Showing posts with label Ogilvy. Show all posts
Showing posts with label Ogilvy. Show all posts

Wednesday, 1 February 2017

Stories on 1st Feb '17

MxMIndia Comment: Sad. If Publicis Worldwide stays away from the Abby
Time for Ad Club, AAAI and industry captains to arrive at a solution
http://www.mxmindia.com/?p=99047

Alpana Parida: Why Sania Lost...
From lazy fielders to slow on their feet players on courts, Indians are not as dexterous with their feet, writes Alpana Parida
http://www.mxmindia.com/?p=99046

Leo Burnett Orchard appoints Mahuya Chaturvedi as COO
Leo Burnett Orchard has handpicked a team to match its ambitious vision for the agency
http://www.mxmindia.com/?p=99043

BYJU'S celebrates the joy of children learning on their own in latest ad campaign
Conceptualised and created by Lowe Lintas and the BYJU’S media team- this campaign has been built on the central thought of the 2016 campaign - 'Come fall in love in with learning'
http://www.mxmindia.com/?p=99045

D&AD celebrates people behind the event through new campaign targeting moms
All awarded work is announced during the D&AD Festival 2017  on 25 - 27 April
http://www.mxmindia.com/?p=99044

Zee Middle East launches 106.2 BIG FM in the UAE
The station's line-up of content includes original content produced in-house, content acquired from BIG FM in India
http://www.mxmindia.com/?p=99040

DHFL Pramerica MF unveils new campaign promoting their ELSS offering
The digital campaign will also be complemented by an on ground activation that will attempt to educate prospective investors on the benefits of investing in a Mutual Fund E.L.S.S
http://www.mxmindia.com/?p=98946

Pepperfry.com celebrates contribution of craftsmen in latest campaign
The Big Republic Day sale is a manifestation of Pepperfry’s value promise to its consumers
http://www.mxmindia.com/?p=98947

Center Fruit lands its famous proposition in a jungle plot
Gum brand returns with a new twist in the TVC
http://www.mxmindia.com/?p=98992

Eggfirst unveils inaugural campaign for Centric Mobile
The TVC will be followed by a multi-media campaign
http://www.mxmindia.com/?p=98991

Monday, 19 September 2016

Stories on 19th Sep '16

Ogilvy wins big at IndIAA awards
The IndIAA awards were held at ITC Maratha on Friday, September 16 (Text+Video). Read more

Jaideep Shergill: Cold shoulder for Coldplay
Historically, live entertainment in India (especially with "A" class acts) has been a damp squib, writes Jaideep Shergill. Read more

Ad Club sets up new managing committee, Raj Nayak re-elected President
Ad Club sets up new managing committee, Raj Nayak re-elected President, Vikram Sakhuja, Group CEO, Media and OOH, Madison Communications Pvt. Ltd is vice-president. Read more

Micromax mandates Zenith & Isobar for media & digital
Micromax's media mandate will be handled by Zenith and the digital mandate by Isobar's Delhi office. Read more

Raghav Bahl and Ronnie Screwvala keep industry in splits at IAA KnowledgeSeries
The IAA Knowledge series was about the disruptions Bahl and Screwvala plan to bring in their second innings.Read more

Sri Adhikari Brothers lists two more entities on stock exchange
The group lists two more entities - TV vision Ltd and SAB events & governance now media Ltd. Read more

BARC makes Media Workstation (BMW) online certification test free
BMW is a specialised software application specially designed to analyse media and advertising audience results. Read more

SoCheers unveils TVC showcasing agency
The commercial has been developed by SoCheers Infotech strategists and was shot by Once upon a Film.Read more

Friday, 6 February 2015

Stories on 6th Feb '15

Very Premium. Very Alok Nanda
A Q&A with the adman, designer, experience design enthusiast and branding expert who is happy to not get into the mass space
http://www.mxmindia.com/2015/02/very-premium-very-alok-nanda/

Oh, Dilliwallon! Please go out and vote!!!
Yes, it's a holiday and the weather is just right to take that weekend off beyond the dry zone, but do that only after you've cast your vote!
http://www.mxmindia.com/2015/02/oh-dilliwallon-please-go-out-and-vote/

Weekend blues: Less than 10 days to go & Star Sports doesn't have lead sponsor for the World Cup!
India's dismal performance in the recently concluded tri-nation series Down Under has left advertisers uncertain
http://www.mxmindia.com/2015/02/weekend-blues-less-than-10-days-to-go-star-sports-doesnt-have-lead-sponsor-for-the-world-cup/

Twitter India eyes bigger ad revenues as WCup fever peaks
Twitter India is planning to capitalise on the upcoming Cricket World Cup, luring in users and brands to boost its ad revenue
http://www.mxmindia.com/2015/02/twitter-india-eyes-bigger-advertisement-revenues-as-cricket-world-cup-fever-peaks/

Shailesh Kapoor: The AIB & MSG controversies: Symptoms of a Larger Malice?
It's going to be a chaotic year for entertainment content regulation and censorship, notes Shailesh Kapoor
http://www.mxmindia.com/2015/02/shailesh-kapoor-the-aib-msg-controversies-symptoms-of-a-larger-malice/

Ranjona Banerji: Anyone cares about Freedom of Speech?
The idea of freedom of speech has to be absolute. But in India, we are constantly alert to various sentiments being upset, writes Ranjona Banerji
http://www.mxmindia.com/2015/02/ranjona-banerji-anyone-cares-about-freedom-of-speech/

Madison Media Omega bags slew of accounts in Bangalore
All the accounts put together are estimated to spend about 100 crores
http://www.mxmindia.com/2015/02/madison-media-omega-bags-slew-of-accounts-in-bangalore/

R3 ranks Carat the No. 1 media agency in 2014 India Business League
Carat has also been named as the No 1 media agency across the Asia Pacific region
http://www.mxmindia.com/2015/02/r3-ranks-carat-the-no-1-media-agency-in-2014-india-business-league/

Rediffusion Y & R announces leadership changes
Kavita Kailas also is promoted to Chief Strategy Officer and will continue to be the lighthouse resource for clients and brands
http://www.mxmindia.com/2015/02/rediffusion-y-r-announces-leadership-changes/

Chennai's Fourth Dimension celebrates fourth anniv
Chennai-headquartered media outsourcing firm Fourth Dimension Media Solutions will celebrate its fourth anniversary tomorrow
http://www.mxmindia.com/2015/02/chennais-fourth-dimension-celebrates-fourth-anniv/

Mash tasked with creative duties of Grohe India
MASH will be responsible for creating communications programmes for the new product launches that the company plans in the domestic market
http://www.mxmindia.com/2015/02/mash-tasked-with-creative-duties-of-grohe-india/

Lowe Lintas Chennai unveils inspirational film for MRF Tyres
In the back drop of cricket World Cup, MRF has unveiled a new TVC that has been conceptualised by Lowe Lintas Chennai

Monday, 28 July 2014

Stories on 28th Jul 14

Q&A with Ramesh Narayan, the Do-gooder Adman
Doing good is what the recipient of the AAAI lifetime achievement award wants the industry to do
http://www.mxmindia.com/2014/07/qa-with-ramesh-narayan-the-do-gooder-adman/

Dentsu OOH firm Milestone Brandcom
Dentsu Aegis Network acquires majority share in leading integrated Out-of-Home agency Milestone Brandcom
http://www.mxmindia.com/2014/07/dentsu-ooh-firm-milestone-brandcom/

DDB Mudra Group announces Group Executive, Creative and Strategic Planning Council
The DDB Mudra Group, with its 10 agencies and operating units is in a unique position to meet these demands
http://www.mxmindia.com/2014/07/ddb-mudra-group-announces-group-executive-creative-and-strategic-planning-council/

M G Parameswaran is new AAAI president
Senior ad professional and advisor, FCB Ulka, Dr M G Parameswaran, was elected President of the Advertising Agencies Association of India (AAAI) for the year 2014-2015 at its AGM held on Friday
http://www.mxmindia.com/2014/07/m-g-parameswaran-is-new-aaai-president/

Jaldi 5 with Gurbir Singh, newly elected Chairman of the Press Club Mumbai: We will engage with those who have expressed grievances
A quick Q&A with Gurbir Singh, the newly elected Chairman of the Mumbai Press Club whose panel (except for two members) were elected to the Club managing committee and as office bearers for the year 2014-15
http://www.mxmindia.com/2014/07/jaldi-5-with-gurbir-singh-newly-elected-chairman-of-the-press-club-mumbai-we-will-engage-with-those-who-have-expressed-grievances/

Shailesh Kapoor: Pro Kabaddi: A Giant Leap for a Dying Sport?
Star has gone all guns blazing with the Kabaddi league, with some good advertising and high media visibility, notes Shailesh Kapoor
http://www.mxmindia.com/2014/07/shailesh-kapoor-pro-kabaddi-a-giant-leap-for-a-dying-sport/

Ogilvy & Mather to do branding campaign for Diu & Daman tourism
The branding budget has gone up from Rs 550 crore two years back to Rs 1460 crore
http://www.mxmindia.com/2014/07/ogilvy-mather-to-do-branding-campaign-for-diu-daman-tourism/

Airtel unveils 'The Smartphone Network' ad campaign
Introduces new design unit as part of its brand identity
http://www.mxmindia.com/2014/07/airtel-unveils-the-smartphone-network-ad-campaign/

Amith Prabhu: Positioning, Participating and Packaging and a night to remember
The day we collectively stop saying PR agency we will be better off in just bringing back the self-esteem that some clients, ad agencies and media have helped to erode, writes Amith Prabhu
http://www.mxmindia.com/2014/07/amith-prabhu-positioning-participating-and-packaging-and-a-night-to-remember/

Reviewing the Reviews: Critics mustered up 2-2.5 stars for 'unjheleble' Kick
Critics just had to lower their standards and acknowledge that Salman Khan is beyond analysis, notes Deepa Gahlot
http://www.mxmindia.com/2014/07/reviewing-the-reviews-critics-mustered-up-2-2-5-stars-for-unjheleble-kick/

94.3 MY FM rolls out the 'The Shekhar Suman Show'
The show will go on air in the primetime evening slot of 7pm-8pm from Monday to Saturday

Friday, 25 July 2014

Stories on 25th Jul 14

Adland Nice Man Ramesh Narayan given a fitting Salute
Advertising Agencies Association of India felicitates Ramesh Narayan with lifetime achievement award
http://www.mxmindia.com/2014/07/adland-nice-man-ramesh-narayan-given-a-fitting-salute/

Gunning for more ad awards, creativity loses plot
Several creative leaders in India are increasingly vocal about missing the forest of creativity for the trees of a final tally
http://www.mxmindia.com/2014/07/gunning-for-more-ad-awards-creativity-loses-plot/

Ranjona Banerji: Right or not, Arnab Goswami?
Comments on social media are now asking whether Goswami was really as rightwing as he appeared to be when the BJP and Narendra Modi were sworn in to power, notes Ranjona Banerji
http://www.mxmindia.com/2014/07/ranjona-banerji-right-or-not-arnab-goswami/

10 Minutes to 1 appointed creative partner for IOFW
The agency will be involved in translating India Online Fashion Week's vision across all media platforms
http://www.mxmindia.com/2014/07/10-minutes-to-1-appointed-creative-partner-for-iofw/

That's my ride, affirms Honda Mobilio in new TVC
The TVC created by Soho Square will air across channels in nine different languages
http://www.mxmindia.com/2014/07/thats-my-ride-affirms-honda-mobilio-in-new-tvc/

TV is good for kids, says Tata Sky in new TVC
The campaign focuses on imparting education through television
http://www.mxmindia.com/2014/07/tv-is-good-for-kids-says-tata-sky-in-new-tvc/

8th edition of RB Mavericks takes off
The top 6 participants will be offered a PPI and the winning Maverick will get his MBA tuition fee completely sponsored by RB

Tuesday, 6 May 2014

Stories on 6th May 14

Ready to take on Amazon
How Flipkart & Snapdeal are preparing to deal with onslaught from global retailer Amazon
http://www.mxmindia.com/2014/05/ready-to-take-on-amazon/

Ogilvy to participate in Kyoorius Awards. Leo Burnett entries in too
The leading creative agency has sent entries for the D&AD-backed Kyoorius Awards staying away from the Creative Abby to be held at Goafest
http://www.mxmindia.com/2014/05/ogilvy-to-participate-in-kyoorius-awards-leo-burnett-entries-in-too/

Ranjona Banerji: No tough questions to Modi
No one has asked Modi tough questions or watched him fumble and then ask some tougher questions. On TV, his interviewers simpered and gazed with adoration, rues Ranjona Banerji
http://www.mxmindia.com/2014/05/ranjona-banerji-no-tough-questions-to-modi/

SH Kelkar awards creative biz to Publicis
Apart from having strong roots in India, the company has successfully forayed into Europe, Middle East, South-East Asia and African markets
http://www.mxmindia.com/2014/05/sh-kelkar-awards-creative-biz-to-publicis/

HDFC Life associates with 'Hawaa Hawaai'
The film features popular young star Saqib Saleem along with national award winner child actor Partho Gupte
http://www.mxmindia.com/2014/05/hdfc-life-associates-with-hawaa-hawaai/

Online railway ticket booking witnesses a spurt
The online booking of railway tickets increased from 3.63 million in March 2013 to 14.02 million in March 2014
http://www.mxmindia.com/2014/05/online-railway-ticket-booking-witnesses-a-spurt/

Dabur unveils campaign around Pudin Hara Fizz
The cooling relief for acidity is the key differentiator for Pudin Hara Fizz
http://www.mxmindia.com/2014/05/dabur-unveils-campaign-around-pudin-hara-fizz/

Mind it! The Boss arrives on Twitter
CA Media Digital's first venture, Fluence - India's leading celebrity digital network, will manage Rajinikanth's digital interests

Friday, 28 March 2014

Stories on 28th Mar'14

JWT acquires majority stake in Social Wavelength
Social Wavelength is a Mumbai-headquartered full-service social media agency specialising in social media offerings
http://www.mxmindia.com/2014/03/jwt-acquires-majority-stake-in-social-wavelength/

Mediaah!: Why Goafest hasn't lost the plot and deserves one more chance
If there's one person from the AAAI who can organise a worthwhile Goafest, it's Sundar Swamy. The IAA is supremely active thanks to his leadership and I find him exceedingly keen on doing things and he knows the art of getting things done
http://www.mxmindia.com/2014/03/mediaah-why-goafest-hasnt-lost-the-plot-and-deserves-one-more-chance/

Freeze! Media agencies put on hold IPL-7 buys given uncertainty over tourney
Uncertainty about IPL's future freezes ad sales
 http://www.mxmindia.com/2014/03/freeze-media-agencies-put-on-hold-ipl-7-buys-given-uncertainty-over-tourney/

Google 'Pledge to Vote' film with India's first voter
The film - part of the #Pledgetovote series - hopes to inspire both - seasoned, as well as first-time voters
 http://www.mxmindia.com/2014/03/google-pledge-to-vote-film-with-indias-first-voter/

Shailesh Kapoor: Cricket under threat from the Digital Generation?
The sport needs to find its coolness back, writes Shailesh Kapoor. An overhaul may be required sooner than later
 http://www.mxmindia.com/2014/03/shailesh-kapoor-cricket-under-threat-from-the-digital-generation/

Ranjona Banerji: When journalism pretends to not be tabloidy
M S Dhoni is being accused of corruption of the highest order though the actual suspicion is not of the highest order. This is how reputations are destroyed based on whispers and journalists need to understand this better, writes Ranjona Banerji
 http://www.mxmindia.com/2014/03/ranjona-banerji-when-journalism-pretends-to-not-be-tabloidy/

Cheil appoints Vivek Ballabh as AVP - Digital Media
Ballabh will be leading the agency's efforts in digital media planning and strategy for all clients
 http://www.mxmindia.com/2014/03/cheil-appoints-vivek-ballabh-as-avp-digital-media/

Dentsu Communications bags creative duties of TVS Housing
Dentsu Communications was awarded the business after a multi-agency pitch
 http://www.mxmindia.com/2014/03/dentsu-communications-bags-creative-duties-of-tvs-housing/

A million retailers sell online, notes IAMAI
The retailers represent a wide range of categories including electronics, books, apparel, accessories, footwear, jewellery
 http://www.mxmindia.com/2014/03/a-million-retailers-sell-online-notes-iamai/

Juries for Cyber, Design and Direct Lions announced by Cannes
Cannes announces jury list for Cyber, Design and Direct Lions categories
http://www.mxmindia.com/2014/03/juries-for-cyber-design-and-direct-lions-announced-by-cannes/

Friday, 10 January 2014

Stories on 10th Jan '14

End of the road for TAM?
Does the cabinet approval for the TRAI guidelines mean the end of the way TAM is owned or run currently? Perhaps. An analysis
http://www.mxmindia.com/2014/01/end-of-the-road-for-tam/


Shailesh Kapoor | TV Ratings: Take It Easy, TRAI. Come Soon, BARC
The TRAI guidelines on TV ratings, while well-intended, have a "meddling" feel to them, which fear may slow down BARC’s progress, fears Shailesh Kapoor
http://www.mxmindia.com/2014/01/shailesh-kapoor-tv-ratings-take-it-easy-trai-come-soon-barc/


177 case studies shortlisted for Effie 2013
The Effie 2013 awards night will now be held on Friday, January 17 in Mumbai at the Taj Lands End.
http://www.mxmindia.com/2014/01/177-case-studies-shortlisted-for-effie-2013/


VServ infographic on mobile app development
Based on a survey of 1500 app developers, a VServ infographic showcases statistics and trends about app development while highlighting preferred platforms and development tools
http://www.mxmindia.com/2014/01/vserv-infographic-on-mobile-app-development/


Ranjona Banerji: Debauchery UnLtd on News TV
Watching Arnab Goswami and Rahul Kanwal makes Ranjona Banerji feel for the star anchors. What they really want is a platform where they can share their opinions with the world, she writes. Instead, they’re stuck in a format where they have to ask other people for their opinions
http://www.mxmindia.com/2014/01/ranjona-banerji-debauchery-unltd-on-news-tv/


Bharti AXA General Insurance takes streets to spread health insurance awareness
The insurance company uses viral internet marketing with true-to-life videos centred around critical illnesses
http://www.mxmindia.com/2014/01/bharti-axa-general-insurance-takes-streets-to-spread-health-insurance-awareness/


Nimbus Sport facilitates Liverpool FC & Xolo partnership
Nimbus helps Liverpool Football Club ink first regional marketing partnership in India with Xolo
http://www.mxmindia.com/2014/01/bharti-axa-general-insurance-takes-streets-to-spread-health-insurance-awareness/


Dainik Bhaskar starts work on 3rd edition of 'Mosaic'
Mosaic 2014 will champion print advertising by publishing top creative work from India
http://www.mxmindia.com/2014/01/dainik-bhaskar-starts-work-on-3rd-edition-of-mosaic/


Dhoni's Helicopter Shot in Kiwi series only on Sony Six
Pardon the headline. But we were trying to innovate to draw you into a report on Sony Six bagging exclusive rights to the New Zealand - India 5ODI+2Tests series
http://www.mxmindia.com/2014/01/dhonis-helicopter-shot-in-kiwi-series-only-on-sony-six/

Friday, 20 December 2013

Stories on 20th Dec '13

He came, he met, he made no announcements
Maurice Levy, Chairman and CEO of media services conglomerate Publicis Groupe quashes all rumours of buying Madison + interview
http://www.mxmindia.com/2013/12/he-came-he-met-he-made-no-announcements/

Grey to acquire a majority stake in RC&M
The rural marketing services provider will be WPP's 12th acquisition in India in nine years
http://www.mxmindia.com/2013/12/grey-to-acquire-a-majority-stake-in-rcm/

Ogilvy shows off its digital power with 'Techtonic'
Guest speakers included Kirthiga Reddy, Guneet Singh, Mukesh Bansal, Miss Malini and Gabbar Singh at Ogilvy Techtonic in Mumbai held on Thursday
http://www.mxmindia.com/2013/12/ogilvy-shows-off-its-digital-power-with-techtonic/

HT gets aggressive in Mumbai, replaces TOI as Kala Ghoda festival partner
The Kala Ghoda festival, which has been a property The Times of India has supported for the last 8 years, will now bear the Hindustan Times name on its title
http://www.mxmindia.com/2013/12/ht-gets-aggressive-in-mumbai-replaces-toi-as-kala-ghoda-festival-partner/

Shailesh Kapoor | Bigg Boss 7: The Coming-Of-Age Season
The biggest coming-of-age aspect in Bigg Boss 7 comes in the form of two very real love stories that have unfolded this season, writes Shailesh Kapoor
http://www.mxmindia.com/2013/12/shailesh-kapoor-bigg-boss-7-the-coming-of-age-season/

Ranjona Banerji: Ground keeps shifting on Devyani Khobragade case
We have this bizarre tendency to accrue to ourselves credit for any action or achievement of a person of Indian origin, even if those achievements have nothing to do with India, rues Ranjona Banerji
http://www.mxmindia.com/2013/12/ranjona-banerji-ground-keeps-shifting-on-devyani-khobragade-case/

Digital cable subscribers to get monthly bills
As per TRAI regulations, digital TV subscribers will get monthly bills from their cable operators, notes an MSO Alliance communique

Thursday, 19 December 2013

Stories on 18th Dec '13

Life OK will be #1 Hindi GEC in 18 months: Ajit Thakur
Upclose with the General Manager and Business Head of Star India’s second Hindi GEC which celebrates two years today
http://www.mxmindia.com/2013/12/life-ok-will-be-1-hindi-gec-in-18-months-ajit-thakur/

IPG Mediabrands' Initiative bags Reckitt Benckiser mandate in India
Initiative takes over from ZenithOptimedia as Reckitt Benckiser's media planning and buying partner
http://www.mxmindia.com/2013/12/ipg-mediabrands-initiative-bags-reckitt-benckiser-mandate-in-india/

Fogg clouds Axe effect, is new numero uno deo
Vini Cosmetics' Fogg deodorant topples Hindustan Lever's Axe to assume No 1 spot
http://www.mxmindia.com/2013/12/fogg-clouds-axe-effect-is-new-numero-uno-deo/

Envies 2013 | Industry's Envy. Ogilvy's Pride
And how the industry got together to salute the best from the best
http://www.mxmindia.com/2013/12/envies-2013-industrys-envy-ogilvys-pride/

And the Envies winners were...
Take a look at the winning Envies 2013 ads
http://www.mxmindia.com/2013/12/and-the-envies-winners-were/

Doordarshan-UNICEF celebrate 10 years of Navjyoti Awards
A joint venture of UNICEF and Doordashan Mumbai Kendra, the Navjyoti Awards aims to recognize initiatives taken by girls despite adverse circumstances
http://www.mxmindia.com/2013/12/doordarshan-unicef-celebrate-10-years-of-navjyoti-awards/

Dainik Bhaskar returns with second edition of 'Brain Hunt'
The Dainik Bhaskar group has launched the nationwide Brain Hunt 2 challenge to stimulate and encourage the imagination of young minds
http://www.mxmindia.com/2013/12/dainik-bhaskar-returns-with-second-edition-of-brain-hunt/

My FM announces Season II of Jiyo Dil Se Awards
There will be nine award categories: Education, Environment Conservation, Health & Sanitation, Public Service, Culture & Art, Sports, Women Welfare & Empowerment, Child Care & Development and Economic Development

Thursday, 11 July 2013

Stories on 11th July '13

Big global retailers will check weather post 2014 results before entering India
Foreign supermarkets like Walmart, Tesco and Carrefour prefer to wait for outcome of 2014 polls before investing
 Big global retailers will check weather post 2014


Star to consolidate Kannada TV with 2nd GEC 'Suvarna Plus'
Suvarna Plus will offer programming in the comedy, non-fiction, movies and music genres
 http://www.mxmindia.com/?p=51209

Zee appoints Rajesh Sethi as CEO for TEN
Taj Television announces the appointment of Rajesh Sethi as Chief Executive Officer
 http://www.mxmindia.com/?p=51199

Face of CNBC TV18 Udayan Mukherjee steps down. Will continue, but Shereen Bhan to be Managing Ed
While Udayan Mukherjee has stepped down as Managing Editor, he will continue his exclusive association with the channel in a new role
 http://www.mxmindia.com/?p=51205

Ogilvy's 'anti-boring' TVC for Alpenliebe Pop
Perfetti Van Melle India has launched a new TVC positioning its lollipop product, Alpenliebe Pop, as 'Anti-Boring' devices
 http://www.mxmindia.com/?p=51198

Debrief: Renault Pulse: Pulsating with boredom
With Renault, Anil Kapoor has made a complete fool of himself as even though the idea isn't terribly bad, the rendition is awful, notes Anil Thakraney
 http://www.mxmindia.com/?p=51196

Kavindra Mishra is Pepe Jeans CEO
Kavindra Mishra has been appointed Chief Executive Officer of Pepe Jeans India
 http://www.mxmindia.com/?p=51224

Ritu Midha: Deliberating CPT with a twist!
CPT could well be the common thread measuring the consumer's media consumption behaviour on a single measurement platform, writes Ritu Midha
http://www.mxmindia.com/?p=51215

Monday, 1 April 2013

Stories on 1st Apr'13


MxM Mondays: What does Goafest have in store?
In the light of the recent controversies, MxMIndia asked industry players what they feel about Goafest, what they are looking forward to, and who they think should win
http://www.mxmindia.com/2013/04/mxm-mondays-what-does-goafest-have-in-store/

#Scamadgate | Anil Thakraney: Let's face the facts
MxMIndia Editor-at-Large Anil Thakraney analyses the issues thrown up by the JWT-Ford scam ad controversy, and puts things in perspective
http://www.mxmindia.com/2013/04/scamadgate-anil-thakraney-lets-face-the-facts/

Shailesh Kapoor: High-decibel launches, low-decibel ratings
Too many launches have flattered to deceive in the past and there is an element of cynicism in the viewer response to launch campaigns today, says Shailesh Kapoor
http://www.mxmindia.com/2013/04/shailesh-kapoor-high-decibel-launches-low-decibel-ratings/

Mediaah! Breaking! Times stops Media net, controversial practice killed overnight :)
Haridwar, April 1: The Times has decided to drop its controversial Media net practice, Mediaah! learns from a reliable source. It appears the management took this decision after a round of discussion and finally issued this statement after the board issued the diktat
http://www.mxmindia.com/2013/04/mediaah-breaking-times-stops-media-net-controversial-practice-killed-overnight/

IRS Q4 2012: Most publications show degrowth
Seven of top 10 publications, six of top 10 dailies, eight of Top 10 magazines, six of top 10 Hindi dailies, five of top 10 English dailies, six of Top 10 language dailies, seven of top 10 Hindi magazines, nine of Top 10 English magazines and nine of top 10 language magazines registered degrowth in Q4 of 2014 IRS
http://www.mxmindia.com/2013/04/irs-q4-2012-most-publications-show-degrowth/

Vikatan launches premium offering Aval Kitchen
The 128-page special issue is priced at Rs 60 per copy
http://www.mxmindia.com/2013/04/vikatan-launches-premium-offering-aval-kitchen/

Jagran launches coffee table book on temples of Jharkhand
The book, Devalaya, showcases some of the prominent temples of Jharkhand which are held in high religious esteem by local and trans-state devotees
http://www.mxmindia.com/2013/04/jagran-launches-coffee-table-book-on-temples-of-jharkhand/

AdStrat: Cinthol's awesome approach
Behind every great commercial is super strategy. Every week, MxMIndia will bring you the brief and the strat as given by the client and whatever else that went into creating a winning ad
http://www.mxmindia.com/2013/04/adstrat-cinthols-awesome-approach/

Reviewing the Reviews: Himmatwala
Every week, Deepa Gahlot casts a critical eye over media reviews of Bollywood releases... in Reviewing the Reviews
http://www.mxmindia.com/2013/04/reviewing-the-reviews-himmatwala/

Star Plus now on Sky Go in UK
Star Plus is available on the Sky Go service in the UK from March-end, and is the first Asian television channel to join the service
http://www.mxmindia.com/2013/04/star-plus-now-on-sky-go-in-uk/

ANCHOR | One Big Idea by Ashwin Padmanabhan: Meeting the diversity of its audience is crucial for radio
http://www.mxmindia.com/2013/04/one-big-idea-by-ashwin-padmanabhan-meeting-the-diversity-of-its-audience-is-crucial-for-radio/

Thursday, 7 March 2013

Stories on 7th Mar'13

The unexpected has already happened @ Goafest
Ogilvy - that powerhouse of creativity - is not in the running for the Creative Abby. What does the industry think of that?
http://www.mxmindia.com/?p=43116


MxM Comment: Sad to see an Abby minus Ogilvy... Time to 'lagao' pressure to get 'em back!
It's vital to exert all possible pressure to get Ogilvy back to the Creative Abby, writes Pradyuman Maheshwari. An Ogilvy not participating in the Creative Abby is like a China or USA not competing in the Summer Olympics!
http://www.mxmindia.com/?p=43122



EGoM gives clearance to Phase 3 FM licence auction
The Empowered Group of Ministers) has finally given its clearance to the auction of 839 FM radio channels
http://www.mxmindia.com/?p=43121


Firstpost.com launches interactive, video views platform
YouSpeak allows users to express their views/ opinions via a 30-sec comment on any topic on Firstpost.com and to start a conversation of their choice
http://www.mxmindia.com/?p=43141


Press Club Mumbai announces journalism awards
In its third year, the Press Club Mumbai awards will recognize excellence in journalism from across the country
http://www.mxmindia.com/?p=43120


No other M&E forum brings together thought leaders and creative heads as Frames: Leena Jaisani
An interview with the FICCI general secretary and head of media and entertainment, Leena Jaisani, with less than a week to go for FICCI-FRAMES 2013
http://www.mxmindia.com/?p=43158


Debrief: Mahindra XUV500: Lacks the 'wow' factor
The jingle sucks, it's slow and drab, makes you feel sleepy, writes Anil Thakraney on the new Mahindra XUV500 ad
http://www.mxmindia.com/?p=43117


Sony Music launches Music Jive
Sony Music Jive enables consumers to download and stream music for free
http://www.mxmindia.com/?p=43113


ANCHOR | ONE BIG IDEA: One Big Idea by Ashwin Sashital
Glocalization - television in a world without boundaries
http://www.mxmindia.com/?p=43114


ANCHOR | ONE BIG IDEA: One Big Idea by Anisha Motwani
'Research' is the word
http://www.mxmindia.com/?p=43115

Wednesday, 6 March 2013

Stories on 6th Mar'13


Mindshare India flag flies high at FOMA
Mindshare India wins 13 awards at the Fest of Media Asia in Singapore as the media major is Network of the Year
http://www.mxmindia.com/2013/03/mindshare-india-flag-flies-high-at-foma/

Ogilvy to skip Creative Abby @ Goafest 2013
Leading creative agency Ogilvy & Mather has decided not to participate in this year's Creative Abby at Goafest 2013
http://www.mxmindia.com/2013/03/ogilvy-to-skip-creative-abby-goafest-2013/

DNA's KU Rao joins HT as consultant
Mr Rao was recently assigned a corporate role after Dr Bhaskar Das took charge of news cluster at Zee
http://www.mxmindia.com/2013/03/dnas-ku-rao-joins-ht-as-consultant/

JWT to drive fourth edition of Portfolio Night in India
To be held on May 22 in Mumbai, the task of organizing the fourth edition of Portfolio Night 11 in India has been rested with JWT India. The event is a platform to nurture young talent in the industry
http://www.mxmindia.com/2013/03/jwt-to-drive-fourth-edition-of-portfolio-night-in-india/

NDTV plans to appeal on jurisdiction
NDTV is not satisfied with the New York lower court's decision to have the Nielsen-Kantar case heard in India, and says it will appeal for India as the more appropriate forum
http://www.mxmindia.com/2013/03/ndtv-plans-to-appeal-on-jurisdiction/

Anil Thakraney: Wanted: Justice Katju Unplugged!
Why doesn’t a smart TV news channel offer Justice Katju his very own daily show? For half an hour every evening, our all-round expert vents on national television, gifting us with his gems for the day in his inimitable style
http://www.mxmindia.com/2013/03/anil-thakraney-wanted-justice-katju-unplugged/

Creativeland drools for Frooti
For the 2013 Frooti campaign film, Creativeland roped in Indian cinema superstar Shahrukh Khan, who transforms innocent onlookers into drooling, gulping, longing, lip-smacking children
http://www.mxmindia.com/2013/03/creativeland-drools-for-frooti/

Draftfcb Ulka creates two TVCs for Tata Docomo
Draftfcb Ulka has created two new TVCs for Tata Docomo, taking the network's story further into the domain of social networking
http://www.mxmindia.com/2013/03/draftfcb-ulka-creates-two-tvcs-for-tata-docomo/


Ormax Media announces India's largest IPL research, 'Ormax Trac20'
Ormax Trac20 will track the advertising recall and effectiveness for IPL 6 advertisers who subscribe to the research, through a series of parameters
http://www.mxmindia.com/2013/03/ormax-media-announces-indias-largest-ipl-research-ormax-trac20/

Storyboard dons new avatar on CNBC TV18
Starting March 16, Storyboard will be hosted by Naomi Datta and edited by Anant Rangaswami
http://www.mxmindia.com/2013/03/storyboard-dons-new-avatar-on-cnbc-tv18/

Get ready for 92.7 Big FM Marathi and Telugu awards
The second edition of the Big Marathi Entertainment Awards have been announced by 92.7 Big FM. The awards will provide recognition to outstanding talent in the Marathi entertainment industry across 16 unique categories
http://www.mxmindia.com/2013/03/get-ready-for-92-7-big-fm-marathi-and-telugu-awards/

Oil's well at the Times Group
BCCL is to buy 12% in Dalmia Continental, promoters of the Leonardo and Hudson brands of edible oil
http://www.mxmindia.com/2013/03/oils-well-at-the-times-group/

IPG Mediabrands acquires Interactive Avenues
Leading digital marketing company will grow the Mediabrands Audience Platform in India
http://www.mxmindia.com/?p=43033

ANCHOR | ONE BIG IDEA: One Big Idea by S Yesudas: Need a common yardstick for measuring impact of advertising
http://www.mxmindia.com/2013/03/one-big-idea-by-s-yesudas-need-a-common-yardstick-for-measuring-impact-of-advertising/

ANCHOR | ONE BIG IDEA: One Big Idea by Kunal Mukherjee: Increation - The new age of communication
http://www.mxmindia.com/2013/03/one-big-idea-by-kunal-mukherjee-increation-the-new-age-of-communication/

Thursday, 21 February 2013

Stories on 21st Feb '13

Ogilvy's Sabnavis: 'The basics don't change'
It's a familiar litany - talent is still the biggest challenge. But much else is different for Ogilvy and Madhukar Sabnavis, as MxMIndia finds out
http://www.mxmindia.com/?p=42023

Pepsi plans Rs 150-cr IPL splash to take on Coca-Cola
It's a revival of cola wars as PepsiCo plans Rs 150-crore IPL splash to take on Coca-Cola
http://www.mxmindia.com/?p=42050

Paritosh Joshi: When is a TV no longer a TV?
With his 'Smart TV' turning smart thanks to internet connectivity, Paritosh Joshi discovers a whole new world of television
http://www.mxmindia.com/?p=42034

Media biggies in Odisha tomorrow for M&E conclave
The one-day conference, to be attended by the stalwarts of media industry, will be organised by Odiya daily Sambad
http://www.mxmindia.com/?p=42021

Leo Burnett creates TVC for Samsung Galaxy Grand
The TVC will be aired across Hindi and English entertainment and movie channels
http://www.mxmindia.com/?p=42018

DeBrief: Quikr.com: Madness pays
Much-needed outrageous advertising will quickly get Quikr.com into the consumer mindspace, writes Anil Thakraney
http://www.mxmindia.com/?p=42033

Elephant refreshes Lacto Calamine
Elephant Strategy + Design refreshed Piramal Healthcare’s Lacto Calamine which has a 25-year history and equity as a trusted skincare solution
http://www.mxmindia.com/?p=42079

Vh1 India and Hungama launch app for Facebook
Powered by Hungama.com, Vh1 Pulse is a music streaming application on Facebook which will enable fans to listen to Vh1's picks of international music
http://www.mxmindia.com/?p=42022

One97 expands board; appoints CFO
Raj Ahuja from Star India joins as the CFO, and Vivek Gour, CEO Air Works, joins the board
http://www.mxmindia.com/?p=42020

ANCHOR | One Big Idea by Agnello Dias
Uniform fee structure is the need of the hour
http://www.mxmindia.com/?p=42019

ANCHOR | One Big Idea by Zafar Rais
Choosing the right platform  for optimum outreach
http://www.mxmindia.com/?p=42017

Friday, 7 December 2012

Stories on 7th Dec '12


Did the switch to weekends impact KBC buzz?
Did the switch to a weekend airing schedule impact the buzz factor for KBC 6 or has the Big B's aura begun to fade? MxMIndia finds out
http://www.mxmindia.com/2012/12/did-the-switch-to-weekends-impact-kbc-buzz/

Hockey India wins for Meridian, OgilvyOne
Meridian Communication Mumbai has added the Hockey India League to its existing client portfolio, following a multi-agency pitch in Delhi a couple of months ago
http://www.mxmindia.com/2012/12/hockey-india-wins-for-meridian-ogilvyone/

Satyamev Jayate nets Rs 22.33 cr as donations
Season 1 of Satyamev Jayate, the Star Plus mega-show presented by actor Aamir Khan, generated around Rs 22.33 crore as donations
http://www.mxmindia.com/2012/12/satyamev-jayate-nets-rs-22-33-cr-as-donations/

Jaldi 5 with Manish Agarwal: Gamification is the next big thing
Manish Agarwal, CEO of Reliance Entertainment Digital, and speaks on gamification and a variety of issues around digital entertainment and gaming in particular
http://www.mxmindia.com/2012/12/jaldi-5-with-manish-agarwal-gamification-is-the-next-big-thing/

Shailesh Kapoor: Four things TV ratings don't tell us
As TV ratings are scheduled to make a comeback on December 19, Shailesh Kapoor writes lists four critical things that ratings don't tell us
http://www.mxmindia.com/2012/12/shailesh-kapoor-four-things-tv-ratings-dont-tell-us/

Paritosh Joshi: Statistical Doppelganger
One of the biggest problems that confounds market researchers is respondent fatigue associated with questionnaire duration. And intervier fatigue too, notes Paritosh Joshi
http://www.mxmindia.com/2012/12/paritosh-joshi-statistical-doppelganger/

HBO,  Eros tie up for 2 ad-free movie channels
HBO Asia and Eros International have made a joint announcement to launch two new premium advertising-free movie channels, HBO Defined and HBO Hits, in India
http://www.mxmindia.com/2012/12/hbo-eros-tie-up-for-2-ad-free-movie-channels/

Theatre-owners irked by Kamal's plan to release 'Vishwaroopam' on DTH
Some Chennai theatre owners are upset by actor Kamal Hassan's decision to launch his upcoming movie 'Vishwaroopam' on the DTH platform eight hours before it is released in theatres worldwide
http://www.mxmindia.com/2012/12/theatre-owners-irked-by-kamals-plan-to-release-vishwaroopam-on-dth/

Anil Thakraney: Are corporates pushing Sachin?
For the greater good, all those advertisers who have signed up Sachin should release him from the contracts immediately. There are enough young guns in Indian sports, they can fish elsewhere
http://www.mxmindia.com/2012/12/anil-thakraney-are-corporates-pushing-sachin/

Ranjona Banerji: When News TV brought an issue to life
Television may be annoyingly intrusive and terribly unprofessional at times, but the cold distance of print cannot bring an issue like treatment of women to life as television can, writes Ranjona Banerji
http://www.mxmindia.com/2012/12/ranjona-banerji-when-news-tv-brought-an-issue-to-life/

BBC TopGear Magazine India Awards 2012
The year's first car and bike awards night is here
http://www.mxmindia.com/2012/12/bbc-topgear-magazine-india-awards-2012/

WATSummit '13 to discuss new era of digi mktng
WATMedia's annual event will witness participation of prominent visionaries discussing topics that contribute to the growth of digital and advertising space
http://www.mxmindia.com/2012/12/watsummit-13-to-discuss-new-era-of-digi-mktng/

The Anchor: 5 reasons localization is important
It's a myriad mix of cultures. In good old diverse India, localization is the only way to make it work, says Rahul Kumar
http://www.mxmindia.com/2012/12/the-anchor-5-reasons-localization-is-important/

Thursday, 18 October 2012

Stories on 18th Oct '12


Jewellers use male stars to sell gold
Leading jewellers in South use male celebrities in ads as buying decisions said to be made by family patriarch of family
http://www.mxmindia.com/?p=33879

Paritosh Joshi: What did Felix Baumgartner teach us?
Red Bull Stratos, then, was the creation, in a fleeting instant, of a global, owned medium. There are lessons for our advertising-funded television, notes Paritosh Joshi
http://www.mxmindia.com/?p=33913

Shailesh Kapoor: Ratings Blackout or Opportunity Feast?
No TAM ratings for nine weeks could well throw an opportunity for some channels, especially the one-show variety, writes Shailesh Kapoor
http://www.mxmindia.com/?p=33878

Mobile commerce, the answer to festival shopping crowds
Indian mobile users state they plan to shop on their phones this festive season to avoid crowds, according to the eBay India Mobile Commerce Survey
http://www.mxmindia.com/?p=33875

Jaldi 5 with Gopi Kukde: No gender bias in advertising
Veteran adman Gopi Kukde believes there do exist some professionals in our awards-crazy advertising world who believe in the movement to change perceptions on the girl child as a social responsibility
http://www.mxmindia.com/?p=33872

Pulp Strategy brings home a Globe
With the new addition, the communications firm takes its award tally to 17 for the year
http://www.mxmindia.com/?p=33877

Harry Winston Opus 12 awarded at Watch World Awards 2012
Harry Winston Opus 12 has won the coveted Watch World watch of the year 2012, while Titan's MD Bhaskar Bhat has been awarded for special contribution to the watch industry
http://www.mxmindia.com/?p=33874

Team Ogilvy wins Ad Club Bangalore football tourney
Team Ogilvy, the 2011 Champions, retained the championship cup when they won the annual 5-A-Side Football Tournament organised by The Advertising Club Bangalore jointly with The Dainik Bhaskar Group
http://www.mxmindia.com/?p=33873

The Anchor: 5 things you didn't know about kids' TV viewing habits
How they watch, when they watch, and with whom - the answers about children's TV-viewing practices may come as a surprise, says Tabassum Modi
http://www.mxmindia.com/?p=33870

Debrief: Royal Stag: Nothing royal about this
One really has no idea what’s happening out here. It’s okay to be a bit arty sharty in ads, but not at the cost of comprehension
http://www.mxmindia.com/?p=33871


Ranjona Banerji: Damp squib disclosures
Ranjona Banerji reviews the fare on primetimes news and in the papers the morning after
http://www.mxmindia.com/?p=33928


Signposts... October 18
Our daily feature 'Signposts' which as the name suggests will carry an assorted range of, ah, well, signposts
http://www.mxmindia.com/?p=33908

Tuesday, 7 August 2012

Stories on 7th Aug


If we are divided as an industry, we will sink: Prasoon Joshi
The multi-faceted ad and film whiz gets candid with Anil Thakraney in a must-read interview
http://www.mxmindia.com/2012/08/if-we-are-divided-as-an-industry-we-will-sink-prasoon-joshi/

Exclusive: Satyamev Jayate isn't over yet, special show planned for Independence Day
Star Plus is reportedly planning a round-up show to be aired on August 15
http://www.mxmindia.com/2012/08/satyamev-jayate-isnt-over-yet-special-show-planned-for-i-day/

Luxury brands, including Louis Vuitton, Armani and Burberry eye 'conservative' markets like Surat, Chennai
Now these cities are among the emerging hot destinations for luxury as premium global brands seek to reach out to pockets of affluence beyond the big metros
http://www.mxmindia.com/2012/08/luxury-brands-including-louis-vuitton-armani-and-burberry-eye-conservative-markets-like-surat-chennai/

The Crucial Social Media Question: Have fans? Now what?
Marketers talk about the large number of fans they have acquired on FB, so what do these number of fans mean to them and how are the marketers leveraging these fans?
http://www.mxmindia.com/2012/08/have-fans-now-what/

Harshad Hardikar returns to OgilvyOne
Harshad returns to Ogilvy one as Senior Vice President, Ecommerce & CRM Practice, Ogilvy One India
http://www.mxmindia.com/2012/08/harshad-hardikar-returns-to-ogilvyone/

Dainik Bhaskar Haryana gives 'Pehle Se Bhi Zada'
Dainik Bhaskar Haryana celebrated its 12th Anniversary by making the news more reader-centric - reflecting the preferences of the new age readers
http://www.mxmindia.com/2012/08/dainik-bhaskar-haryana-gives-pehle-se-bhi-zada/

I Venkat on 10 things to look forward to at the INMA conference
The two-day INMA South Asia Conference for newspaper marketers starts in the Capital today
http://www.mxmindia.com/2012/08/i-venkat-on-10-things-to-look-forward-to-at-the-inma-conference/

Debrief: Airtel Internet: Lacks the magic of 'Har Ek Friend'
In principle, this is a good concept. However, the execution fails to replicate the magic of ‘Har Ek Friend’
http://www.mxmindia.com/2012/08/debrief-airtel-internet-lacks-the-magic-of-har-ek-friend/

Ranjona Banerji: Outrage Unlimited on news telly
Indian news channels forever want to whip up public sentiment and push up rating points with some badly directed drama, rues Ranjona Banerji
http://www.mxmindia.com/2012/08/ranjona-banerji-outrage-unlimited-on-news-telly/

Tuesday, 19 June 2012

Stories on 19th Jun


Wow! Ogilvy Mumbai is Most Effective Agency Office globally as per Effie Index
The agency tops one of various the rankings in the Effectiveness Index of agencies, clients & brands
http://www.mxmindia.com/2012/06/wow-ogilvy-mumbai-is-most-effective-agency-office-globally/


Vodafone 'Saving Paper' wins Direct Bronze for Ogilvy
While Indian entries drew a blank in PR & Promo & Activation, the iFold ad won a Bronze in Direct
2 in Radio, 8 in Design & 0 in Cyber

India@Cannes: Shortlists announced today: 2 in Radio, 8 in Design & 0 in Cyber
Of the various shortlists announced today, the tally was 2 in Radio, 8 in Design and 0 in Cyber
http://www.mxmindia.com/2012/06/indiacannes-shortlists-announced-today-2-in-radio-8-in-design-0-in-cyber/


DDB Mudra with 10 & Leo Burnett with 8 shortlists raise India's hopes for Press Lions
Over the years, India's winning tally from 2007-2011 in Press Lions read thus: 4, 7, 2, 6, and 4
http://www.mxmindia.com/2012/06/indiacannes-ddb-mudra-with-10-leo-burnett-with-8-shortlists-raise-indias-hopes-for-press-lions/


Creativeland looks to repeat 2011 story in effectiveness
The awards will honour creativity which has shown a measurable and proven impact on a client’s business - creativity that affects consumer behaviour, brand equity, sales, and so on
http://www.mxmindia.com/2012/06/indiacannes-creativeland-looks-to-repeat-2011-story-in-effectiveness/


Leo Burnett, Cheil lead race for Media Lions
India managed to line up an unprecedented 130 entries in Media Lions 2012 compared to 103 entries that it had sent last year
http://www.mxmindia.com/2012/06/indiacannes-leo-burnett-cheil-lead-race-for-media-lions/


Shortlist tally in Outdoor at its lowest
It is even more disheartening as India has sent fewer entries despite the overall number of entries in the category seeing an 8 per cent rise compared to the previous year
http://www.mxmindia.com/2012/06/indiacannes-shortlist-tally-in-outdoor-at-its-lowest/


Zero shortlists in Mobile Lions
India hasn't received a single shortlist nomination having submitted only 5 entries in the category
http://www.mxmindia.com/2012/06/indiacannes-zero-shortlists-in-mobile-lions/


Sudha Natrajan & Raghav Subramanian to launch 'The Media Cafe'
Lintas Initiative Media CEO Sudha Natrajan and COO Raghav Subramanian join hands to launch TMC
http://www.mxmindia.com/2012/06/sudha-natrajan-raghav-subramanian-to-launch-the-media-cafe/


Manas Mishra joins Lintas Initiative as President
Manas Mishra will be President of Initiative as CEO Sudha Natarajan moves on
http://www.mxmindia.com/2012/06/manas-mishra-joins-as-initiative-as-prez-sudha-natarajan-quits/


Satyan Gajwani is Times Internet CEO as Rishi Khiani moves on
Times Internet Limited has announced that Satyan Gajwani will be its CEO with immediate effect. Rishi Khiani, currently CEO, has stepped down to pursue opportunities outside of the company
http://www.mxmindia.com/2012/06/satyan-gajwani-is-times-internet-ceo-as-rishi-khiani-moves-on/


Renaissance Hotels launches first global advertising campaign
Marriott International's signature lifestyle brand inspires guests to "live life to discover"
http://www.mxmindia.com/2012/06/renaissance-hotels-launches-first-global-advertising-campaign/


Dainik Bhaskar group ties up with Time & HBR
The three media giants have come together to leverage their specific content strengths and collectively provide rich and relevant world class content to the readers
http://www.mxmindia.com/2012/06/dainik-bhaskar-group-ties-up-with-time-hbr/


Sanika Jahagirdar is Wedding Photog of the Year
She is the first female to win the Title in wedding photography
http://www.mxmindia.com/2012/06/sanika-jahagirdar-is-wedding-photog-of-the-year/


Complete Wellbeing bags Medscape award
Award constituted by MedscapeIndia, India's largest community of doctors and healthcare professionals
http://www.mxmindia.com/2012/06/complete-wellbeing-bags-medscape-award/


The Anchor: Indranil Das Blah on 5 essentials in talent mgmt
To gain the maximum out of the pointers, a proper road map needs to be charted out that will help build the talent's brand persona, says Indranil Das Blah
http://www.mxmindia.com/2012/06/the-anchor-indranil-das-blah-on-5-essentials-in-talent-mgmt/


Debrief: Cadbury Gems: Not really a gem
There's a basic problem with this creative treatment: It's kiddish. Cadbury has failed to replicate the magic they create with their chocolates
http://www.mxmindia.com/2012/06/debrief-cadbury-gems-not-really-a-gem/


Ranjona Banerji: Media double faults in Paes-Bhupathi match
In Freaking News, Ranjona Banerji reviews the fare in the morning papers and the nightly news. And sometimes the afternooners, the newsmags and all that's on the Web
http://www.mxmindia.com/2012/06/ranjona-banerji-media-double-faults-in-paes-bhupathi-match/