Stories on 3rd Apr '17

Vodafone scores a Perfect 10 with IPL
The relationship between the telecom major and the cricket league goes beyond the ZooZoo campaign
http://www.mxmindia.com/?p=101498

Arun Adhikari appointed Non-Exec Chairman for Neilsen South Asia
Adhikari brings rich experience in international markets having worked at Unilever's global headquarters in the Corporate Strategy group
http://www.mxmindia.com/?p=101470

Aidem Ventures partners Sporty Solutionz to form Aidem Sporty
Aidem team will be managing and monetising the valuable sports properties in India
http://www.mxmindia.com/?p=101472

Indigo Consulting wins digital duties for Danone India
The account was won post a multi-agency pitch
http://www.mxmindia.com/?p=101469

Garnier Men announces Tiger Shroff as brand ambassador
Tiger joinsJohn Abraham and Sushant Singh Rajput to endorse the brand
http://www.mxmindia.com/?p=101468

Kellogg's launches a new variant - Special K Protein & Fibre
The new breakfast cereal promises a big nutrition punch
http://www.mxmindia.com/?p=101467

Stories on 4th Aug '15

Creative awards don't really matter for Mullen Lintas!
A freewheeling chat with the all-new agency's top deck: Chairman and CCO Amer Jaleel, CEO Virat Tandon & NCD Shriram Iyer
http://www.mxmindia.com/2015/08/creative-awards-dont-really-matter-for-mullen-lintas/

Apollo Munich appoints Cheil to handle creative biz
The account, which was most recently with JWT India, was awarded to Cheil after a multi-agency pitch
http://www.mxmindia.com/2015/08/creative-awards-dont-really-matter-for-mullen-lintas/

Kyoorius unveils its jury for the 2015 Design Awards jury sessions
Continuing the trend from last year, we're hosting the jury session at GD Goenka University School of Design
http://www.mxmindia.com/2015/08/kyoorius-unveils-its-jury-for-the-2015-design-awards-jury-sessions/

Ranjona Banerji: Rumours that Jaggi may have to quit Network18 thanks to an anti-Jaitley article
No matter what your political slant, if you are to remain remotely credible as a news organisation, criticism is imperative, writes Ranjona Banerji
http://www.mxmindia.com/2015/08/ranjona-banerji-rumours-that-jaggi-may-have-to-quit-network18-thanks-to-an-anti-jaitley-article/

Bharatesh Salian to lead Mumbai and Bangalore offices at Razorfish
Bharatesh would take over the operations with immediate effect from Manoj Mansukhani
http://www.mxmindia.com/2015/08/bharatesh-salian-to-lead-mumbai-and-bangalore-offices-at-razorfish/

Sony Kix to broadcast La Liga in India
The multi-year deal will advance the network's capacity to hosting the largest football portfolio in the Indian sports broadcasting industry
http://www.mxmindia.com/2015/08/sony-kix-to-broadcast-la-liga-in-india/

YuppTV launches SET Asia, Sony MAX and Sony SAB for Singapore
These leading GECs will be available in Hindi in Singapore, known to have one of the largest overseas Indian populations
http://www.mxmindia.com/2015/08/yupptv-launches-set-asia-sony-max-and-sony-sab-for-singapore/

Arun Aggrawal inducted to the Board of Directors at Direct News
Aggarwal has decades of rich and invaluable experience in business valuations, due diligence, corporate restructuring, corporate funding, M & A advisory along with the crucial functions of credit control, finance and commercial aspects

http://www.mxmindia.com/2015/08/arun-aggrawal-inducted-to-the-board-of-directors-at-direct-news/

Stories on 22nd May 14

Starry night for creatives
The India leg of the 12th edition of the annual Portfolio Night happened last evening in Mumbai
http://www.mxmindia.com/2014/05/starry-night-for-creatives/

Sai Nagesh joins Laqshya Advertising as CEO
Laqshya Advertising is the latest venture from the Group and is being set up as a New-age advertising agency
http://www.mxmindia.com/2014/05/sai-nagesh-joins-laqshya-advertising-as-ceo/

Sony SIX urges fans to 'Live the Magic'
Sony SIX has exclusively brought on board Bollywood star John Abraham to leverage the build-up to the big extravaganza
http://www.mxmindia.com/2014/05/sony-six-urges-fans-to-live-the-magic/

mCordis' Paul Barney to speak at IAA webinar series today
Paul Berney, Co-Founder & Managing Partner EMEA of mCordis to speak on World Goes Digital

http://www.mxmindia.com/2014/05/mcordis-paul-barney-to-speak-at-iaa-webinar-series-today/

Stories on 17th July '13

Broadcasters-advertisers bhai-bhai?!
A compromise is imminent by getting broadcasters and advertisers to agree to a weekly ratings release and CPT as the currency
http://www.mxmindia.com/2013/07/broadcasters-advertisers-bhai-bhai/

Celebs now include social media in endorsement contracts, get paid separately for tweeting
Celebrities in India, like their counterparts in the West, have started including social media like Twitter and Facebook in their brand endorsement contracts or are getting paid separately for tweeting about brands, as marketers scurry to reach their online fan base
http://www.mxmindia.com/2013/07/celebs-now-include-social-media-in-endorsement-contracts-get-paid-separately-for-tweeting/

Online classifieds site OLX selects Lowe Lintas as creative agency
Lowe Lintas gets picked up as OLX's creative agency after a stiff multi-agency pitch
http://www.mxmindia.com/2013/07/online-classifieds-site-olx-selects-lowe-lintas-as-creative-agency/

Lokmat Samachar launches 7th edition in Chhindwara, MP
The Lokmat group launches its 21st edition with a seminar on the 'Role of politics and media in the development of the common man' + Jaldi 5 Q&A with Editor Vikas Mishra
http://www.mxmindia.com/2013/07/lokmat-samachar-launches-7th-edition-in-chhindwara-mp/

MSLGroup is Asia Pacific Consultancy of the Year
MSLGroup bags Holmes Report and Campaign Asia-Pacific PR Week awards for public relations
http://www.mxmindia.com/2013/07/mslgroup-is-asia-pacific-consultancy-of-the-year/

Shirin Johari joins TBWA as CD
TBWA\India has announced the appointment of Shirin Johari as Creative Director. Ms Johari will be based in Mumbai, reporting to Parixit Bhattacharya, Chief Creative Officer of the agency
http://www.mxmindia.com/2013/07/shirin-johari-joins-tbwa-as-cd/

Open magazine launches breakfast chat series
Open magazine has launched a breakfast chat series in association with restaurant chain Some House Deli
http://www.mxmindia.com/2013/07/open-magazine-launches-breakfast-chat-series/

Tata Capital invites Indians to share their 'Do Right' story
The finance firm launches the Do Right Initiative at www.doright.in
http://www.mxmindia.com/2013/07/tata-capital-invites-indians-to-share-their-do-right-story/

Ranjona Banerji: Modi mania in the media
If the Gujarat CM sneezes, it'll be time for a political debate on TV and a dissection of the symbolism of a sneeze on opinion-based websites, writes Ranjona Banerji
http://www.mxmindia.com/2013/07/ranjona-banerji-modi-mania-in-the-media/

Anil Thakraney: Reportage must be free of bias
Anil Thakraney on how The Times of India report on the tortuous time a lady exec with an artificial limb had at the airport ought to have got the version from the security staff

http://www.mxmindia.com/2013/07/ranjona-banerji-modi-mania-in-the-media/