Stories on 28th February

Nokia unveils phone with 41 MP camera!
No, it’s not a microscope. But the new competition-killer with a mindblowing sensor: the Nokia 808 PureView
http://www.mxmindia.com/2012/02/nokia-unveils-phone-with-41-mp-camera/


Introducing the MxM Journalism Review
The objective of MJR is not to take journalists to the cleaners. It’s more of a celebration of the profession, and in the process reporting on all the good and bad things in there.
http://www.mxmindia.com/2012/02/introducing-the-mxm-journalism-review/


[MJR] Noosemakers: The life and letters of Dr Vijay Mallya
The media has just 'sensationalised' the whole issue of Kingfisher's troubles, we are to glean from Mallya's letter.
http://www.mxmindia.com/2012/02/mjr-noosemakers-the-life-and-letters-of-dr-vijay-mallya/


Two months to telecast for Aamir Khan show?
Yash Raj Studios is buzzing with activity for the Aal Izz Well actor’s gritty new talk show on the Star network.
http://www.mxmindia.com/2012/02/two-months-to-telecast-for-aamir-khan-show/


Olympics countdown: Hero, Airtel etc flock to hockey on rising public interest
Media planners say official broadcaster ESPN Star Sports hopes to earn Rs95-100 crore by selling advertisement spots during the 17-day event in July-August as well as related programmes
http://www.mxmindia.com/2012/02/olympics-countdown-hero-airtel-etc-flock-to-hockey-on-rising-public-interest/


Pulp Strategy wins Digital Media mandate for Lavazza
The agency's mandate includes overseeing the Italian coffee major’s digital and social media strategy, media buying, and planning across all digital and interactive channels.
http://www.mxmindia.com/2012/02/pulp-strategy-wins-digital-media-mandate-for-lavazza/


Flipkart launches Flyte for music
This online music store will allow users to download music in the form of individual songs or entire albums.
http://www.mxmindia.com/2012/02/flipkart-launches-flyte-for-music/


Shouvik Sarkar appointed ECD, Dentsu Marcom Mumbai
The Dentsu India Group has announced the appointment of Shouvik Sarkar as Executive Creative Director, Dentsu Marcom, Mumbai, leading all creative deliveries at the agency's Mumbai operations.
http://www.mxmindia.com/2012/02/shouvik-sarkar-appointed-ecd-dentsu-marcom-mumbai/


Two new shows on History Channel
While History Har Din is about regular people, the channel's first joint production with CNN-IBN, 'The Greatest Indian', features India's best known faces.
http://www.mxmindia.com/2012/02/two-new-shows-on-history-channel/


New comedy show on 92.7 BIG FM
Hansi Ke Rang Surendra Sharma Ke Sang launches on March 5, marking the auspicious occasion of Holi, and is to premier across 25 Hindi-speaking markets in India.
http://www.mxmindia.com/2012/02/new-comedy-show-on-92-7-big-fm/


AdoTube announces new offices spanning 5 continents
New offices in U.K, Canada, India, Singapore, and U.A.E. include several senior hires contributing to a 25% increase in headcount over the last year
http://www.mxmindia.com/2012/02/adotube-announces-new-offices-spanning-5-continents/


The Anchor: 5 drivers in B2B marketing
Industry specifics that matter because they affect your customers, from Chaitanya Prakash.
http://www.mxmindia.com/2012/02/the-anchor-5-drivers-in-b2b-marketing/


Debrief: Vodafone's pug returns. And shines
The ad works as nicely as all of the previous Vodafone pug commercials. The animal brings in a great deal of freshness and simplicity into the communication.
http://www.mxmindia.com/2012/02/debrief-vodafones-pug-returns-and-shines/


How the media covered 10 years of Gujarat riots
In Freaking News, which will now appear every Tuesday and Friday, Ranjona Banerji reviews the fare in the morning papers and the nightly news. And sometimes the afternooners, the newsmags and all that's on the Web
http://www.mxmindia.com/2012/02/freaking-news-by-ranjona-banerji/

Stories on 9th December

The Anchor: Karthi Marshan's 5 rules for engaging financial services consumers on social media
Social media engagement for brands have many uses, and just like dating, socializing and evangelizing, there are things we must keep in mind.
http://www.mxmindia.com/2011/12/the-anchor-karthi-marshans-5-rules-for-engaging-financial-services-consumers-on-social-media/

Mediaah!:  Aggie - well-deserved Impact Person of the Year
Agnello Dias represents the new face of adland and has done some terrific work, writes Pradyuman Maheshwari
http://www.mxmindia.com/2011/12/mediaah-aggie-well-deserved-impact-person-of-the-year/

[PR CHANNEL] Public Relations needs measurement for its Advertising & PR!
The PR industry has been thriving on Jugaad. This silent army of PR professionals, certainly for the last two decades, has been quietly helping organizations and brands get marketing "exposure" in the news space
http://www.mxmindia.com/2011/12/public-relations-needs-measurement-for-its-advertising-pr/

TAM data Top 10 programmes on HGEC - Wk 49'11
http://www.mxmindia.com/2011/12/tam-data-top-10-programmes-on-hgec-wk-4911/

GRP  Channel shares of HGECs- Wk 49 2011
http://www.mxmindia.com/2011/12/7319/

Corporate crisis? Call the PR firm
In an age of instant information, fire-fighting is a skilled specialization and PR agencies are not willing to leave it to chance or the last minute.
http://www.mxmindia.com/2011/12/corporate-crisis-call-the-pr-firm/

Introducing the MxMIndia PR Channel
The MxMIndia PR Channel is here to celebrate the business. And give practitioners a forum - and a neurtral one -- which they can call their own.
http://www.mxmindia.com/2011/12/introducing-the-mxmindia-pr-channel/

NDTVProfit.com in brand new avatar
The new features are designed to bring the users a clutter-free, non-intimidating experience
http://www.mxmindia.com/2011/12/ndtvprofit-com-in-brand-new-avatar/

[PR CHANNEL] We are happy being No 1 as MSL group: Jaideep Shergill
From an increased focus on digital, to acquiring a host of new clients and getting the talent platform right, Hanmer MSL India is on track to be amongst the best in 2012, says Jaideep Shergill, CEO.
http://www.mxmindia.com/2011/12/we-are-happy-being-no-1-as-msl-group/

Anil Thakraney: Sibal in Blunderland
In his fantasy, the mantri overlooked one critical ground reality: Leave alone the fact that it's impossible to pre-screen millions of posts, the Indian Constitution guarantees every citizen the right to free speech.
http://www.mxmindia.com/2011/12/sibal-in-blunderland/

Disney Channel's Doraemon Movie delivers the best ratings
Records a 5.24 TVR among all kids (CS 4-14 ABC) in HSM and 4.4 TVR among all kids (CS 4-14 ABC) in All India
http://www.mxmindia.com/2011/12/disney-channels-doraemon-movie-delivers-the-best-ratings/

S Shriram is Indiaplaza's SBU Head-Life Style
Online shopping pioneer Indiaplaza.com has appointed S Shriram as its SBU Head - Lifestyle.
http://www.mxmindia.com/2011/12/s-shriram-is-indiaplazas-sbu-head-life-style/

History soars to No 1 in genre
History Channel has worked its way up to the No 1 position in the factual entertainment genre in the six metros.
http://www.mxmindia.com/2011/12/history-soars-to-no-1-in-genre/

Keep those 3D glasses handy. TVCs set to add that extra dimension
Pixion, Prime Focus and others working to cash in on 3D tech's popularity
http://www.mxmindia.com/2011/12/keep-those-3d-glasses-handy-tvcs-set-to-add-that-extra-dimension/

ESPN acquires Cricket Australia rights
ESPN Star Sports has announced a five-year contract for the exclusive rights to broadcast Cricket Australia's (CA) domestic and home international matches across various platforms including television, internet, mobile and radio, covering the entire Asian region.
http://www.mxmindia.com/2011/12/espn-acquires-cricket-australia-rights/

Yahoo! mail available in 8 Indian languages
The recently launched new Yahoo! Mail promises to deliver a faster, safer and easier online communications experience for users from across India
http://www.mxmindia.com/2011/12/yahoo-mail-available-in-8-indian-languages/

Ricoh joins as official sponsor for Aircel Chennai Open 2012
The sponsorship is significant for India as Ricoh is also an Official Partner of the Barclays ATP World Tour Finals and also sponsors a host of other ATP Tour events.
http://www.mxmindia.com/2011/12/ricoh-joins-as-official-sponsor-for-aircel-chennai-open-2012/

Lenovo launches online network for idea sharing
The online platform will help like-minded PC users to share and discuss ideas, and form project teams to develop these ideas into workable plans.
http://www.mxmindia.com/2011/12/lenovo-launches-online-network-for-idea-sharing/

Stories on 11th October

Media tigers roar back at Minister Soni

The government is not empowered to decide what's public interest, say broadcast editors, who will meet the minister today along with other trade reps

http://www.mxmindia.com/2011/10/media-tigers-roar-back-at-minister-soni/

First on MxMIndia: Tarun Rai is new AIM President, Mitrajit Bhattacharya is VP

http://www.mxmindia.com/2011/10/tarun-rai-is-new-aim-president/

WMC 2011: Soni sees bright future for mags

Innovation, expansion and adaptation is the way forward, says I&B minister Soni

http://www.mxmindia.com/2011/10/soni-sees-bright-future-for-mags/

NCT Data Wk 40 '11

http://www.mxmindia.com/2011/10/nct-data-wk-40-11/

Time to take the government head on

Ranjona Banerji reviews nightly news and the morning papers in Freaking News

http://www.mxmindia.com/2011/10/time-to-take-the-government-head-on/

The Anchor: Anil K Sathiraju's 8 reasons why Birthday Boy Big B is the most bankable TV star

On his birthday today, 8 reasons why Amitabh Bachchan will always get good TRPs for a channel

http://www.mxmindia.com/2011/10/the-anchor-anil-k-sathirajus-8-reasons-why-birthday-boy-big-b-is-the-most-bankable-star-on-telly/

AdAsia expectations soar

With just three weeks left for AdAsia, the total delegate count for the main event has touched almost 800. The theme is ‘Uncertainty is the new certainty’, and industry expectations from the event are high.

http://www.mxmindia.com/2011/10/adasia-expectations-soar/

The Pitch returns to Indian TV

India’s biggest Business Reality Show The Pitch is back, as BloombergUTV invites entrepreneurs to enter Season 2, with the potential to get funding up to Rs 5 crore.

http://www.mxmindia.com/2011/10/the-pitch-returns-to-indian-tv/

Manipal mandate for RK Swamy

R K Swamy BBDO wins mandate from Manipal Hospitals

http://www.mxmindia.com/2011/10/manipal-mandate-for-rk-swamy/

Rio to host first digital journalism fair

Digital News Show (DNS) will take place in December and will exhibit digital products by media groups, as well as technology solutions within the digital journalism realm.

http://www.mxmindia.com/2011/10/rio-to-host-first-digital-journalism-fair/

UTV Stars to do catwalk show with People

UTV Stars and People present ‘The Mercedes Benz Best Dressed Show 2011’.

http://www.mxmindia.com/2011/10/utv-stars-to-do-catwalk-show-with-people/

History launches with innovations blitz

History Channel plans to take factual entertainment mainstream with popular appeal and marketing strategies that grab the imagination.

http://www.mxmindia.com/2011/10/history-launches-with-innovations-blitz/

Anil Thakraney’s Debrief: Very touching

The chocolates aren’t rammed down our throats, the brand comes across as this nice, gentle soul who reminds you of your responsibilities. This endears us to Cadbury.

http://www.mxmindia.com/2011/10/anil-thakraney%E2%80%99s-debrief-very-touching/

Mid-Day re-launches Meter Down

Mumbai tabloid Mid-Day has taken up cudgels on behalf of autorickshaw passengers again, with a renewal of its Meter Down campaign.

http://www.mxmindia.com/2011/10/mid-day-re-launches-meter-down/

Prithviraj Banerjee joins Rediffusion Y&R

Banerjee joins Rediffusion Y&R, Mumbai as Planning Head

http://www.mxmindia.com/2011/10/prithviraj-banerjee-joins-rediffusion-yr/

Manza gets a dose of fashion

Tata associates with Wills India Fashion Week, partners with fashion designer Rajesh Pratap Singh for styling the Tata Manza.

http://www.mxmindia.com/2011/10/manza-gets-a-dose-of-fashion/

Voice for Imagine TV

The Voice, an American reality talent show based on the reality singing competition The Voice of Holland, is the big-ticket show for Imagine TV.

http://www.mxmindia.com/2011/10/voice-for-imagine-tv/

TopGear marks 6th anniversary

BBC TopGear celebrates its sixth year in India with a mega 214-page October issue.

http://www.mxmindia.com/2011/10/topgear-marks-6th-anniversary/

'Diplomacy? Not for Mail Today'

Rahul Thappa on ‘How to Boil a Frog’, ‘Madhyam Marg’ and the ‘Elasticity of Doom’.

http://www.mxmindia.com/2011/10/diplomacy-not-for-mail-today/

SRK does a 'chhammak chhallo' as World Mag Conf gets underway in style (Text & Video)

The FIPP World Magazine Congress began on October 10 in New Delhi with over 600 delegates from 50 countries in attendance

http://www.mxmindia.com/2011/10/fipp-wmc-underway-in-great-style/