Stories on 3rd April

With Nai Dunia in the bag, Jagran is #1 print group
Jagran Prakashan makes giant entry to Madhya Pradesh & Chhattisgarh with Nai Dunia buy
http://www.mxmindia.com/2012/04/with-nai-dunia-in-the-bag-jagran-is-1-print-group/

Mediaah! Sad that one more small giant got gobbled up
While he's happy to see Jagran grow, Pradyuman Maheshwari is upset to see yet another regional big get gobbled up by a biggie
http://www.mxmindia.com/2012/04/mediaah-sad-to-see-one-more-small-giant-getting-gobbled-up/

[MJR] The big wound in Indian newsgathering covered with Kareena Kapoor's bandaid
In Freaking News, which will now appear every Tuesday and Friday, Ranjona Banerji reviews the fare in the morning papers and the nightly news. And sometimes the afternooners, the newsmags and all that's on the Web
http://www.mxmindia.com/2012/04/mjr-the-big-wound-in-indian-newsgathering-covered-with-kareena-kapoors-bandaid/

We plan to expand to newer markets: Radio GupShup
Come FM radio phase III, Radio GupShup hopes to further expand to newer markets. Besides, the FM station which has only recently re-launched its website hopes to reach not only the online community, but also the media agencies.
http://www.mxmindia.com/2012/04/we-do-plan-to-expand-to-newer-markets-in-phase-iii-radio-gupshup/

Starry starry rights from BCCI
Star India's winning the rights to broadcast Indian cricket for six years is a significant development in the Indian sports arena. Star will also have the rights for internet and mobile, besides TV.
http://www.mxmindia.com/2012/04/starry-starry-rights-from-bcci/

Single biggest role is accountability: Ali Velshi, CNN
CNN's Ali Velshi shares his sentiments around the political and business scenario bracing several economies and suggests patterns that would emerge as countries try and lift themselves out of the slowdown dilemma.
http://www.mxmindia.com/2012/04/the-single-biggest-role-that-we-can-play-is-that-of-accountability/

Debrief: eBay: Simplicity works
Because the promise isn't really earth shattering, the execution has to play a very important role. And must say the ads are done nicely.
http://www.mxmindia.com/2012/04/debrief-ebay-simplicity-works/

Cheil appoints Vivek Dutta as VP-Planning
Dutta will report to Alok Agrawal, Cheil Worldwide SW Asia.
http://www.mxmindia.com/2012/04/cheil-worldwide-sw-asia-appoints-vivek-dutta-as-vice-president-planning/

The Anchor: 5 IPL players brands can ride on this season
Some names are enough to get brands instant recognition. Listed are 5 players whose's brand equity brands can benefit from
http://www.mxmindia.com/2012/04/the-anchor-5-ipl-players-that-brands-can-ride-on-this-season/

Stories on 2nd April

Is Sachin's brand aura on the wane?
Despite a hundred 100s, Sachin Tendulkar scores a duck with new endorsements
http://www.mxmindia.com/2012/04/is-sachins-brand-aura-on-the-wane/


Jagran announces NaiDunia acquisition
It's now official. Jagran Prakashan Limited has announced its acquisition of NaiDunia, the leading daily of Madhya Pradesh and Chhattisgarh.
http://www.mxmindia.com/2012/04/jagran-announces-naidunia-acquisition/


Gautam Kiyawat to replace Punitha Arumugam as Group CEO @ Madison Media
Madison Media announced the appointment of Mr Gautam Kiyawat as replacement for Ms Punitha Arumugam as Group CEO
http://www.mxmindia.com/2012/04/gautam-kiyawat-to-replace-punitha-arumugam-as-madison-media-as-group-ceo/

Peter Mukerjea's Media Mullings: Murdochgate update
Sitting on the fence and watching these media moguls do a self-destructing act is motivating for those who don’t take life too seriously and recognize that being born with a silver spoon is as much a curse as a blessing.
http://www.mxmindia.com/2012/04/peter-mukerjeas-media-mullings-murdochgate-update/


Divya Marathi launches fifth edition from Solapur
With 5 editions of Divya Marathi, it now covers complete centralMaharashtra. Divya Marathi, Solapur is also the 65th Edition of the Group
http://www.mxmindia.com/2012/04/dainik-bhaskar-launches-fifth-edition-of-divya-marathi-from-solapur/


Hoshie Ghaswalla takes charge as CEO, Cybermedia
For the immediate future, Mr Ghaswalla has plans for the company going Digital
http://www.mxmindia.com/2012/04/hoshie-ghaswalla-takes-charge-as-ceo-cybermedia/


[PR] We're still a bunch of pimps: Vinod Nair, Clea
'The profession is filled with people who are aggressive, over-confident, self-assured and egoistic' - that's how Clea PR's CMD Vinod Nair describes the state of the industry today. This and more, in a free-and-frank with MxMIndia.
http://www.mxmindia.com/2012/04/pr-were-still-a-bunch-of-pimps-vinod-nair-clea/


Every man's new 'Mandate'
The latest offering from Magna is the 'The Ultimate Bible for Men'
http://www.mxmindia.com/2012/04/every-mans-new-mandate/


Ad Strat: The friendship pug
Behind every great commercial is super strategy. Every week, MxMIndia will bring you the brief, the strat, and whatever else went into creating an outstanding ad. AdStrat is compiled by Shubhangi Mehta.
http://www.mxmindia.com/2012/04/ad-strat-the-friendship-pug/


Zee Cine Awards beats all other Bollywood award shows in the US
Also sees record advertising revenue with mainstream advertisers
http://www.mxmindia.com/2012/04/zee-cine-awards-beats-all-other-bollywood-award-shows-in-the-us/


High five in DNA T20 season V @ New Delhi
DNA T20 has always positioned itself as a non-professional cricket carnival that brings with it a month-long dose of entertainment
http://www.mxmindia.com/2012/04/high-five-in-dna-t20-season-v-new-delhi/


The Anchor: Nagesh Alai on 6 ways advertising & promotion can prosper in the new fiscal
Ok, so it’s not the brightest of economic scenarios, but there are opportunities that Advertising and Promotions can leverage on, to surge ahead. Nagesh Alai tells it like it is.
http://www.mxmindia.com/2012/04/the-anchor-nagesh-alai-on-6-ways-advertising-promotion-can-prosper-in-the-new-fiscal/


Anil Thakraney: The Big Sachin Bash
A whole lot of huge names from all walks of life... industrialists, politicians, movie stars, sports stars, etc, were in dutiful attendance. I wonder if the allure had to do with the blaster or that the invite went from Mukeshbhai. I suspect it was the latter... no one in his/her right mind would wish to offend India’s richest man.
http://www.mxmindia.com/2012/04/anil-thakraney-the-big-sachin-bash/


[MJR] A man chasing his date of birth
On and on VK Singh whined about when he was born, and on and on went the media about great patriots and martyrs being ill-treated, until the Supreme Court turned down his plea

http://www.mxmindia.com/2012/04/mjr-a-man-chasing-his-date-of-birth/

Stories on 22nd December

IRS 2011Q3: Dainik Jagran rules yet again
Dainik Jagran is Daily Newspaper #1 and Vanitha is the top-read magazine, as per the Indian Readership Survey for the third quarter of 2011.
http://www.mxmindia.com/2011/12/irs-2011q3-dainik-jagran-rules-yet-again/

Prasoon Joshi is Jury Prez of Press Lotus @ Adfest 2012
He was the jury president for Film some years ago at ADFEST and now he will oversee the Press Lotus jury panel.
http://www.mxmindia.com/2011/12/prasoon-joshi-adfest%E2%80%99s-jury-president-of-press-lotus/

Taproot India gives voice to the Mumbaikars
The agency has come out with a compelling campaign for Mumbai Mirror which showcases the newspaper on a crusade giving voice to the unheard stories.
http://www.mxmindia.com/2011/12/taproot-india-gives-voice-to-the-mumbaikars/

Performance incentives? Try a trip down under for the cricket-crazy
Companies like Logitech offer incentive tours to the cricket-crazy.
http://www.mxmindia.com/2011/12/performance-incentives-try-a-trip-down-under-for-the-cricket-crazy/

Nokia leads at 30% of cellphone sales, Samsung at #2
Smartphones shipments touch 7.9 million units in first nine months, growing from 2.3 million in 1Q 2011 to over 3 million in 3Q 2011.
http://www.mxmindia.com/2011/12/mobile-sales-in-india-touch-nearly-135-million-units/

ATN launches Aapka Colors in Canada
The channel will be distributed through Asian Television Network International Limited (ATN) (TSX-SAT), Canada’s largest South Asian Broadcaster on Rogers Cable in Ontario and on recently launched Bell Fibe TV in Toronto & Montreal.
http://www.mxmindia.com/2011/12/atn-launches-aapka-colors-in-canada/

GroupM HR Team frontrunners for 6th Regional Employer Branding Awards
In the Regional Round of Employer Branding Awards for West, GroupM won five of the 10 awards in the Organisational Category.
http://www.mxmindia.com/2011/12/groupm-hr-team-frontrunners-for-the-6th-regional-employer-branding-awards/

Polaris India appoints LinOpinion as PR partner
LinOpinion will partner with Polaris to develop the best communications route to assist the brand's foray into the Indian market.
http://www.mxmindia.com/2011/12/polaris-india-appoints-linopinion-as-pr-partner/

UTV Action showcases mighty action heroes in 'Christmas Brave Hearts'
This Christmas get ready to witness an action packed line up of films from 25th December to 1st January at 8.45pm everyday.
http://www.mxmindia.com/2011/12/utv-action-showcases-mighty-action-heroes-in-%E2%80%98christmas-brave-hearts%E2%80%99/

The Anchor: 5 things that tell you this is the Hour of HR
More people looking for more jobs, more positions demanding more skilled hands. Never before, perhaps, has Human Resources been of such significance.
http://www.mxmindia.com/2011/12/the-anchor-5-things-that-tell-you-this-is-the-hour-of-hr/

Debrief: The one-upmanship trick
The challenge 'Aapke paas nahin hai kya?' makes the owner of the phone feel superior, and this trick should appeal to kids who are forever looking to outwit their seniors, to go one-up on them.
http://www.mxmindia.com/2011/12/debrief-the-one-upmanship-trick/

Dharker & Aiyar face the heat for speaking their mind
Ranjona Banerji reviews the fare on primetime news and in the papers the morning after.
http://www.mxmindia.com/2011/12/dharker-aiyar-face-the-heat-for-speaking-their-mind/

Stories on 24th October

Times Now finds itself in a bind as the heat's on Team Anna

In Freaking News, Ranjona Banerji reviews the fare on nightly news and in the morning papers

http://www.mxmindia.com/2011/10/arguing-about-rights-and-times-now-finds-itself-in-a-bind/

APac beckons Gman as Ravi Rao to be new Mindshare South Asia boss

Mindshare promotes R Gowthaman to chief client officer for Asia-Pacific as Ravi Rao will take his position as head of Mindshare South Asia wef Jan 1

http://www.mxmindia.com/2011/10/apac-beckons-gman-as-ravi-rao-to-be-new-mindshare-south-asia-boss/

Hard Knocks: Do movies need so much hype?

I wonder if the carpet bombing of the media that SRK and some other producers do really makes a difference to a movie’s fortunes.

http://www.mxmindia.com/2011/10/hard-knocks-do-movies-need-so-much-hype/

Reckitt Benckiser plays easy to get

Suite of crazieRBrands online and mobile games lets players win a global adventure.

http://www.mxmindia.com/2011/10/reckitt-benckiser-plays-easy-to-get/

Fireworks as Lynn de Souza is interviewed by Anil Thakraney

The Lintas Media Group chairman and CEO speaks her mind. And how!

http://www.mxmindia.com/2011/10/fireworks-as-lynn-de-souza-is-interviewed-by-anil-thakraney/

Your dreams are not yours alone

Behind every great commercial is super strategy. Every week, MxMIndia will bring you the brief and the strat as given by the client and whatever else that went into creating a winning ad. AdStrat is compiled by Shubhangi Mehta.

http://www.mxmindia.com/2011/10/your-dreams-are-not-yours-alone/

NCT Data Wk 42 '11

http://www.mxmindia.com/2011/10/nct-data-wk-42-11/

Dainik Jagran calls agency to handle its creative business

Dainik Jagran is on the lookout for a creative partner, sources close to the development said while confirming the news to MxM India.

http://www.mxmindia.com/2011/10/dainik-jagran-calls-agency-to-handle-its-creative-business/

Aamir-Star reveal mega-show plans

One more reality show on TV featuring a superstar. And this time, it’s Star that’s joined hands with Aamir Khan.

http://www.mxmindia.com/2011/10/aamir-khan-uday-shankar-star-plus-reality-aamir-khan-productions/

Tight strings on wallet this Diwali (text & videos)

The mood seems a bit muted this year what with inflation and a general economic uncertainty. It’s not that purchases are not being made but the general consensus on the mood is that people are cautious before spending.

http://www.mxmindia.com/2011/10/tight-strings-on-wallet-this-diwali/

The Anchor: 6 things you could do in the looooong Diwali break this week

Watch a movie? Maybe. Or read, shop, check out sports. Or watch a movie.

http://www.mxmindia.com/2011/10/the-anchor-6-things-you-could-do-in-the-looooong-diwali-break-this-week/

Joy to step into GK's shoes from Dec 1

Joy Chakraborty to join TV Today as CEO on Dec 1

http://www.mxmindia.com/2011/10/joy-chakraborty-to-join-tv-today-as-ceo-on-dec-1/