Billon Dollar Bansals
From Rs 10k to $1bn, how the cart didn't flip & flop for Sachin & Binny Bansal + how the Bansals lord over e-commece-land
http://www.mxmindia.com/2014/03/billon-dollar-bansals/

Rajesh Kamat elevated at CA Media
Core to his new responsibilities, Kamat will provide strategic guidance to the group's existing portfolio investments in the region
http://www.mxmindia.com/2014/03/rajesh-kamat-elevated-at-ca-media/

Drafting its way to FCB
Effective 4.30 pm IST, 10th March 2014, the global network will be called FCB
http://www.mxmindia.com/2014/03/drafting-its-way-to-fcb/

Viber India hands BBH its creative biz
BBH India is Viber's first creative agency and they will be in-charge of developing the brand architecture and positioning for the brand
http://www.mxmindia.com/2014/03/viber-india-hands-bbh-its-creative-biz/

Ranjona Banerji: Vicious anger against the media
The anger against the media is only going to get worse in what is one of our most polarising elections in recent times, writes Ranjona Banerji
http://www.mxmindia.com/2014/03/ranjona-banerji-vicious-anger-against-the-media/

Modi, AAP exploiting digital in run-up to the General Elections 2014
A study undertaken by Prof. Kiran Thakur and Sagar Atre at the Pune-based FLAME School of Communication has revealed some interesting findings regarding the use of the digital medium by political parties
http://www.mxmindia.com/2014/03/modi-aap-exploiting-digital-in-run-up-to-the-general-elections-2014/

CNN's Sumnima bags inaugural Women's Empowerment Journalism Award
CNN International's Delhi-based correspondent Sumnima Udas has been awarded 'Journalist of the Year' at the inaugural Women's Empowerment (WE) Journalism Awards

http://www.mxmindia.com/2014/03/cnns-sumnima-bags-inaugural-womens-empowerment-journalism-award/

Stories on 19th Sep '13

Tweet, tweet hota hai!
Twitter is hogging mentions in timelines with its new-found aggression. A view from Mindshare's Original Thinker series by Ollie Killick, Elizabeth Barry and Jed Hallam
http://www.mxmindia.com/?p=54194

AAAI lifetime achievement award for Anil Kapoor, Emeritus Chairman, Draftfcb+ Ulka Group
The Advertising Agencies Association of India will present Mr Kapoor the AAAI Lifetime Achievement Award on Friday, September 27
http://www.mxmindia.com/?p=54174

Last date for Designomics Awards 2013 is Sept 30
The Designomics Awards will be presented on October 23, 2013 in Mumbai
http://www.mxmindia.com/?p=54170

VivaConnect takes Narendra Modi live on phones
'LiveTalk' platform allows live access of events over a call made from a mobile or landline phone
http://www.mxmindia.com/?p=54168

Tata Sky gets Mohanlal for Onam
Posters of the superstar dotted Kerala to promote the DTH service offering 19 Malayalam channels along with a special offer for the festive season

http://www.mxmindia.com/?p=54169

Stories on 25th July '13

Noel Tata, WPP join hands to back Adille Sumariwalla's Interspace
The Tata scion and media major back the former Olympian-turned-mediaperson's ad startup
http://www.mxmindia.com/2013/07/noel-tata-wpp-join-hands-to-back-adille-sumariwallas-interspace/

Mah Times, Navbharat Times & Ei Samay launch helplines for students
Three BCCL language newspapers launches Readers' Helpline for meritorious students from humble backgrounds to achieve their dreams
http://www.mxmindia.com/2013/07/mah-times-navbharat-times-ei-samay-launch-helplines-for-students/

Arvind Krishnan to be MD, BBH India
Mr Krishnan comes back to BBH India after a stint at BBH London. He will report to Subhash Kamath
http://www.mxmindia.com/2013/07/arvind-krishnan-to-be-md-bbh-india/

Mahuya Chaturvedi joins Cogito as Managing Partner
Ms Chaturvedi joins Cogito after a five-year stint with the Aditya Birla group
http://www.mxmindia.com/2013/07/mahuya-chaturvedi-joins-cogito-as-managing-partner/

Josy Joseph & Ravish Kumar win Ramnath Goenka Journalists of the Year awards
The sixth Edition of the Ramnath Goenka Excellence in Journalism Awards presented on Tuesday
http://www.mxmindia.com/2013/07/josy-joseph-ravish-kumar-win-ramnath-goenka-journalists-of-the-year-awards/

Ritu Midha: Of FCT, CPT and data frequency....
One does tend to tilt towards broadcasters here - and wish that any decision pertaining to FCT is implemented only after the complete post DAS roll out, writes Ritu Midha
http://www.mxmindia.com/2013/07/ritu-midha-of-fct-cpt-and-data-frequency/

Debrief: Bajaj Electricals: Elephant in the room
Instead of creating new situations with the 'youth' shouldn't Bajaj Electricals have built on the memorable ad where an old man attempts to steal from the fridge in the dark of the night, writes Anil Thakraney
http://www.mxmindia.com/2013/07/debrief-bajaj-electricals-elephant-in-the-room/

Sudarshan Sudevan joins DraftfcbUlka Interactive as Creative Head
Summary: Prior to this appointment, 'Sudi', as he is known in the industry, has been associated with firms like Hungama, BC Webwise and Isobar
http://www.mxmindia.com/2013/07/sudarshan-sudevan-joins-draftfcbulka-interactive-as-creative-head/

94.3 My FM music marathon with 14 hrs of record-breaking non-stop music
The FM radio network conducted the second edition of its 'My Music Marathon' across 8 cities
http://www.mxmindia.com/2013/07/94-3-my-fm-music-marathon-with-14-hrs-of-record-breaking-non-stop-music/

Stories on 25th Apr'13

The stars are shining for GaneshaSpeaks
500 staffers incl 400 astrologers and 5mn consultations/month help Hemang Arunbhai Pandit make his astro forecast firm India's #1 & the world's #3
http://www.mxmindia.com/?p=46617

Draftfcb study confirms mobile's rise as a potent medium
Most shoppers can't live without their mobile device, show interviews carried out with 7,500+ consumers across the age group 18-64 in eight Draftfcb global benchmark markets, including India
http://www.mxmindia.com/?p=46615


Did Star lose the plot by getting into sports? Text of COO Sanjay Gupta's keynote at APOS, Bali
Text of the keynote address delivered by Sanjay Gupta, COO, Star India on the dynamics of sports broadcast in the country at the Asia Pacific Pay-TV Operators Summit in Bali, Indonesia
http://www.mxmindia.com/?p=46638


Economic Times stands up against 'Half Knowledge'
The Economic Times launched its 'Against Half Knowledge' campaign, conceived by Lowe Lintas + Partners, recently
http://www.mxmindia.com/?p=46491


Ashish Bhasin on Festival of Media Global Jury 2013
Mr Bhasin is also a speaker at Agency Jeopardy at Montreux, Switzerland
http://www.mxmindia.com/?p=46614


Guest Column by NN Sachitanand: Rape, Punishment and the Media
Our media, thanks to the unbridled freedom given it, does a good job of reporting crime and making a hue and cry about it. But it has singularly failed in highlighting convictions, says guest columnist NN Sachitanand
http://www.mxmindia.com/?p=46613


Debrief: Honda Amaze: Takes a detour
What strikes me as different is that Honda has decided to break the rules of typical sedan advertising. Refreshing to see a sedan ad minus all the usual lifestyle advertising shoo-sha. And it makes strategic sense
http://www.mxmindia.com/?p=46612


Madison PR expands India presence
Having won 20 new brands across diverse sectors, the Madison World unit has also begun operations in Hyderabad
http://www.mxmindia.com/?p=46616


ANCHOR | One Big Idea by Alok Kapuria
Consume only what offers maximum bang for the buck
http://www.mxmindia.com/?p=46610

ANCHOR | One Big Idea by Tuhina Anand
Find and nurture the right talent
http://www.mxmindia.com/?p=46611

Stories on 2nd Jan '13

2013 - 365 days of engagement
Tough times call for tough measures, and 2012 was a year that saw both. Kartik Iyer looks forward to better times in 2013
http://www.mxmindia.com/2013/01/2013-365-days-of-engagement/

Anil Thakraney: Badly mangta in 2013 - TV reporters who report, not incite. Freshness in papers. Fewer celebs in ads....
Here's what Anil Thakraney would like to see happen in the New Year
http://www.mxmindia.com/2013/01/anil-thakraney-badly-mangta-in-2013/

LOOK-IN 2013: An exciting year ahead for Pepsi and Coke
The year 2013 looks exciting for the colas as Pepsi is title sponsor of IPL, Coke celebrates two decades in India and Thums Up now backed by Salman Khan
http://www.mxmindia.com/2013/01/look-in-2013-an-exciting-year-ahead-for-pepsi-and-coke/

The Anchor: 13 Faces to watch out for Twenty-thirteen
The Mediaah! forecast for people to look out for in the new year... from among the biggies
http://www.mxmindia.com/2013/01/the-anchor-13-faces-to-watch-out-for-twenty-thirteen/

Milestone Brandcom rolls out OOH for Binani
The campaign was executed for four weeks in 400+ towns across a wide array of 1200+ large format touch points like billboards, gantries, wall wraps, mall facades and unipoles
http://www.mxmindia.com/2013/01/milestone-brandcom-rolls-out-ooh-for-binani/

Students impress Coke in Draftfcb Ulka Comstrat 2012
Final of communication strategy contest draws talent, ideas
http://www.mxmindia.com/2013/01/students-impress-coke-in-draftfcb-ulka-comstrat-2012/