Stories on 20th Jul '15

How social media has impacted the world for brands, marketers, politicians and even journalists!
Comments from Amith Prabhu, Gul Panag, Hareesh Tibrewala, Harish Bijoor, Milind Deora and Ranjona Banerji
http://www.mxmindia.com/2015/07/how-social-media-has-impacted-the-world-for-brands-marketers-politicians-and-even-journalists/

Jaideep Mahajan returns to Rediff as NCD
JD will work closely with CCO Rahul Jauhari and will be based out of the agency’s Delhi office
http://www.mxmindia.com/2015/07/jaideep-mahajan-returns-to-rediff-as-ncd/

Amith Prabhu: Public Relations is about the simple touches
Public Relations is about the simple touches that an effort goes into that registers in the mind of people a connection is aimed at, writes Amith Prabhu
http://www.mxmindia.com/2015/07/amith-prabhu-public-relations-is-about-the-simple-touches/

Chuo Senko goes solo in India
Earlier this year, the Chuo Senko Group and the DDB Mudra Group mutually decided to part ways in the joint venture they setup in 2013
http://www.mxmindia.com/2015/07/chuo-senko-goes-solo-in-india/

Fortis rolls out first ever brand campaign
Launched 'Hands of Hope' initiative to provide life-saving medical treatment to the underprivileged children suffering from critical conditions
http://www.mxmindia.com/2015/07/fortis-rolls-out-first-ever-brand-campaign/

Mukesh Sharma appointed the Director General of Films Division, Mumbai
He also directed the film Anokha Aspatal which won a special mention at the National Awards in 1990 from the President of the Republic of India
http://www.mxmindia.com/2015/07/mukesh-sharma-appointed-the-director-general-of-films-division-mumbai/

Policybazaar ropes in Kapil Sharma to promote brand message
To place emphasis on "Ab India Nahi Banega Ullu" in its new marketing campaign

http://www.mxmindia.com/2015/07/policybazaar-ropes-in-kapil-sharma-to-promote-brand-message/

Stories on 12th Jun 14

Power points to target & track youth
Tips for marketers from Pepsico India CEO D Shivakumar and a checklist from Harish Bijoor on tracking the youth brigade
http://www.mxmindia.com/2014/06/power-points-to-target-track-youth/

@ Kyoorius awards tonight: drinks thru event, drivers will be served dinner, Merus fm 10.30pm onwards. And many awards
It's the lesser details and the D&AD backed jury process which will make the difference
http://www.mxmindia.com/2014/06/kyoorius-awards-tonight-drinks-thru-event-drivers-will-be-served-dinner-merus-fm-10-30pm-onwards-and-many-awards/

Ignitee unveils Social IQ
Integrated businessframework to deliver 25 end-to-end social use cases
http://www.mxmindia.com/2014/06/ignitee-unveils-social-iq/

Anchor appoints DDB MudraMax for Dealers Meet in Australia
An agency pitch was undertaken on 30th April 2014, and saw participation from two other leading event management agencies VIZ. GPJ & Team Rustic
http://www.mxmindia.com/2014/06/anchor-appoints-ddb-mudramax-for-dealers-meet-in-australia/

Interface creates a new digital campaign for Oreo
The digital driven IMC took off depicting how Oreo Cookie and Orange Creme are #OreoBesties, two flavors that blend together
http://www.mxmindia.com/2014/06/interface-creates-a-new-digital-campaign-for-oreo/

LinkedIn hosts Finance Connect in India
The event allowed a selective group of marketing leaders from the financial sector to understand the growing impact of social media and content marketing on their business

http://www.mxmindia.com/2014/06/linkedin-hosts-finance-connect-in-india/

Stories on 19th May 14

M&E expectations from Modi & Co
Media and entertainment stakeholders on what the twin sectors are hoping the Narendra Modi government will deliver
http://www.mxmindia.com/2014/05/me-expectations-from-modi-co/

Piyush Pandey, Jagdeep Kapoor & Harish Bijoor on what worked for Modi and the BJP
Brand Modi has been persistent, insistent and consistent, says Jagdeep Kapoor. You can only position and market something which is good and based on what the product is all about, says Piyush Pandey. Media organizations loved the amount of money that was spent in airing all of this for sure, says Harish Bijoor
http://www.mxmindia.com/2014/05/piyush-pandey-jagdeep-kapoor-harish-bijoor-on-what-worked-for-modi-and-the-bjp/

NewsStand: How various newspaper Page 1s covered Modi's ascent
A look at the front-pages of the Saturday, May 17, edition of a cross-section of leading news dailies
http://www.mxmindia.com/2014/05/newsstand-how-various-newspaper-page-1s-covered-modis-ascent/

Shailesh Kapoor: News Channels on May 16: Never A Dull Moment
Don't know about the country, but the media must be rejoicing the election of an articulate, media-savvy Prime Minister, writes Shailesh Kapoor
http://www.mxmindia.com/2014/05/shailesh-kapoor-news-channels-on-may-16-never-a-dull-moment/

Nihal Kaviratne shares simple home truths at IAA event
IAA India Chapter hosts Nihal Kaviratne, CBE & Chairman ICI Akzo Nobel at the inaugural IAA Young Turks Forum
http://www.mxmindia.com/2014/05/nihal-kaviratne-shares-simple-home-truths-at-iaa-event/

Zoya unveils first TVC; plans to add more stores across country
Zoya, which has so far taken the print and outdoor campaign route, has for the first time released a TVC on air
http://www.mxmindia.com/2014/05/zoya-unveils-first-tvc-plans-to-add-more-stores-across-country/

TEN Sports to broadcast DFB Cup
The prestigious German football competition will be aired on the TEN Network until 2018
http://www.mxmindia.com/2014/05/ten-sports-to-broadcast-dfb-cup/

Stories on 16th May 14

The Rise & Shine of Brand Modi
One of the many factors why the NDA emerged victorious was its ad and PR campaign. A quick chat with brand consultant Harish Bijoor
http://www.mxmindia.com/2014/05/the-rise-shine-of-brand-modi/

Ranjona Banerji: The winner is Narendra Modi, but for election results coverage: Arnab Goswami
There was drama, there was excitement, there was a studio audience and there was Arnab Goswami, writes Ranjona Banerji
http://www.mxmindia.com/wp-admin/edit.php?paged=2#

Amith Prabhu: In the end Public Relations won!
Amith Prabhu looks at how the three principal political players from the Public Relations point of view and what they did right or wrong and how they did it.
http://www.mxmindia.com/2014/05/amith-prabhu-in-the-end-public-relations-won/

IAA India Chapter, Pheroza Billimoria & Pradeep Guha win accolades at IAA World Congress
IAA's India Chapter was awarded the 2014 IAA Chapter Excellence Award with  Pradeep Guha winniing the Samir Fares Award for his contribution to IAA and Pheroza Billimoria was inducted as IAA Honorary Life Member
http://www.mxmindia.com/2014/05/iaa-india-chapter-pheroza-billimoria-pradeep-guha-win-accolades-at-iaa-world-congress/

Watch the Recorded Video of the MxM Google Hangout session on the Media Coverage of General Elections 2014
MxMIndia columnists Ranjona Banerji, Shailesh Kapoor and Amith Prabhu participated in the discussion moderated by Pradyuman Maheshwari
http://www.mxmindia.com/2014/05/watch-the-recorded-video-of-the-mxm-google-hangout-session-on-the-media-coverage-of-general-elections-2014/

Press Club Mumbai's RedInk Awards on June 7
This year's entries have also been characterized by a significant number of web-based and online journalists pitching their stories too
http://www.mxmindia.com/2014/05/press-club-mumbais-redink-awards-on-june-7/

DHFL unveils 'Aao India GharBanayein' campaign
The ad is a reflection of the Company's belief that every Indian should have a home of his own
http://www.mxmindia.com/2014/05/dhfl-unveils-aao-india-gharbanayein-campaign/

IndusInd Bank Cybercity station inaugurated in Gurgaon
IndusInd Bank owns the branding rights of Rapid Metro Station for 5 years
http://www.mxmindia.com/2014/05/indusind-bank-cybercity-station-inaugurated-in-gurgaon/

Starwatch invests in Talenthouse global
Others participating in the deal were creative firms including Dave Stewart's First Artist Bank, Gerard Butler and Jean Pigozzi
http://www.mxmindia.com/2014/05/starwatch-invests-in-talenthouse-global/

Hungama. associates with Qualcomm Design & Wireless Innovation Summit
This initiative of Hungama.com will continue to foster collaboration among device manufacturers and software & hardware component providers

http://www.mxmindia.com/2014/05/hungama-associates-with-qualcomm-design-wireless-innovation-summit/

Stories on 22nd Apr '14

Election of the Trivial & Telegenic
Television has dominated this election practically setting agendas and leading the battle from the front, writes Ranjona Banerji
http://www.mxmindia.com/2014/04/election-of-the-trivial-telegenic/

Brands show the way - in or out - this election season
A host of brands have joined in providing popular opinion on the support needed in deciding the right political party/candidate this election season
http://www.mxmindia.com/2014/04/brands-show-the-way-in-or-out-this-election-season/

Jitendra Sawant joins Magnon\TBWA as AVP - Key Accounts
In his new role, Jitendra will be reporting to ED, Krishna Jha
 http://www.mxmindia.com/2014/04/jitendra-sawant-joins-magnontbwa-as-avp-key-accounts/

Planning to resolve complaints via social media? Things you should beware of
The delay in receiving a response from customer service has been the pet peeve of many clients and social media seems to be providing the solution
 http://www.mxmindia.com/2014/04/planning-to-resolve-complaints-via-social-media-things-you-should-beware-of/

For Lacoste, 'Life is a beautiful sport'
Lacoste brings about a new era by reinstating its founding values into the core of its message
http://www.mxmindia.com/2014/04/for-lacoste-life-is-a-beautiful-sport/

Stories on 15th Apr '14

It's here. The MxMIndia Annual 2014
It's taken some time to get to the world, but it's here. With loads of insights - 121 of them making it an unputdownable volume
http://www.mxmindia.com/2014/04/its-here-the-mxmindia-annual-2014/

DDB MudraMax Media bags Tata Goldplus Jewellery
TATA Goldplus is a jewellery retail chain launched by Titan Industries Ltd to meet the specific preferences in semi-urban and rural India
 http://www.mxmindia.com/2014/04/ddb-mudramax-media-bags-tata-goldplus-jewellery/

India TV confirms QW Naqvi's exit
Reasons being attributed to in social media are baseless, says Ritu Dhawan India TV MD & CEO
 http://www.mxmindia.com/2014/04/india-tv-confirms-qw-naqvis-exit/

Ranjona Banerji: Media booms with Baru book
The more the Congress screams 'Et tu Brute' given Sanjaya Baru's book 'The Accidental Prime Minister', the more the media and the Opposition will make merry, writes Ranjona Banerji
http://www.mxmindia.com/2014/04/ranjona-banerji-media-booms-with-baru-book/

Spice aims at turning dreams into reality
The campaign shows Spice connecting a small school girl of Lucknow with The London Ballet School
 http://www.mxmindia.com/2014/04/spice-aims-at-turning-dreams-into-reality/

Sony's Bulaava Express takes off on a nationwide tour
The open air bus has been designed to capture the imagination of the citizens with a host of entertaining and unique activities
 http://www.mxmindia.com/2014/04/sonys-bulaava-express-takes-off-on-a-nationwide-tour/

Cheil delivers a unique positioning for Samsung Joy Plus TV
The idea behind the campaign was in keeping with Samsung's legacy as an innovator and leader in the category
http://www.mxmindia.com/2014/04/cheil-delivers-a-unique-positioning-for-samsung-joy-plus-tv/

Gocricket to capitalize on IPL frenzy with website launch
Cricket fans will be able to watch Pepsi IPL 2014 anytime, anywhere on gocricket's multiple digital platforms
http://www.mxmindia.com/2014/04/gocricket-to-capitalize-on-ipl-frenzy-with-website-launch/

It's IPL time and the Zoozoos are back!
The love affair of Vodafone with IPL continues with the first two ads being released tomorrow
http://www.mxmindia.com/2014/04/its-ipl-time-and-the-zoozoos-are-back/

Stories on 12th July '13

Measurement mayhem as TAM goes weekly for some
Advertisers, media agencies are upset with TAM's decision to go weekly for some broadcasters
http://www.mxmindia.com/?p=51301


Keeping Gen Y Happy & Motivated
A greater emphasis to work-life balance is among the many things companies are doing to ensure the younger set stays satisfied
http://www.mxmindia.com/?p=51294

Colgate launches offensive to take on P&G's Oral B toothpaste
Colgate MD Prabha Parmeswaran gets aggressive to edge out P&G's newly launched Oral B toothpaste
http://www.mxmindia.com/?p=51271


Nestle's Vikas Ahuja joins Myntra as CMO
Until recently  Country Business Manager at Nestle, Vikas Ahuja has joined online fashion destination Myntra.com
http://www.mxmindia.com/?p=51289


TCS tops list of Fortune's 'India's Most Admired Companies'
Fortune India's 2013 list of Most Admired Companies done in partnership with the Hay Group sees Tata Consultancy Services topping the list with Hindustan Unilever at #2
http://www.mxmindia.com/?p=51272


Harish Bijoor hits 10k corporate speaking hours milestone
Leading brand consultant Harish Bijoor hits a milestone 10,000 corporate speaking hours landmark
http://www.mxmindia.com/?p=51277


Zee Cinema goes aggro to promote Barfi! telecast
The channel distributes 'barfis' across 8 cities to promote film's airing on July 14
http://www.mxmindia.com/?p=51273


Dream scheme to let ads pay for car EMIs
Now let your car out for ads and get EMIs paid for 36 months, courtesy Pune-based marketing firm
http://www.mxmindia.com/?p=51280


Anil Thakraney: The Great Desi Soap Factory
Each year one channel or another launches a new serial that comes with the promise of freshness, but by the tenth episode the story regresses into a family natak, rues Anil Thakraney
http://www.mxmindia.com/?p=51270

Stories on 9th Oct '12

The Magic of Narrative
Telling the story is what advertising is about; and a story well told is a product well sold. So does the narrative style work or is it better to be direct?
http://www.mxmindia.com/2012/10/the-magic-of-narrative/

Jaldi 5 with Geetha Shiv: Family content can add to Bigg Boss eyeballs
Geetha Shiv, National Director, Analytics & Insight, MEC, on reality shows, ratings and of course the Bigg topic of the day
http://www.mxmindia.com/2012/10/jaldi-5-with-geetha-shiv-family-content-can-add-to-bigg-boss-eyeballs/

Triton takes the business approach to planning
Triton Communications has appointed Pankaj Arora as their National Planning Director, in a clear shift from the traditional approach, wherein a planning head has been a planner for the better part of his career if not all of it
http://www.mxmindia.com/2012/10/triton-takes-the-business-approach-to-planning/

Set-top boxes consume lesser power than CFLs: MIB
As the Sunset Date of digitization approaches, I&B Ministry has clarified that Set Top Boxes consume lesser power than a CFL
http://www.mxmindia.com/2012/10/set-top-boxes-consume-lesser-power-than-cfls-mib/

Reliance Broadcast announces key appointments
Reliance Broadcast Network, the multi-media entertainment company has announced key appointments. Ashwin Sashital joins as Vice President BIG RTL, Minal Sharma joins as Sales Head - West and South, BIG CBS and Preeti Nayyar comes on board as National Sales Head Impact & Sales Head South and West - Language TV
http://www.mxmindia.com/2012/10/reliance-broadcast-announces-key-appointments/

Chitralekha presents 3rd edition of Watch World Awards
The Watch World Awards 2012 hosted by the Chitralekha Group is all set to return on October 12
http://www.mxmindia.com/2012/10/chitralekha-presents-3rd-edition-of-watch-world-awards/

Bhupesh Bhandari's book 'Spectrum Grab' released
The Senior Associate Editor of Business Standard has penned a 272-page book that follows the question trail and tracks just how the words 2G and scam got permanently and irrevocably inked together
http://www.mxmindia.com/2012/10/bhupesh-bhandaris-book-spectrum-grab-released/

Big CBS network to simulcast American Idol
The newest season of the popular reality show will start airing from October 8 with Reliance Mobile, Microsoft and Nivea as sponsors
http://www.mxmindia.com/2012/10/big-cbs-network-to-simulcast-american-idol/

Eric Marlow joins Jump Games as VP-Global Studios
Reliance Entertainment Digital's game division Jump Games, a leading international publisher and developer mobile games, apps, and content, has brought on board Eric Marlow as Vice President in charge of their Global Studios
http://www.mxmindia.com/2012/10/eric-marlow-joins-jump-games-as-vp-global-studios/

The Anchor: 5 ways clients can get the best out of their agency
How to get - and keep - a great agency, courtesy of Anirudha Mukhedkar. Clients, listen up!
http://www.mxmindia.com/2012/10/the-anchor-5-ways-clients-can-get-the-best-out-of-their-agency/

Debrief: Visa Debit: Plays the 'Swades' card
The ad is much too contrived, and it fails to connect. The big pay-off, that of changing lives, gets completely lost in all the info and the din that's squeezed into 30 seconds
http://www.mxmindia.com/2012/10/debrief-visa-debit-plays-the-swades-card/

Ranjona Banerji: When Arnab congratulated Rajat Sharma...
And why all Indian TV editors should give themselves a 10-minute window where they speak and the rest of the world listens. and then allow their guests to have their say
http://www.mxmindia.com/2012/10/ranjona-banerji-when-arnab-congratulated-rajat-sharma/

Signposts... October 9
Our daily feature 'Signposts' which as the name suggests will carry an assorted range of, ah, well, signposts
http://www.mxmindia.com/2012/10/signposts-october-9/

Stories on 6th February

Presenting 'Media Mullings'.  A new fortnightly column by Peter Mukerjea
In Column #1: The absence of Indian papers at the Emirates Heathrow lounge and what irks him about the NDTV showing in the UK.
http://www.mxmindia.com/2012/02/media-mullings-by-peter-mukerjea/

Be-Sahara BCCI | What next for cricket? Laxminarayan, Bijoor comment. Also: the Sahara communique in full
Indian cricket may be busy scrambling for another sponsor, but Sahara India has a plan chalked out for life without BCCI. The communique in full plus comments from Harish Bijoor and Karthik Laxminarayan
http://www.mxmindia.com/2012/02/be-sahara-bcci-mahesh-ranka-why-this-cricket-veri/

Be-Sahara BCCI | Mahesh Ranka: Why this cricket-veri... ?
If the BCCI wants to remain viable, it must pull up its socks and make cricket management as professional as the game, opines Mahesh Ranka.
http://www.mxmindia.com/2012/02/be-sahara-bcci-what-next-for-cricket-bijoor-laxminarayan-comment-also-the-sahara-communique-in-full/

Lowe Lintas Bangalore to handle ColorPlus creative
After calling for a pitch in October last year, Colorplus has decided to partner with Lowe Bangalore.
http://www.mxmindia.com/2012/02/lowe-lintas-bangalore-to-handle-colorplus-creative-mandates/

Private labels of retailers Bharti Retail, Future Group outsell national brands in own stores
Customers prefer private labels due to better quality, high food safety standards, international look and feel of products feels William Savage, chief merchandising officer, Bharti Walmart
http://www.mxmindia.com/2012/02/private-labels-of-retailers-bharti-retail-future-group-outsell-national-brands-in-own-stores/

Big CBS Network's channels expand reach into Sri Lanka
To launch with English language feed; distribution deal with Lanka Broadband Network
http://www.mxmindia.com/2012/02/big-cbs-networks-channels-expand-reach-into-sri-lanka/

MJ Akbar's The Sunday Guardian turns 2
The Sunday Guardian, the Delhi-based weekly Sunday newspaper, completed its second year in the market, with its anniversary issue coming out on February 5, 2012.
http://www.mxmindia.com/2012/02/mj-akbars-the-sunday-guardian-turns-2/

Ad Strat: Kirloskar - Engineering Solutions
Behind every great commercial is super strategy. Every week, MxMIndia will bring you the brief and the strat as given by the client and whatever else that went into creating a winning ad.
http://www.mxmindia.com/2012/02/ad-strat-kirloskar-engineering-solutions/

Lintas Media Group wins Jayalakshmi Silks
Along with Manappuram, an existing account, this makes LMG a serious player in the Kerala market, says Suresh Balakrishnan.
http://www.mxmindia.com/2012/02/lintas-media-group-wins-jayalakshmi-silks/

Dainik Bhaskar asks voters to select the right candidate in Punjab
Dainik Bhaskar, as India's largest newspaper, felt that it was their responsibility to create awareness among people.
http://www.mxmindia.com/2012/02/dainik-bhaskar-ask-voters-to-select-the-right-candidate-in-punjab/

NDTV honours excellence in sports with 'Spirit of Sport' awards
The awards marked the success of the 'Marks for Sports' campaign
http://www.mxmindia.com/2012/02/ndtv-honoured-excellence-in-sports-with-the-spirit-of-sport-awards/

The Anchor: 5 reasosn why media audits must be taken seriously
Advertisers and media agencies in India need to realize that media audits are not optional but a requirement in the global market, writes Stephen White.
http://www.mxmindia.com/2012/02/the-anchor-stephen-white-on-why-media-audits-must-be-taken-seriously/

Anil Thakraney: So then what must The Hindu do?
The coming years will see massive newspaper wars because the category is on the decline curve. And each brand will have to be very smart and proactive to survive.
http://www.mxmindia.com/2012/02/hard-knocks-so-then-what-must-the-hindu-do/

Headlines Today scores on 2G
In Freaking News, Ranjona Banerji reviews the fare on primetime news and in the papers
http://www.mxmindia.com/2012/02/headlines-today-scores-on-2g/

Stories on 21st October

Modi and Gujarati media: Two swords in one sheath

Starting with the government’s failure to protect cows, the print media has been vociferous in its criticism of Modi

http://www.mxmindia.com/2011/10/modi-and-gujarati-media-two-swords-in-one-sheath/

It was Gaddafi all the way

In Freaking News, Ranjona Banerji reviews the fare on nightly news and in the morning papers

http://www.mxmindia.com/2011/10/it-was-gadaffi-all-the-way/

The Anchor: 7 ways to keep a viewer glued to your channel

How do you keep viewers coming back to you in an arena that’s packed with channels and content?

http://www.mxmindia.com/2011/10/the-anchor-7-ways-to-keep-a-viewer-glued-to-your-channel/

Spotting cricket talent in the gullies

Dainik Bhaskar and Reasonable Communications launch a mega cricketing talent hunt - the T-10 Gully Cricket initiative that reaches 250 districts across 16 states.

http://www.mxmindia.com/2011/10/spotting-cricket-talent-in-the-gullies/

History chalks up high in 1st week

History channel has made its mark in the very first week itself, with 19.8 million viewers across India tuning in.

http://www.mxmindia.com/2011/10/history-chalks-up-high-in-1st-week/

IBN7 partners with Radio Mirchi for 2G

Radio Mirchi and IBN7 offer an off-beat look at current events, politics, people and happenings in a satirical tone, in the new show 2G.

http://www.mxmindia.com/2011/10/ibn7-partners-with-radio-mirchi-for-2g/

Conde Nast Traveller hits many highs

Incredible first year for Conde Nast Traveller: Editor Divia Thani Daswani

http://www.mxmindia.com/2011/10/conde-nast-traveller-hits-many-highs/

Zippo lighting up India. Sales could double in 5 years: David Warfel

Growth in India is predicted to be more than double in the next five years, says Zippo’s global marketing head, David Warfel.

http://www.mxmindia.com/2011/10/zippo-lighting-up-india/

One year celebration for Fortune India

Business monthly celebrates first anniversary with double issue

http://www.mxmindia.com/2011/10/one-year-celebration-for-fortune-india/

Hard Knocks: Katju’s unreal expectations

Broadly speaking, the Indian media is run by proprietors and not by editors. So however honest and diligent the editor might be, the control room is really run by the owner of the publication or the TV channel.

http://www.mxmindia.com/2011/10/hard-knocks-katju%E2%80%99s-unreal-expectations/

Can elite F1 supplant cricket?

Not in willow-mad India, say industry pundits, when asked if Formula One can be an alternative to cricket.

http://www.mxmindia.com/2011/10/elite-f1-can%E2%80%99t-supplant-cricket/

Don’t be scared of the Dolly Bindras in media: Shishir Joshi

However much you dislike them, hate their guts, have evidence of their alleged wrongs or have taped conversations of political coziness, you would rather shut up and lead your life.

http://www.mxmindia.com/2011/10/don%E2%80%99t-be-scared-of-the-dolly-bindras-in-the-media/

First on MxMIndia: Barkha Dutt now heads edit across NDTV, Sonia Singh is Ed Director

NDTV promotes Barkha Dutt and Sonia Singh. Dutt is Group Editor across NDTV and President of the Editorial Board and Singh NDTV's Editorial Director and President of NDTV's Ethics Committee.

http://www.mxmindia.com/2011/10/1st-on-mxmindia-barkha-dutt-now-heads-edit-across-ndtv-sonia-singh-is-ed-director-prez-of-ethics-committee/