The MxMINDIA.COM BLOG: Radio One

Showing posts with label Radio One. Show all posts

Friday, 17 January 2014

Stories on 17th Jan '14

Marathon time for Mumbai's media mavens
Top media and marketing pros are set to run the Mumbai Marathon on Sunday, Jan 19. Some are stressing about it, some running to destress & many others just for fun
http://www.mxmindia.com/2014/01/marathon-time-for-mumbais-media-mavens/

The clock is ticking... Guidelines on TV audience measurement issued. 30 days wef Jan 16
The order on the guidelines uploaded on the Ministry of Information and Broadcasting website is dated January 16 and it clearly states that the guidelines will come into force 30 days from the date of issuance
http://www.mxmindia.com/2014/01/the-clock-is-ticking-guidelines-on-tv-audience-measurement-issued-30-days-wef-jan-16/

Shailesh Kapoor: 2014-15: Time for Hindi Non-Fiction Overhaul
The ability for non-fiction programming to get new audiences to a channel, and its ability to create excitement in the advertiser community, are reasons enough for channels to invest in this category of content aggressively, writes Shailesh Kapoor
http://www.mxmindia.com/2014/01/shailesh-kapoor-2014-15-time-for-hindi-non-fiction-overhaul/

Ranjona Banerji: When newsmedia went nuts about Tharoor
Journalists use the term "judgment call" on what to make of news. But was this front-page worthy for L'affaire Shashi Tharoor, wonders Ranjona Banerji
http://www.mxmindia.com/2014/01/ranjona-banerji-when-newsmedia-went-nuts-about-tharoor/

94.3 Radio One hikes ad rates by 20%
The Next Radio Ltd and BBC Worldwide jv which runs seven differentiated formats in the metros has upped ad rates by 20 percent wef Feb 1
http://www.mxmindia.com/2014/01/94-3-radio-one-hikes-ad-rates-by-20/

Week 2 sees Sab and Life OK tie
Week 2 of 2014 saw Zee rising to #2 with Sab and Life OK joint #4 in the weekly TAM ratings

http://www.mxmindia.com/2014/01/week-2-see-sab-and-life-ok-tie/

Monday, 2 September 2013

Stories on 2nd Sep '13

What Goafest must learn from Kyoorius Designyatra
There was hardly anyone in the corridors or at the bar when the Designyatra sessions were on. Comments on what the Goafest organisers must do to improve
http://www.mxmindia.com/?p=53556

TDSAT stays ad cap on broadcasters till November 11
The TDSAT has stayed the implementation of the ad cap regulation, which will make it compulsory for broadcasters to limit total advertising in a clock hour to 12 minutes, till the next date of hearing on November 11, 2013
http://www.mxmindia.com/?p=53540

India TV announces Salaam India awards
India TV has announced Officer's Choice Salaam India Awards to recognize exemplary acts of bravery and valour
http://www.mxmindia.com/?p=53552

Radio One takes Delhi & Mumbai international music stations online
Radio One begins 'webcast' of its existing international radio stations on the internet
http://www.mxmindia.com/?p=53532

Time Out turns 9 with national edition
For its 9th anniversary, the fortnightly, three-city publication Time Out turned into a features-led national monthly’s format
http://www.mxmindia.com/?p=53533

Amith Prabhu: Bring back the Credible into Incredible India!
India needs to run a campaign that can bring back people's belief in governance, writes Amith Prabhu
http://www.mxmindia.com/?p=53544

Reviewing the Reviews: Serious critics give 'Satyagraha' 1-2.5 stars, rah-rahs upto 4.5
Audiences confused again by the mixed ratings of the Prakash Jha film will either check out the film themselves on opening weekend or wait till it's shown on TV
http://www.mxmindia.com/?p=53539

Nominations open for Yahoo! award for use of internet for charity and community engagement
In its second year, the award is conducted in partnership between Yahoo! and Public Affairs Asia
http://www.mxmindia.com/?p=53534

Monday, 9 January 2012

Stories on 9th January

Remembering Bal Mundkur
MxMIndia pays a tribute to veteran adman and Ulka founder Bal Mundkur who passed away on Saturday.
http://www.mxmindia.com/2012/01/remembering-bal-mundkur/

Obituary - Bal Mundkur: Slogans, spice and a bite of 'song'
MXM India's Vidya Heble recollects the personal side of Bal Mundkur - offbeat, eclectic and tad spicy.
http://www.mxmindia.com/2012/01/obituary-bal-mundkur-slogans-spice-and-a-bite-of-song/

Bal Mundkur: Tributes by Shashi Sinha & Bunty Peerbhoy
Remembering Bal Mundkur with fondness.
http://www.mxmindia.com/2012/01/bal-mundkur-man-and-memories/

Mediaah!: RIP, Bal Mundkur
A man of several parts would perhaps be an appropriate descriptor of Bal Mundkur, founder of Ulka Advertising, who passed away on Saturday.
http://www.mxmindia.com/2012/01/mediaah-rip-bal-mundkur/

RAMcheck: No changes in top rankings in four metros
Radio City, Radio Mirchi, Big FM, Red FM, Fever FM, Radio One, Oye! FM were some of the top FM stations in the big four metros.
http://www.mxmindia.com/2012/01/ramcheck-no-changes-in-top-rankings-in-four-metros/

Rahat Beri: 'New realities of public relations in India'
Percept Profile's Rahat Beri on the transformation of PR in India, and the need to adjust to this paradigm shift.
http://www.mxmindia.com/2012/01/pr-channel-rahat-beri-new-realities-of-public-relations-in-india/

Ad Strat: Parachute Advansed Hot Oil
Behind every great commercial is super strategy. Every week, MxMIndia will bring you the brief and the strat as given by the client and whatever else that went into creating a winning ad. AdStrat is compiled by Shubhangi Mehta.
http://www.mxmindia.com/2012/01/ad-strat-parachute-advansed-hot-oil/

Reviewing the Reviews: Players
Every week, Deepa Gahlot casts a critical eye over media reviews of Bollywood releases... in Reviewing the Reviews.
http://www.mxmindia.com/2012/01/reviewing-the-reviews-players/

Kotak Mahindra: See you, say me
Kotak Mahindra's ad is a peppy, optimistic and fun take on different kinds of people benefitting from the 'another you' in their lives.
http://www.mxmindia.com/2012/01/kotak-mahindra-see-you-say-me/

Times Now tops English news channel genre once again
Continues to dominate the genre for the fourth consecutive year.
http://www.mxmindia.com/2012/01/times-now-tops-english-news-channel-genre-once-again/

The Anchor: Narendra Kumar Alambara's 5 tips when planning regional media
When it comes to regional markets, keep an open mind and don’t take anything for granted, says Narendra Kumar Alambara.
http://www.mxmindia.com/2012/01/the-anchor-narendra-kumar-alambaras-5-tips-when-planning-regional-media/

Anil Thakraney: The Bigg Boss Diary
While I understand the show needs crazy and edgy contestants to keep the fights going (and therefore the ratings), do all of them have to be loonies?.
http://www.mxmindia.com/2012/01/hard-knocks-the-bigg-boss-diary/

Kejriwal's TOI article: same old same old
Ranjona Banerji reviews the content on news television and the morning papers.

http://www.mxmindia.com/2012/01/kejriwals-toi-article-same-old-same-old/

NCT Data Wk 53 '11

http://www.mxmindia.com/2012/01/nct-data-wk-53-11/

Friday, 16 December 2011

Stories on 16th December

What's more important? Creativity or Effectiveness? Or both?
It's the oft-asked question, whose answer is obvious, as creative and marketing honchos tell us.
http://www.mxmindia.com/2011/12/abby-or-effie-what-hits-the-bulls-eye/

Palasa obtains the creative mandates for Housefull and Rawwar
Palasa, the creative workshop has added two new accounts to its kitty, Housefull and Rawwar.
http://www.mxmindia.com/2011/12/abby-or-effie-what-hits-the-bulls-eye/

Radio One likely to turn English in Mumbai & Delhi
FM radio network Radio One is likely to go 24x7 English for in Mumbai and Delhi stations.
http://www.mxmindia.com/2011/12/radio-one-to-turn-24x7-english-in-mumbai-and-delhi/

The MxM PR Channel Interiew: PR must look up to advertising: N S Rajan
PR also lacks enough qualified people, says Ketchum Sampark's N S Rajan in a refreshingly frank interview with MXM, on life post-acquisition and mid-slowdown.
http://www.mxmindia.com/2011/12/pr-must-look-up-to-advertising/

Got an idea? Write to Times Internet to help kickstart it
Applications are now open for the mentorship-driven accelerator program, which commences February 2012.
http://www.mxmindia.com/2011/12/got-an-idea-write-to-times-internet-to-help-kickstart-it/

Movies Now: One year old, strikes gold
Currently the channel reaches out to 100 million households and the plan is to get to the 140 million mark by end of next year.
http://www.mxmindia.com/2011/12/movies-now-one-year-old-strikes-gold/

Mudra meets WGC's golden rule
Mudra's campaign for WGC captured audience's attention at multiple relevant touch-points by giving higher weightage on innovations to break through an extremely cluttered media scenario.
http://www.mxmindia.com/2011/12/mudra-meets-wgcs-golden-rule/

Online tax special programme from moneycontrol.com
Master Your Money - Tax Special is designed to offer an interpersonal plane to impart information and knowledge to the participants.
http://www.mxmindia.com/2011/12/online-tax-special-programme-from-moneycontrol-com/

Disney Junior launches animated series for holidays
A Poem Is... is a short-form animated series showcasing poems for children set to scenes and imagery from classic Disney films and Tasty Time with ZeFronk will encourage kids to cook and have lots of fun along the way.
http://www.mxmindia.com/2011/12/disney-junior-launches-animated-series-for-holidays/

Channel No.1 for 6 weeks
The channel has grown by almost 15% since the previous week to consolidate its No.1 status.
http://www.mxmindia.com/2011/12/channel-v-no-1-for-6-weeks/

M ties up with Park Avenue for supplement
M, the lifestyle magazine for men, has tied up with Park Avenue to bring out an exclusive supplement on men's styles.
http://www.mxmindia.com/2011/12/m-ties-up-with-park-avenue-for-supplement/

The Anchor: 6 pointers for luxury advertisers when choosing a magazine
Mitrajit Bhattacharya has a few guidelines for big-ticket names looking for the right avenues.
http://www.mxmindia.com/2011/12/the-anchor-6-pointers-for-luxury-advertisers-when-choosing-a-magazine/

Anil Thakraney: Cut the Anna crusade
It's very clear by now that, drunk on the TV media's fan-like support, members of the team have become arrogant and Dubya-like in their attitude. The 'my way or the highway' deal. How healthy is that approach for democracy, we all know quite well.
http://www.mxmindia.com/2011/12/hard-knocks-cut-the-anna-crusade/

TV news = Bigg Boss?
In Freaking News, Ranjona Banerji reviews the fare on prime time news and the morning papers.
http://www.mxmindia.com/2011/12/tv-news-bigg-boss/

Friday, 23 September 2011

Stories on 23rd September

Can Sony be GEC #1?

Will the KBC magic help MSM’s Man Jit and N P Singh turn kings of the Hindi GEC arena?

http://www.mxmindia.com/2011/09/can-sony-be-gec-1/

Mediaah!: Is Arnab Goswami the "over-the-top anchor" in the TOI ad?

Mediaah! tries to find out which of the news channel stars fit the Times of India descriptor of over-the-top anchors

http://www.mxmindia.com/2011/09/is-arnab-the-over-the-top-anchor-in-the-toi-ad/

First on MxMIndia: Slowdown forces Bright Outdoor to give up BEST bus biz

Bright Outdoor halts its BEST journey; fresh tender to open next month

http://www.mxmindia.com/2011/09/first-on-mxmindia-best-buses-won%E2%80%99t-be-so-bright/

Hard Knocks:Journos,keep your distance from celebs

At the root of good journalism lies the Lakshman Rekha with celebs, writes Anil Thakraney in context of over-bonding of some journos and celebs over Twitter

http://www.mxmindia.com/2011/09/hard-knocks-dear-journos-keep-your-distance-from-celebs/

94.3 Radio One empowers its listeners

94.3 Radio One has completed five years in the Bangalore market and has initiated a campaign to give its listeners the power to choose what they want to hear on radio by organizing a public feedback forum

http://www.mxmindia.com/2011/09/94-3-radio-one-empowers-its-listeners/

The fast and the gorgeous on NDTV Good Times

NDTV Good Times unveils The Fast and The Gorgeous faces of The Force India F1 team

http://www.mxmindia.com/2011/09/the-fast-and-the-gorgeous-on-ndtv-good-times/

Discovery’s Curiosity answers those awkward questions

Discovery Channel to uncover some of life’s biggest questions, Curiosity to air from October 17

http://www.mxmindia.com/2011/09/discovery%E2%80%99s-curiosity-answers-those-awkward-questions/

Business Standard celebrates use of Hindi in biz

Celebration of Hindi Diwas by Business Standard Hindi, promoting the use of the language in business.

http://www.mxmindia.com/2011/09/business-standard-celebrates-use-of-hindi-language-in-business/

Riot moves to SK&V Communications

Cool young brand Riot has found the right partner in SK&V Communications.