Saturday, 31 May 2014

Stories on 31st May 14

Dance, masti, knowledge, awards
Day 2 of Goafest 2014 saw all of this and more. There were 2 Grand Prix at the Abby awards presented for eight categories.
http://www.mxmindia.com/2014/05/dance-masti-knowledge-awards/

8 Abby categories awarded
On Day 2 of Goafest 2014, awards were presented in eight categories, a few of which are part of the larger Creative Abby bouquet.
http://www.mxmindia.com/2014/05/62659/

We want to do best for our clients: Colvyn Harris
A quick chat with the JWT India CEO who is delighted as his agency won a Grand Prix for Direct among the many metals.
http://www.mxmindia.com/2014/05/we-want-to-do-best-for-our-clients-colvyn-harris/

Bigger deal to win a Grand Prix in Goa than Cannes: Prasanna Sankey, Alok Nanda Company
The CCO of ANC on what winning the Grand Prix for Design and many more metals means to his agency and him.
http://www.mxmindia.com/2014/05/bigger-deal-to-win-a-grand-prix-in-goa-than-cannes-prasanna-sankey-alok-nanda-company/

Friday, 30 May 2014

Stories on 30th May 14

Goafest starts with some gyaan, fun
It was a day of knowledge sessions and some humour followed by the Media and Publisher Abby
http://www.mxmindia.com/2014/05/goafest-starts-with-some-gyaan-fun/

Lodestar leads in Media Abby, inaugural Publisher Abby presented
In terms of maximum metals: Lodestar won 11 in the Media Abby while Hindustan Media Ventures bagged six in the Publisher Abby. PHD won the Grand Prix in Media, Bennett, Coleman won 3 Golds in the Publisher Abby
http://www.mxmindia.com/2014/05/lodestar-leads-in-media-abby-inaugural-publisher-abby-presented/

Helps being a strategically driven agency: Nandini Dias
Lodestar UM bagged the maximum metals (11 of them!) at this year's Media Abby on Day 1 of Goafest 2014
http://www.mxmindia.com/2014/05/helps-being-a-strategically-driven-agency-nandini-dias/

Dire need for pathbreaking ideas: Ravi Rao
A quick chat with Ravi Rao, Leader, South Asia, Mindshare who was Chairman of the Media Abby jury at Goafest 2014
http://www.mxmindia.com/2014/05/dire-need-for-pathbreaking-ideas-ravi-rao/

Didn't anticipate Grand Prix, but our work has been really good: Rachana Dharia, PHD
A quick interview with Rachana Dharia, VP - Digital & Mobility Services, PHD India. PHD won a Grand Prix for BeBeautiful at the Media Abby
http://www.mxmindia.com/2014/05/didnt-anticipate-grand-prix-but-our-work-has-been-really-good-rachana-dharia-phd/

Ranjona Banerji: Reliance takes over Network18/TV18. Now what?
Whether this is the end of TV18, I do not know but it is certainly the end of TV18 as we have known it, writes Ranjona Banerji
http://www.mxmindia.com/2014/05/ranjona-banerji-reliance-takes-over-network18tv18-now-what/

Shailesh Kapoor: A Week To Remember: Politics, IPL & More
The last six days have been wildly engaging, writes Shailesh Kapoor who doesn't remember a week that offered so much to watch and talk about
http://www.mxmindia.com/2014/05/shailesh-kapoor-a-week-to-remember-politics-ipl-more/

India's e-Commerce growth to be driven by digital payments
As per IAMAI, PCI & IMRB report the digital payments industry is expected to grow at a rate of 40 per cent to reach INR 120,120 crore by December 2014

Thursday, 29 May 2014

Stories on 29th May 14

Gyaan, awards & celebrations to kick off at Goafest 2014
The three-day celebration of advertising and media happens starts in Goa today
http://www.mxmindia.com/2014/05/gyaan-awards-celebrations-to-kick-off-at-goafest-2014/

Network18 loses Group CEO Sai Kumar, COO Ajay Chacko
Having worked with the group for over 14 years and propelled it to the status it enjoys today, Sai has been part of all key ventures of the group
http://www.mxmindia.com/2014/05/network18-loses-group-ceo-sai-kumar-coo-ajay-chacko/

Prashant Panday elevated as MD & CEO at ENIL
Entertainment Network India Limited (ENIL) has elevated Prashant Panday to the post of Managing Director & CEO with immediate effect
http://www.mxmindia.com/2014/05/prashant-panday-elevated-as-md-ceo-at-enil/

Pradeep Hejmadi to be Business Head, Zee TV
After nearly a decade a TAM and leading the crucial S-group, Praddy is expected to arm Zee with all the intelligence to be the numero uno Hindi GEC
http://www.mxmindia.com/2014/05/pradeep-hejmadi-to-be-business-head-zee-tv/

Rediffusion wins a big chunk of Videocon's ad account
Videocon has shifted a part of its advertising account to Rediffusion Y&R as it tries to reposition its telecom, mobile handset and flat panel TV business
http://www.mxmindia.com/2014/05/rediffusion-wins-a-big-chunk-of-videocons-ad-account/

CenturyPly leans on 'Khushiyon Ka Rangmanch' credo to deliver new proposition
The company has unveiled a new campaign with the underlying theme 'Idea: Khushiyon Ka Rangmanch'

Wednesday, 28 May 2014

Stories on 28th May 14

Tasks for the new I&B Minister
10 things that the new information and broadcasting minister must achieve... in Mediaah!
http://www.mxmindia.com/2014/05/tasks-for-the-new-ib-minister/

Why hasn't IPL blossomed into a marquee opportunity for creative agencies?
What IPL advertising badly needs is another shot of ZooZoo-like creative by many more brands
http://www.mxmindia.com/2014/05/why-hasnt-ipl-blossomed-into-a-marquee-opportunity-for-creative-agencies/

ASCI reshuffles top cadre
Alan Collaco to retire as ASCI's Secretary General; Shweta Purandare named as successor
http://www.mxmindia.com/2014/05/asci-reshuffles-top-cadre/

Jitesh Rajdeo joins Amagi Media as Director
Amagi is the leader in geo-targeted advertising enabling advertisers to optimize their ad spends effectively
http://www.mxmindia.com/2014/05/jitesh-rajdeo-joins-amagi-media-as-director/

Samsung's 'Maestros Academy' receives much acclaim
The program enlisted four world-famous artisans to teach over 40 lessons and host live chat sessions where students could interact and collaborate in real-time
http://www.mxmindia.com/2014/05/samsungs-maestros-academy-receives-much-acclaim/

Sakal group's career fair this weekend
The three-day event is is being organized jointly with the University of Mumbai and Directorate of Technical Education, Maharashtra
http://www.mxmindia.com/2014/05/sakal-groups-career-fair-this-weekend/

WeChat uses humour to attract user attention
The idea was to communicate and position WeChat as the starting point of all conversations and interactions

Tuesday, 27 May 2014

Stories on 27th May 14

Indian consumers most passionate & grateful
Indians registered the strongest relationship with brands globally, reports a Havas Media Group study
http://www.mxmindia.com/2014/05/indian-consumers-most-passionate-grateful/

Star India's Uday Shankar to speak at Paley Center for Media
Uday Shankar will address the audience at The Paley Center for Media, which is an exclusive, invitation-only membership community for entertainment, media, and technology industry executives
http://www.mxmindia.com/2014/05/star-indias-uday-shankar-to-speak-at-paley-center-for-media/

Google tops BrandZ TM Top 100 Most Valuable Global Brand ranking
Google has overtaken Apple to become the world's most valuable global brand in the 2014 BrandZTM Top 100 Most Valuable Global Brand ranking
http://www.mxmindia.com/2014/05/google-tops-brandz-tm-top-100-most-valuable-global-brand-ranking/

ANC unveils new campaign for The World Towers
Alok Nanda & Company create a new campaign for the iconic World Towers targeting global Indians desiring a luxury lifestyle
http://www.mxmindia.com/2014/05/anc-unveils-new-campaign-for-the-world-towers/

Ranjona Banerji: Much hysteria about the swearing-in
Panel dramas have become so well-staged that they are now definitely pointless Ranjona Banerji

Monday, 26 May 2014

Stories on 26th May 14

How advertising helped Modi get on road to PM
Quick views from ad captains Piyush Pandey, Sam Balsara, Prasoon Joshi, Anuraag Khandelwal and brand gurus Jagdeep Kapoor & Harish Bijoor
http://www.mxmindia.com/2014/05/how-advertising-helped-modi-get-on-road-to-pm/

Top FMCG brands gain market share during economic slump
Market leaders like Gillette, Colgate, Dabur Real and Chyawanprash, Godrej's Good Knight and Jyothy Laboratories' Ujala have improved their market share in their core categories over the past one year
http://www.mxmindia.com/2014/05/top-fmcg-brands-gain-market-share-during-economic-slump/

Mindshare bags media mandate of Adlabs Imagica
The WPP agency will be responsible for the media planning and buying for India's first and only international standard theme park that was launched early last year
http://www.mxmindia.com/2014/05/mindshare-bags-media-mandate-of-adlabs-imagica/

Orchard wins mandate to promote 'Meelo Evaru Koteeshwaru' on MAA TV
The agency wins mandate to promote the Telugu version of popular game show format Kaun Banega Crorepati
http://www.mxmindia.com/2014/05/orchard-wins-mandate-to-promote-meelo-evaru-koteeshwaru-on-maa-tv/

Amith Prabhu: The year flew by and we have a brand new government
On the first anniversary of this column, Amith Prabhu lists his three wishes from the government in the sphere of communications
http://www.mxmindia.com/2014/05/amith-prabhu-the-year-flew-by-and-we-have-a-brand-new-government/

Reviewing the Reviews: Scathing 1 to 2.5 stars for Heropanti
Tiger Shroff has been the target of some rather nasty online mauling, notes Deepa Gahlot

Friday, 23 May 2014

Stories on 23rd May 14

Flipkart buys Myntra. Finally!
It's been doing the rounds for a few weeks now, and it's finally happened. Now what?
http://www.mxmindia.com/2014/05/flipkart-buys-myntra-finally/

Shailesh Kapoor: Reality Shows: Trendy No More?
With a culture and heritage as rich as ours, we should be bursting at the seams with reality show ideas but in reality, as Shailesh Kapoor notes, the reality shows genre is facing imminent decline
http://www.mxmindia.com/2014/05/shailesh-kapoor-reality-shows-trendy-no-more/

Ranjona Banerji: Media must essay role of a watchdog
There is an almost absurd breast-beating happening in one section of the media and an equally ridiculous whiny chest-thumping in the other ever since Narendra Modi was elected to be PM, notes Ranjona Banerji
http://www.mxmindia.com/2014/05/ranjona-banerji-media-must-essay-role-of-a-watchdog/

Cyriac Mathew turns entrepreneur, launches 'Media Accelerate'
Media Accelerate is a boutique business consultancy that will advise media houses and allied businesses in enhancing reach, revenue and ROI